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LED and Energy Efficient Lighting Worldwide Markets: Indoor, Outdoor,
Residential, Commercial

August 1, 2010

The lighting industry is abuzz with new technologies to meet energy savings
requirements. Compact fluorescent lights, CFLs, light emitting diodes, LEDs, and
organic light emitting diodes, OLEDs, are becoming familiar terms.

The CFL was expected to become the dominant provider of residential general
illumination. But the success of the CFL is also its failure. Its longer life has cut into its
own sales. These sales are misleading as they were initially heavily subsidized by
governments. The initial quality of CFLs produced were poor resulting in less than
expected net savings. The EPA warnings about how to contain a broken CFL were such
that families with small children would think twice before installing one. Recyclability of
the CFL has not really been addressed in a uniform way. Therefore, the once incredible
wind-fall market, mandated by governments, may never be realized for CFLs. In fact US
imports of CFLs rose from 144 million units in 2005 to 460 million units in 2007 (a 300%
gain) but then fell to 317 million units in 2009.

Cold cathode fluorescent lights (CCFLs) hidden behind LCD displays are being
replaced. Light emitting diodes (LEDs), once limited to red, amber, and green have
bloomed in white light. Advances are occurring almost daily in developing white LEDs
that are more naturally colored and brighter. The highest grades are called high-brights
(HB-LEDs). HB-LEDs are moving in to take the lead as back-lighting agents leading to
thinner, lighter, and brighter displays.

Organic light emitting diodes (OLEDs) are formed from organic rather than inorganic
materials and are printed rather than etched or layered on a semiconductor chip.
Printing is an economical process but requires great control. So far OLEDs are still
waiting for their big technological break-though but it’s only a matter of time.

Quickly on the heels of the diodes are other more exotic technologies including
quantum dots and semi-micro-electro-mechanical systems (micro machines!).

All of these competing technologies have advantages and disadvantages. As of now the
markets are wide open and can accommodate many participants. Because the entry
cost to some of these technologies is fairly low even small operators have chances to
make big profits. However, once a 15% reduction in energy is achieved advanced
lighting controls, smart grids etc. will offer less savings.

LED and Energy Efficient Lighting Worldwide Markets: Indoor, Outdoor, Residential,
Commercial reviews these technologies and their applications in general illumination,
illuminated signage, electronic displays and vehicular lighting applications.

The report contains comprehensive data on the U.S. and international market for
lighting elements of all types. Historic data goes back to 2005 while projections are
made though 2014. Data is presented on value and volume of shipments and estimates
made of future market size for established and developing technologies. A key chapter
discusses the many, many influences on the market and their interaction. The study
profiles major marketers and companies to watch as this shakeout continues.

Report Methodology

The information in LED and Energy Efficient Lighting Worldwide Markets is based on
data from the US and foreign trade data, industry and university publications, interviews
with industry experts, along with information from several trade associations, the US
Department of Energy, United Nations energy program information, business journals,
company literature and websites, and research services such as Simmons Market
Research Bureau.

What You’ll Get in This Report

LED and Energy Efficient Lighting Worldwide Markets presents the market data
gathered together from various government and private sources and weaves an
understanding between the numbers. Reading this report and reviewing the data
presented will give the reader a sense of perspective and insight. Perspective on how
we got here and insight on how to use the information to your best advantage is offered.
The big playing field of the lighting industry is characterized with 17 lighting industry
profiles. Over 100 figures and graphs portray data in a way that is conducive to
discerning the relationships between market facts.

How You’ll Benefit from This Report

If your company is already doing business in the lighting market, or is considering
making the leap, you will find this report invaluable, as it provides a comprehensive
package of information and insight not offered in any other single source. You will gain a
thorough understanding of the current market for lamps and luminaries as well as
projected markets and trends through 2014.

This report will help:
Marketing managers identify market opportunities and develop targeted
                   promotion plans for luminaries, lamps, backlighting, and other lighting uses.
                   Research and development professionals stay on top of competitor initiatives
                   and explore demand for high tech, low energy lighting solutions..
                   Building designers will learn about lighting choices in the green building market
                   as well as broadcast and studio designers.
                   Comprehensive information is provided the effect of lighting components in the
                   markets of home theatres, consumer electronics, and automotive.
                   City planners and utility commissioners will receive timely information
                   regarding energy efficient lighting choices and how they should and should not
                   be promoted.
                   The involved public will benefit from factual presentation of the advantages and
                   disadvantages of competing lighting options and will be able to make informed
                   local decisions as a result.
                   Information and research center librarians provide market researchers, brand
                   and product managers and other colleagues with the vital information they need
                   to do their jobs more effectively.



             Table of Contents

Chapter 1: Executive Summary

     Introduction to the Topic

     Figure 1-1: Pictorial Development of Lighting Market

     Data

     Methodology

     Terminology

     Table 1-1: Industry versus Common Terminology

The Market

     Figure 1-2: World Lighting Market, 2005-2009

     Figure 1-3: Indoor, Outdoor, Residential, Commercial World Market Segments Actual 2005- 2009(e)

     World Manufacturers

     Figure 1-4: Selected Exports of Incandescent Bulbs, 2005-2009 ($ millions)

     CFLs participation in the United States General Illumination Market
Figure 1-5: U.S. Imports of CFLs, Value and Volume, 2005-2009

     General Illumination, Outdoor

     Figure 1-6: Worldwide Exports of Outdoor Lighting ($ millions)

     Illuminated Signage

     Figure 1-7: World Market for Illuminated Signs, Actual 2005-2009, Projected 2010-2014

     Figure 1-8: U.S. Market for Illuminated Signs, Actual 2005-2009, Projected 2010-2014

     Vehicular Lighting

     Figure 1-9: Worldwide Market for Vehicular Lighting, 2005-2009

     Figure 1-10: U.S. Vehicular Lighting Systems Actual 2005-2009, Projected 2010-2014

     Electronic Displays

     Figure 1-11: Market Share Backlighting Technologies for LCD-TV, 2009(e)-2015(p).

     Figure 1-12: World Market for LEDs ($ billions)

     Figure 1-13: LED World Markets, 2009 ($ millions)

     LED Price Points

     Figure 1-14: World High-power HB-LED Pricing Quarter 1 2008-Quarter 1 2010

     Figure 1-15: Actual and Projected Markets for HB-LEDs through 2014 ($ billions)

     Figure 1-16: Effects of Stimulus Spending on White LED Pricing

Market Trends

     Global Warming was the Initial Motivator

     Figure 1-17: U.S. Sources of Energy Used for Generation of Electricity, 2009

     The CFL and the LED

     Trends in Roadway Lighting

     Trends in Vehicular Lighting

     Trends in Signage

     Trends in Electronic Displays
Government funding

      Corporate maneuverings

Emerging Technologies



Chapter 2: Overview
     Incandescent

      Fluorescent

      Electronic Circuitry

      Light Emitting Diodes (LEDs)

      Figure 2-1: LED Diagram

      General Illumination Requires More of LEDs

      p-n Junctions

      Organic LEDs

      Liquid Crystal Displays (LCDs)

      Figure 2-2: Liquid Crystal Display Pixel Diagram

      Micro-electro-mechanical Systems (MEMS)

      Interferometer Modulation

      LED Backlighting

      Cold Cathode Fluorescent Lamps (CCFLs)

      LED



Chapter 3: The Market
     Scope

      Figure 3-1: Energy Efficient Lighting Market

      Methodology and Data Presentation Notes
The World Lighting Market

      Figure 3-2: World Lighting Market, General Illumination and Other, 2005-2009(e) ($ billions)

      Figure 3-3: Indoor, Outdoor, Residential, Commercial World Market Segments Actual 2005- 2009(e)

      Lighting Market Segments

      Figure 3-4: World Exports by Lighting Market Segment, 2005-2009(e)

General Illumination World Market

      Luminaires

ndoor Lighting, General Illumination

      Figure 3-5: World Indoor Lighting Market Exports by Light Component, 2005-2009(e)

      Figure 3-6: World Residential Lighting Market Exports by Component, 2005-2009(e)

      Figure 3-7: World Exports of Commercial and Industrial Lighting by Component, 2005-2009(e)

      Figure 3-8: Worldwide Exports of Other Incandescent, Non-Halogen Lighting, 2005-2009(e) ($ millions)

      Figure 3-9: Worldwide Exports of Indoor Halogen Lighting, 2005-2009 ($ millions)

      The Top Light Bulb Manufacturing Countries

      Figure 3-10: China Top World Exporter of General Illumination Goods, 2008 ($ billions)

      Figure 3-11: Top Importers of General Illumination Goods, 2008

      Figure 3-12: Exports of Incandescent Bulbs by Selected Countries, 2005-2009 ($ millions)

      Figure 3-13: Exports of Fluorescent Bulbs by Selected Countries, 2005-2009 ($ millions)

      U.S. Indoor Lighting Market

      Figure 3-14: U.S. Numbers of General Illumination Light Sockets, 2009 (billion units)

      Figure 3-15: U.S. Production and Import of Light Bulbs, Incandescent and Fluorescent, 2005-2009

      Figure 3-16: U.S. Imports of Indoor Lighting Bulbs, 2005—2009 ($ millions)

      Figure 3-17: U.S. Imports of Indoor Lighting Bulbs, 2005—2009 (units in millions)

      Figure 3-18: Distribution of U.S. Imported Bulbs by Value

      Projected U.S. Imports of Light Bulbs through 2014
Incandescent Light Bulbs

      Figure 3-19: Actual, 2005-2009, and Projected, 2010-2014, U.S. Import of General Use Incandescent Light
      Bulbs ($ millions)

      Compact Fluorescent Lamps

      Figure 3-20: U.S. Imports of CFLs, Projected 2005-2009

      Halogen Lamps

      Figure 3-21: U.S. imports of Indoor Halogen Lamps, Actual 2005-2009, Projected 2010—2014

      Figure 3-22: U.S. Imports of Fluorescent Tube Lamps (FTLs), Actual 2005-2009, Projected 2010-2014

      Ballasts

      Figure 3-23: Comparison of Source of Imports of Ballast for Fluorescent Lighting, 2005 to 2009

Outdoor Lighting, General Illumination

      Figure 3-24: Worldwide Exports of Outdoor Lighting, 2005-2009(e) ($ millions)

      HID Lighting

      Figure 3-25: Market Share of Top Five Discharge Lighting Exporters, 2005-2009(e)

      Roadway Lighting

      Figure 3-26: U.S. Outdoor General Illumination Distribution by Lamp type

      Figure 3-27: U.S. Imports of Outdoor Lighting 2005—2009

      Signage and Advertising, Illuminated Displays

      Figure 3-28: World Market for Illuminated Signs, Large Displays, 2005-2009 ($ billions)

      Top Manufacturers of Illuminated Signs

      Figure 3-29: Top Worldwide Manufacturers of Illuminated Signs, 2009 ($ billions)

      Figure 3-30: World Market Exports in Illuminated Signage, 2005-2008

      Figure 3-31: Shifts in Market Share by the Top Five Exporters of Illuminated Signage, 2005-2009

      U.S. Illuminated Signs and Large Display Market

      Figure 3-32: U.S. Imports of Illuminated Signs, 2005-2009 ($ millions)
Figure 3-33: U.S. Exports of Illuminated Signs, Large Displays, 2005-2009 ($ millions)

     Digital Billboards

     Table 3-1: Digital Billboards

     Illuminated Sign Market Projections through 2014

     Figure 3-34: World Market for Illuminated Signs, Actual 2005-2009, Projected 2010-2014

     Figure 3-35: U.S. Market for Illuminated Signs, Actual 2005-2009, Projected 2010-2014

Vehicular Lighting Systems

     World Market for Vehicle Lighting

     Figure 3-36: Exports of Automotive Parts and Accessories, 2008 by Country

     Vehicle Lighting

     Figure 3-37: Worldwide Market for Vehicular Lighting, 2005-2009

     The U.S. Market for Vehicle Lighting

     Figure 3-38: U.S. Shipments of Vehicle Lighting Equipment, 2005-2009 ($ billions)

     Figure 3-39: U.S. Imports of Vehicle Lamps, 2005-2009

     Figure 3-40: U.S. Exports of Sealed Beam Headlamps, 2005-2009 ($ millions)

     Figure 3-41: U.S. Exports of Sealed Beam Headlights for Vehicle, 2005-2009 (in millions of units and Average
     Selling price)

     U.S. Vehicular Lighting Systems Forecast to 2014

     Figure 3-42: U.S. Vehicular Lighting Systems Actual 2005-2009, Projected 2010-2014

Electronic Displays LED/OLED Systems

     Scope of LCD Backlighting

     Figure 3-43: Relationship of lighting and display technologies

     Back-lit Display Markets

     Cold Cathode Fluorescent Lamps (CCFLs)

     Figure 3-44: World Exports of CCFLs, 2005-2009(e)
Figure 3-45: World Imports of CCFLs, 2005-2009(e)

     LED Backlit-LCD Television

     Figure 3-46: Increase in Screen Size of Televisions Sold Worldwide

     Figure 3-47: Price Differential between CCFL and LED Backlighting for LCD TV, 1st Quarter, 2010

     Figure 3-48: Market Share Backlighting Technologies for LCD-TV, 2009(e)—2015(p)

     3D TV

     LED Backlighting market in Notebooks, Laptops, Hand-held Electronics

     Application Markets for OLEDs

     LED Drivers

World Market for LEDs

     Figure 3-49: World Market for LEDs, 2005-2009 ($ billions)

     Figure 3-50: LED World Markets, 2009 ($ millions)

     LED Fabs

     Figure 3-51: Nominal Country of Manufacture of LEDs, 2009

     Figure 3-52: U.S. Imports of LEDs in and Average Selling Price in Cents per Unit, 2005-2009 ($ millions)

     Figure 3-53: U.S. Imports of LEDs by top three Countries of Origin, 2005-2009 ($ millions)

     Figure 3-54: U.S. Imports of LEDs in Billions of Units, 2005-2009(e)

     Figure 3-55: U.S. Exports of LEDs in units and Average Selling Price, 2005-2009(e) ($)

     LED Pricing

     Table 3-2: HB-LED Property Characteristics by Application

     Figure 3-56: World High-power HB-LED Pricing Quarter 1 2008-Quarter 1 2010

     Figure 3-57: White LED Pricing in U.S. Dollars, Quarter 1 2008-2010

     Figure 3-58: Actual and Projected Markets for LEDs through 2014 ($ billions)

Market Findings

     Primary Findings
Secondary Findings

     Figure 3-59: Simplified Market Evaluation and Investment Decision Pathway



Chapter 4: Market Trends
     Initial Motivation

     Figure 4-1: Correlations between Longevity and Consumption of Electricity, 1975 and 2005

     Conference in Kyoto

     Figure 4-2: U.S. Sources of Energy Used for Generation of Electricity, 2009

     Table 4-1: DOE Requirements per EISA for General Service Incandescent Lamps, 2007

Market Change Reaches Critical Mass

     Table 4-2: Steps Taken by Signers of the Kyoto Protocol (Annex I countries)

     World Economy

     U.S. Stimulus

     Figure 4-3: DOE Recovery Act Funding

     Figure 4-4: Recovery Act Authorization and Spending as of April 9, 2010

     Table 4-3: Partial List of DOE Lighting Research Projects

     Table 4-4: DOE Funding of LED Research

     The “Green Market” Trend

     Trends in Indoor Lighting

     Figure 4-5: Total Cost of Ownership (TCO) over 10 Years of Single 100-W Light Bulb Compared to an
     equivalent 11-W LED Lamp, Lit 8 hrs/day

     Figure 4-6: Total Cost of Ownership (TCO) over 10 Years of Single 40-W Light Bulb Compared to an
     equivalent three 1-W LED Lamp, Lit 2 hrs/day

     Source: SBI Energy. LED bulb pricing from EcoLEDs™.

     Trends in Outdoor Lighting

     Roadway Lighting
Trends in Large Scale Outdoor Displays

     Digital Billboards

     Trends in Signage

     Street Furniture

     Trends in Electronics

     Smaller is Better

     Figure 4-7: U.S. Expenditures on High Definition Television, 2005-2010(e) ($ millions)

     Manufacturing Capacity

     Vehicular Lighting

     Figure 4-8: Comparison of U.S. Expenditures on Entertainment Electronics and Purchase of a New Car ($)

     Mergers and Acquisitions



Chapter 5: Research Activities and Emerging Technologies
     Can Incandescent Light Bulbs be Energy Efficient?

     Effects and Efforts of the Big Three on Research

     Figure 5-1: Big Three Lighting Companies Participation in Semiconductors, Annual Sales ($ millions)

     LED Research: Improving Performance

     Creating White Light

     The Quest for Better Materials

     OLEDs

     Design of Luminaires

     Nanotechnology

     Daylighting and Smart Grids

     Lighting Controls

     EnOcean
Figure 5-2: EnOcean Diagram

     Smart Grid

     Research Groups

     Applied Transportation Research

     Vehicle Research

     Road Safety Studies

     Ambient Light Technologies



Chapter 6: Company Profiles
     Company Profiles

     Thousands of Companies

     Figure 6-1: Lighting Market Transactions Diagram

     Figure 6-2: Market Map Correlated to Producers

     Company Profiles

AXT Inc - LED Substrate Manufacturer

     Table 6-1: AXT Inc Company Details

     Products, Brands and Customers

     Performance

     Table 6-2: AXT Revenue by Product Q1 2010 compared to Q4 2009 ($ millions)

     Figure 6-3: AXT Revenue Sources by Product and Geographic Region

     Table 6-3: Financial Summary ($ millions)

     Figure 6-4: Five-year Stock Performance

     History, Mergers, and Acquisitions

Carmanah - Solar Powered LED Fixtures for Roadways and Landscaping

     Table 6-4: Carmanah Company Details
Products, Brands and Customers

      Table 6-5: Product Lines

      Performance

      Table 6-6: Financial Summary ($ millions)

      Figure 6-5: Five-year Stock Performance

      History, Mergers, and Acquisitions

Cooper Lighting, LLC - a full service lighting and fixture company

      Table 6-7: Cooper Lighting, LLC Company Description

      Table 6-8: Cooper Lighting Brands

      Table 6-9: Financial Summary of Cooper Industries ($ millions)

      Table 6-10: Quarterly Performance Summary of Cooper Industries ($ millions)

      Figure 6-6: Five Year Stock Performance of Cooper Industries

      Cooper Lighting Performance

      Table 6-11: Cooper Industries plc Excess Fair Value of Reporting Units ($ millions)

      History, Mergers, and Acquisitions

      Cree-manufacturer of LEDs and LED Lamp Fixtures

      Table 6-12: Company Details

      Products, Brands and Customers

      Table 6-13: Cree Branded LED Lamps

      Performance

      Table 6-14: Financial Summary ($ millions)

      Table 6-15: Quarterly Performance Summary ($ millions)

      Figure 6-7: Five Year Stock Performance

      History, Mergers and Acquisitions

Daktronics - makers of digital billboards and signs
Table 6-16: Daktronics Company Description

      Products, Brands and Customers

      Performance

      Table 6-17: Financial Summary ($ millions)

      Table 6-18 Quarterly Performance Summary ($ millions)

      Figure 6-8: Five Year Stock Performance

      History, Mergers, and Acquisitions

eMagin Corp - Manufactures OLEDs on silicon micro-displays

      Table 6-19: eMagin Company Description

      Products, Brands and Customers

      Performance

      Table 6-20: eMagin Financial Summary ($ millions)

      Figure 6-9: Five-year Stock Performance

General Electric - Edison’s Lighting Company

      Table 6-21: General Electric Company Description

      Products, Brands and Customers

      Performance

      Table 6-22: Financial Summary ($ millions)

      Figure 6-10: Five-year Stock Performance

Grote Industries - Leading U.S. manufacturer of vehicle lighting

      Table 6-23: Grote Industries Company Details

      Products, Brands and Customers

      Performance

      History, Mergers, and Acquisitions

Hella KGaA Hueck & Co-leading German vehicular lighting company
Table 6-24: Company Details

      Products, Brands and Customers

      Performance

      Figure 6-11: Sales, FY2004/2005-FY 2008/2009

      History, Mergers, and Acquisitions

      Figure 6-12: Sales Distribution by Region FY 2008/2008

Lamar Advertising Company - Leading outdoor advertising company

      Table 6-25: Lamar Advertising Company Details

      Products, Brands and Customers

      Table 6-26: Lamar Advertising Assets

      Performance

      Table 6-27: Financial Summary ($ millions)

      Table 6-28: Financial Summary Comparison

      Figure 6-13: Five Year Stock Performance

      History, Mergers, and Acquisitions

      Table 6-29: Acquisition and Organization Activity of Lamar Advertising

LED Roadway Lighting Ltd. - Startup company making LED street lamps

      Table 6-30: LED Roadway Lighting Ltd Company Details

      Products, Brands and Customers

      Performance

LG Display Co., Ltd - Large producer of flat-panel displays

      Table 6-31: LG Display Co., Ltd Company Details

      Products, Brands and Customers

      Performance

      Table 6-32: Financial Summary ($ millions)
Figure 6-14: Five Year Stock Performance

      History, Mergers, and Acquisitions

      Table 6-33: Subsidiaries of LG Display

Lighting Science Group Corp. - Maker of LEDs, and replacement lamps

      Table 6-34: Lighting Science Group Corp. Company Details

      Products, Brands and Customers

      Performance

      Table 6-35: Financial Summary ($ million)

      Figure 6-15: Five Year Stock Performance

      History, Mergers, and Acquisitions

Nichia Corporation - LED maker

      Table 6-36: Nichia Corporation Company Details

      Products, Brands and Customers

      Performance

      History, Mergers, and Acquisitions

Philips - World’s Largest Lighting Company

      Table 6-37: Philips Company Details

      Products, Brands and Customers

      Performance

      Table 6-38: Financial Summary (millions of Euros)

      History, Mergers, and Acquisitions

Toyoda Gosei North America Corp - Vehicle Lighting

      Table 6-39: Toyoda Gosei North America Corp Company Details

      Products, Brands and Customers

      Table 6-40: Product lines
Performance

      Figure 6-16: Optoelectronics Business Unit, Net Income and Sales, Calendar Year, 20005-2009

      Figure 6-17: Distribution of 2007 Sales by Product and Region

      Figure 6-18: Five Year Stock Performance

Universal Display Corp. - developer of LED and OLED technology

      Table 6-41: Universal Display Corp. Company Details

      Products, Brands and Customers

      Technology Licensing

      UniversalPHOLED™ Materials

      Technology Transfer

      Performance

      Table 6-42: Financial Summary ($ millions)

      Figure 6-19: Five Year Performance



Appendix
     Table A-1: Selected terms

      Table A-2: Abbreviations and Acronyms

      Table A-3: Environmental Organizations Referenced in Report

      Table A-4: Companies Referenced in Report




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LED and Energy Efficient Lighting Worldwide Markets: Indoor, Outdoor, Residential, Commercial

  • 1. Get more info on this report! LED and Energy Efficient Lighting Worldwide Markets: Indoor, Outdoor, Residential, Commercial August 1, 2010 The lighting industry is abuzz with new technologies to meet energy savings requirements. Compact fluorescent lights, CFLs, light emitting diodes, LEDs, and organic light emitting diodes, OLEDs, are becoming familiar terms. The CFL was expected to become the dominant provider of residential general illumination. But the success of the CFL is also its failure. Its longer life has cut into its own sales. These sales are misleading as they were initially heavily subsidized by governments. The initial quality of CFLs produced were poor resulting in less than expected net savings. The EPA warnings about how to contain a broken CFL were such that families with small children would think twice before installing one. Recyclability of the CFL has not really been addressed in a uniform way. Therefore, the once incredible wind-fall market, mandated by governments, may never be realized for CFLs. In fact US imports of CFLs rose from 144 million units in 2005 to 460 million units in 2007 (a 300% gain) but then fell to 317 million units in 2009. Cold cathode fluorescent lights (CCFLs) hidden behind LCD displays are being replaced. Light emitting diodes (LEDs), once limited to red, amber, and green have bloomed in white light. Advances are occurring almost daily in developing white LEDs that are more naturally colored and brighter. The highest grades are called high-brights (HB-LEDs). HB-LEDs are moving in to take the lead as back-lighting agents leading to thinner, lighter, and brighter displays. Organic light emitting diodes (OLEDs) are formed from organic rather than inorganic materials and are printed rather than etched or layered on a semiconductor chip. Printing is an economical process but requires great control. So far OLEDs are still waiting for their big technological break-though but it’s only a matter of time. Quickly on the heels of the diodes are other more exotic technologies including quantum dots and semi-micro-electro-mechanical systems (micro machines!). All of these competing technologies have advantages and disadvantages. As of now the markets are wide open and can accommodate many participants. Because the entry
  • 2. cost to some of these technologies is fairly low even small operators have chances to make big profits. However, once a 15% reduction in energy is achieved advanced lighting controls, smart grids etc. will offer less savings. LED and Energy Efficient Lighting Worldwide Markets: Indoor, Outdoor, Residential, Commercial reviews these technologies and their applications in general illumination, illuminated signage, electronic displays and vehicular lighting applications. The report contains comprehensive data on the U.S. and international market for lighting elements of all types. Historic data goes back to 2005 while projections are made though 2014. Data is presented on value and volume of shipments and estimates made of future market size for established and developing technologies. A key chapter discusses the many, many influences on the market and their interaction. The study profiles major marketers and companies to watch as this shakeout continues. Report Methodology The information in LED and Energy Efficient Lighting Worldwide Markets is based on data from the US and foreign trade data, industry and university publications, interviews with industry experts, along with information from several trade associations, the US Department of Energy, United Nations energy program information, business journals, company literature and websites, and research services such as Simmons Market Research Bureau. What You’ll Get in This Report LED and Energy Efficient Lighting Worldwide Markets presents the market data gathered together from various government and private sources and weaves an understanding between the numbers. Reading this report and reviewing the data presented will give the reader a sense of perspective and insight. Perspective on how we got here and insight on how to use the information to your best advantage is offered. The big playing field of the lighting industry is characterized with 17 lighting industry profiles. Over 100 figures and graphs portray data in a way that is conducive to discerning the relationships between market facts. How You’ll Benefit from This Report If your company is already doing business in the lighting market, or is considering making the leap, you will find this report invaluable, as it provides a comprehensive package of information and insight not offered in any other single source. You will gain a thorough understanding of the current market for lamps and luminaries as well as projected markets and trends through 2014. This report will help:
  • 3. Marketing managers identify market opportunities and develop targeted promotion plans for luminaries, lamps, backlighting, and other lighting uses. Research and development professionals stay on top of competitor initiatives and explore demand for high tech, low energy lighting solutions.. Building designers will learn about lighting choices in the green building market as well as broadcast and studio designers. Comprehensive information is provided the effect of lighting components in the markets of home theatres, consumer electronics, and automotive. City planners and utility commissioners will receive timely information regarding energy efficient lighting choices and how they should and should not be promoted. The involved public will benefit from factual presentation of the advantages and disadvantages of competing lighting options and will be able to make informed local decisions as a result. Information and research center librarians provide market researchers, brand and product managers and other colleagues with the vital information they need to do their jobs more effectively. Table of Contents Chapter 1: Executive Summary Introduction to the Topic Figure 1-1: Pictorial Development of Lighting Market Data Methodology Terminology Table 1-1: Industry versus Common Terminology The Market Figure 1-2: World Lighting Market, 2005-2009 Figure 1-3: Indoor, Outdoor, Residential, Commercial World Market Segments Actual 2005- 2009(e) World Manufacturers Figure 1-4: Selected Exports of Incandescent Bulbs, 2005-2009 ($ millions) CFLs participation in the United States General Illumination Market
  • 4. Figure 1-5: U.S. Imports of CFLs, Value and Volume, 2005-2009 General Illumination, Outdoor Figure 1-6: Worldwide Exports of Outdoor Lighting ($ millions) Illuminated Signage Figure 1-7: World Market for Illuminated Signs, Actual 2005-2009, Projected 2010-2014 Figure 1-8: U.S. Market for Illuminated Signs, Actual 2005-2009, Projected 2010-2014 Vehicular Lighting Figure 1-9: Worldwide Market for Vehicular Lighting, 2005-2009 Figure 1-10: U.S. Vehicular Lighting Systems Actual 2005-2009, Projected 2010-2014 Electronic Displays Figure 1-11: Market Share Backlighting Technologies for LCD-TV, 2009(e)-2015(p). Figure 1-12: World Market for LEDs ($ billions) Figure 1-13: LED World Markets, 2009 ($ millions) LED Price Points Figure 1-14: World High-power HB-LED Pricing Quarter 1 2008-Quarter 1 2010 Figure 1-15: Actual and Projected Markets for HB-LEDs through 2014 ($ billions) Figure 1-16: Effects of Stimulus Spending on White LED Pricing Market Trends Global Warming was the Initial Motivator Figure 1-17: U.S. Sources of Energy Used for Generation of Electricity, 2009 The CFL and the LED Trends in Roadway Lighting Trends in Vehicular Lighting Trends in Signage Trends in Electronic Displays
  • 5. Government funding Corporate maneuverings Emerging Technologies Chapter 2: Overview Incandescent Fluorescent Electronic Circuitry Light Emitting Diodes (LEDs) Figure 2-1: LED Diagram General Illumination Requires More of LEDs p-n Junctions Organic LEDs Liquid Crystal Displays (LCDs) Figure 2-2: Liquid Crystal Display Pixel Diagram Micro-electro-mechanical Systems (MEMS) Interferometer Modulation LED Backlighting Cold Cathode Fluorescent Lamps (CCFLs) LED Chapter 3: The Market Scope Figure 3-1: Energy Efficient Lighting Market Methodology and Data Presentation Notes
  • 6. The World Lighting Market Figure 3-2: World Lighting Market, General Illumination and Other, 2005-2009(e) ($ billions) Figure 3-3: Indoor, Outdoor, Residential, Commercial World Market Segments Actual 2005- 2009(e) Lighting Market Segments Figure 3-4: World Exports by Lighting Market Segment, 2005-2009(e) General Illumination World Market Luminaires ndoor Lighting, General Illumination Figure 3-5: World Indoor Lighting Market Exports by Light Component, 2005-2009(e) Figure 3-6: World Residential Lighting Market Exports by Component, 2005-2009(e) Figure 3-7: World Exports of Commercial and Industrial Lighting by Component, 2005-2009(e) Figure 3-8: Worldwide Exports of Other Incandescent, Non-Halogen Lighting, 2005-2009(e) ($ millions) Figure 3-9: Worldwide Exports of Indoor Halogen Lighting, 2005-2009 ($ millions) The Top Light Bulb Manufacturing Countries Figure 3-10: China Top World Exporter of General Illumination Goods, 2008 ($ billions) Figure 3-11: Top Importers of General Illumination Goods, 2008 Figure 3-12: Exports of Incandescent Bulbs by Selected Countries, 2005-2009 ($ millions) Figure 3-13: Exports of Fluorescent Bulbs by Selected Countries, 2005-2009 ($ millions) U.S. Indoor Lighting Market Figure 3-14: U.S. Numbers of General Illumination Light Sockets, 2009 (billion units) Figure 3-15: U.S. Production and Import of Light Bulbs, Incandescent and Fluorescent, 2005-2009 Figure 3-16: U.S. Imports of Indoor Lighting Bulbs, 2005—2009 ($ millions) Figure 3-17: U.S. Imports of Indoor Lighting Bulbs, 2005—2009 (units in millions) Figure 3-18: Distribution of U.S. Imported Bulbs by Value Projected U.S. Imports of Light Bulbs through 2014
  • 7. Incandescent Light Bulbs Figure 3-19: Actual, 2005-2009, and Projected, 2010-2014, U.S. Import of General Use Incandescent Light Bulbs ($ millions) Compact Fluorescent Lamps Figure 3-20: U.S. Imports of CFLs, Projected 2005-2009 Halogen Lamps Figure 3-21: U.S. imports of Indoor Halogen Lamps, Actual 2005-2009, Projected 2010—2014 Figure 3-22: U.S. Imports of Fluorescent Tube Lamps (FTLs), Actual 2005-2009, Projected 2010-2014 Ballasts Figure 3-23: Comparison of Source of Imports of Ballast for Fluorescent Lighting, 2005 to 2009 Outdoor Lighting, General Illumination Figure 3-24: Worldwide Exports of Outdoor Lighting, 2005-2009(e) ($ millions) HID Lighting Figure 3-25: Market Share of Top Five Discharge Lighting Exporters, 2005-2009(e) Roadway Lighting Figure 3-26: U.S. Outdoor General Illumination Distribution by Lamp type Figure 3-27: U.S. Imports of Outdoor Lighting 2005—2009 Signage and Advertising, Illuminated Displays Figure 3-28: World Market for Illuminated Signs, Large Displays, 2005-2009 ($ billions) Top Manufacturers of Illuminated Signs Figure 3-29: Top Worldwide Manufacturers of Illuminated Signs, 2009 ($ billions) Figure 3-30: World Market Exports in Illuminated Signage, 2005-2008 Figure 3-31: Shifts in Market Share by the Top Five Exporters of Illuminated Signage, 2005-2009 U.S. Illuminated Signs and Large Display Market Figure 3-32: U.S. Imports of Illuminated Signs, 2005-2009 ($ millions)
  • 8. Figure 3-33: U.S. Exports of Illuminated Signs, Large Displays, 2005-2009 ($ millions) Digital Billboards Table 3-1: Digital Billboards Illuminated Sign Market Projections through 2014 Figure 3-34: World Market for Illuminated Signs, Actual 2005-2009, Projected 2010-2014 Figure 3-35: U.S. Market for Illuminated Signs, Actual 2005-2009, Projected 2010-2014 Vehicular Lighting Systems World Market for Vehicle Lighting Figure 3-36: Exports of Automotive Parts and Accessories, 2008 by Country Vehicle Lighting Figure 3-37: Worldwide Market for Vehicular Lighting, 2005-2009 The U.S. Market for Vehicle Lighting Figure 3-38: U.S. Shipments of Vehicle Lighting Equipment, 2005-2009 ($ billions) Figure 3-39: U.S. Imports of Vehicle Lamps, 2005-2009 Figure 3-40: U.S. Exports of Sealed Beam Headlamps, 2005-2009 ($ millions) Figure 3-41: U.S. Exports of Sealed Beam Headlights for Vehicle, 2005-2009 (in millions of units and Average Selling price) U.S. Vehicular Lighting Systems Forecast to 2014 Figure 3-42: U.S. Vehicular Lighting Systems Actual 2005-2009, Projected 2010-2014 Electronic Displays LED/OLED Systems Scope of LCD Backlighting Figure 3-43: Relationship of lighting and display technologies Back-lit Display Markets Cold Cathode Fluorescent Lamps (CCFLs) Figure 3-44: World Exports of CCFLs, 2005-2009(e)
  • 9. Figure 3-45: World Imports of CCFLs, 2005-2009(e) LED Backlit-LCD Television Figure 3-46: Increase in Screen Size of Televisions Sold Worldwide Figure 3-47: Price Differential between CCFL and LED Backlighting for LCD TV, 1st Quarter, 2010 Figure 3-48: Market Share Backlighting Technologies for LCD-TV, 2009(e)—2015(p) 3D TV LED Backlighting market in Notebooks, Laptops, Hand-held Electronics Application Markets for OLEDs LED Drivers World Market for LEDs Figure 3-49: World Market for LEDs, 2005-2009 ($ billions) Figure 3-50: LED World Markets, 2009 ($ millions) LED Fabs Figure 3-51: Nominal Country of Manufacture of LEDs, 2009 Figure 3-52: U.S. Imports of LEDs in and Average Selling Price in Cents per Unit, 2005-2009 ($ millions) Figure 3-53: U.S. Imports of LEDs by top three Countries of Origin, 2005-2009 ($ millions) Figure 3-54: U.S. Imports of LEDs in Billions of Units, 2005-2009(e) Figure 3-55: U.S. Exports of LEDs in units and Average Selling Price, 2005-2009(e) ($) LED Pricing Table 3-2: HB-LED Property Characteristics by Application Figure 3-56: World High-power HB-LED Pricing Quarter 1 2008-Quarter 1 2010 Figure 3-57: White LED Pricing in U.S. Dollars, Quarter 1 2008-2010 Figure 3-58: Actual and Projected Markets for LEDs through 2014 ($ billions) Market Findings Primary Findings
  • 10. Secondary Findings Figure 3-59: Simplified Market Evaluation and Investment Decision Pathway Chapter 4: Market Trends Initial Motivation Figure 4-1: Correlations between Longevity and Consumption of Electricity, 1975 and 2005 Conference in Kyoto Figure 4-2: U.S. Sources of Energy Used for Generation of Electricity, 2009 Table 4-1: DOE Requirements per EISA for General Service Incandescent Lamps, 2007 Market Change Reaches Critical Mass Table 4-2: Steps Taken by Signers of the Kyoto Protocol (Annex I countries) World Economy U.S. Stimulus Figure 4-3: DOE Recovery Act Funding Figure 4-4: Recovery Act Authorization and Spending as of April 9, 2010 Table 4-3: Partial List of DOE Lighting Research Projects Table 4-4: DOE Funding of LED Research The “Green Market” Trend Trends in Indoor Lighting Figure 4-5: Total Cost of Ownership (TCO) over 10 Years of Single 100-W Light Bulb Compared to an equivalent 11-W LED Lamp, Lit 8 hrs/day Figure 4-6: Total Cost of Ownership (TCO) over 10 Years of Single 40-W Light Bulb Compared to an equivalent three 1-W LED Lamp, Lit 2 hrs/day Source: SBI Energy. LED bulb pricing from EcoLEDs™. Trends in Outdoor Lighting Roadway Lighting
  • 11. Trends in Large Scale Outdoor Displays Digital Billboards Trends in Signage Street Furniture Trends in Electronics Smaller is Better Figure 4-7: U.S. Expenditures on High Definition Television, 2005-2010(e) ($ millions) Manufacturing Capacity Vehicular Lighting Figure 4-8: Comparison of U.S. Expenditures on Entertainment Electronics and Purchase of a New Car ($) Mergers and Acquisitions Chapter 5: Research Activities and Emerging Technologies Can Incandescent Light Bulbs be Energy Efficient? Effects and Efforts of the Big Three on Research Figure 5-1: Big Three Lighting Companies Participation in Semiconductors, Annual Sales ($ millions) LED Research: Improving Performance Creating White Light The Quest for Better Materials OLEDs Design of Luminaires Nanotechnology Daylighting and Smart Grids Lighting Controls EnOcean
  • 12. Figure 5-2: EnOcean Diagram Smart Grid Research Groups Applied Transportation Research Vehicle Research Road Safety Studies Ambient Light Technologies Chapter 6: Company Profiles Company Profiles Thousands of Companies Figure 6-1: Lighting Market Transactions Diagram Figure 6-2: Market Map Correlated to Producers Company Profiles AXT Inc - LED Substrate Manufacturer Table 6-1: AXT Inc Company Details Products, Brands and Customers Performance Table 6-2: AXT Revenue by Product Q1 2010 compared to Q4 2009 ($ millions) Figure 6-3: AXT Revenue Sources by Product and Geographic Region Table 6-3: Financial Summary ($ millions) Figure 6-4: Five-year Stock Performance History, Mergers, and Acquisitions Carmanah - Solar Powered LED Fixtures for Roadways and Landscaping Table 6-4: Carmanah Company Details
  • 13. Products, Brands and Customers Table 6-5: Product Lines Performance Table 6-6: Financial Summary ($ millions) Figure 6-5: Five-year Stock Performance History, Mergers, and Acquisitions Cooper Lighting, LLC - a full service lighting and fixture company Table 6-7: Cooper Lighting, LLC Company Description Table 6-8: Cooper Lighting Brands Table 6-9: Financial Summary of Cooper Industries ($ millions) Table 6-10: Quarterly Performance Summary of Cooper Industries ($ millions) Figure 6-6: Five Year Stock Performance of Cooper Industries Cooper Lighting Performance Table 6-11: Cooper Industries plc Excess Fair Value of Reporting Units ($ millions) History, Mergers, and Acquisitions Cree-manufacturer of LEDs and LED Lamp Fixtures Table 6-12: Company Details Products, Brands and Customers Table 6-13: Cree Branded LED Lamps Performance Table 6-14: Financial Summary ($ millions) Table 6-15: Quarterly Performance Summary ($ millions) Figure 6-7: Five Year Stock Performance History, Mergers and Acquisitions Daktronics - makers of digital billboards and signs
  • 14. Table 6-16: Daktronics Company Description Products, Brands and Customers Performance Table 6-17: Financial Summary ($ millions) Table 6-18 Quarterly Performance Summary ($ millions) Figure 6-8: Five Year Stock Performance History, Mergers, and Acquisitions eMagin Corp - Manufactures OLEDs on silicon micro-displays Table 6-19: eMagin Company Description Products, Brands and Customers Performance Table 6-20: eMagin Financial Summary ($ millions) Figure 6-9: Five-year Stock Performance General Electric - Edison’s Lighting Company Table 6-21: General Electric Company Description Products, Brands and Customers Performance Table 6-22: Financial Summary ($ millions) Figure 6-10: Five-year Stock Performance Grote Industries - Leading U.S. manufacturer of vehicle lighting Table 6-23: Grote Industries Company Details Products, Brands and Customers Performance History, Mergers, and Acquisitions Hella KGaA Hueck & Co-leading German vehicular lighting company
  • 15. Table 6-24: Company Details Products, Brands and Customers Performance Figure 6-11: Sales, FY2004/2005-FY 2008/2009 History, Mergers, and Acquisitions Figure 6-12: Sales Distribution by Region FY 2008/2008 Lamar Advertising Company - Leading outdoor advertising company Table 6-25: Lamar Advertising Company Details Products, Brands and Customers Table 6-26: Lamar Advertising Assets Performance Table 6-27: Financial Summary ($ millions) Table 6-28: Financial Summary Comparison Figure 6-13: Five Year Stock Performance History, Mergers, and Acquisitions Table 6-29: Acquisition and Organization Activity of Lamar Advertising LED Roadway Lighting Ltd. - Startup company making LED street lamps Table 6-30: LED Roadway Lighting Ltd Company Details Products, Brands and Customers Performance LG Display Co., Ltd - Large producer of flat-panel displays Table 6-31: LG Display Co., Ltd Company Details Products, Brands and Customers Performance Table 6-32: Financial Summary ($ millions)
  • 16. Figure 6-14: Five Year Stock Performance History, Mergers, and Acquisitions Table 6-33: Subsidiaries of LG Display Lighting Science Group Corp. - Maker of LEDs, and replacement lamps Table 6-34: Lighting Science Group Corp. Company Details Products, Brands and Customers Performance Table 6-35: Financial Summary ($ million) Figure 6-15: Five Year Stock Performance History, Mergers, and Acquisitions Nichia Corporation - LED maker Table 6-36: Nichia Corporation Company Details Products, Brands and Customers Performance History, Mergers, and Acquisitions Philips - World’s Largest Lighting Company Table 6-37: Philips Company Details Products, Brands and Customers Performance Table 6-38: Financial Summary (millions of Euros) History, Mergers, and Acquisitions Toyoda Gosei North America Corp - Vehicle Lighting Table 6-39: Toyoda Gosei North America Corp Company Details Products, Brands and Customers Table 6-40: Product lines
  • 17. Performance Figure 6-16: Optoelectronics Business Unit, Net Income and Sales, Calendar Year, 20005-2009 Figure 6-17: Distribution of 2007 Sales by Product and Region Figure 6-18: Five Year Stock Performance Universal Display Corp. - developer of LED and OLED technology Table 6-41: Universal Display Corp. Company Details Products, Brands and Customers Technology Licensing UniversalPHOLED™ Materials Technology Transfer Performance Table 6-42: Financial Summary ($ millions) Figure 6-19: Five Year Performance Appendix Table A-1: Selected terms Table A-2: Abbreviations and Acronyms Table A-3: Environmental Organizations Referenced in Report Table A-4: Companies Referenced in Report Available immediately for Online Download at http://www.marketresearch.com/product/display.asp?productid=2601061 US: 800.298.5699 UK +44.207.256.3920