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Today’s Presenter: Mike Voss
Screen Printing:
     The Ins & Outs of
Metal and Flexible Materials
Today’s Webinar
• Screen Print Industry
• Market Overview
• Processes
• Substrates
Screen Printing Industry
  • What is screen printing?
Screen Printing Industry
• How to screen print
Industry Trade Association
Industry Overview


 1500 Nameplate &
Label Manufacturers
Industry Overview
• Approximately 25% produce metal nameplates




• 10% produce both metal & flexible products
Market Overview
Market Segments
    Other (Printers)                            28

     Manufacturing                              28.4

Telecommunications         3.3

         Appliance         2.6

        Electronics                     16.2

            Medical                     16.8

        Automotive           4.7

  By Percent           0           10      20    30
Market Drivers
•   Branding
•   Product Identification
•   Health & Safety Needs
•   Decoration
•   Tracking
Market Applications
•   Business Cards / Invitations
•   Point of Purchase
•   Asset Tags
•   Warning Labels
•   Nameplates
Process Overview
Adhesive Application
• Laminating
• Adhesive Options
Screen Printing vs. Digital Printing

• Comparisons
• Advantages
• Applications
Screen Printing vs. Digital Printing
 Screen Printing       Digital Printing
 1) Color matching     1) 4-color
 2) Setup time         2) Digital Art
 3) Ink Options        3) Ink limitations
 4) More Time          4) Less Time
 5) Metal & Flexible   5) Flexible
Embossing/Forming
Doming
Numbering / Bar Coding
     QR Codes
Decorating Overview
      • Mechanical Finishes
      • Diamond Cutting
           • 4 Color Process


                              STRAIGHT LINE
SELECTIVE   TWO DIRECTIONAL                   SPIN FINISH
                                 BRUSH
Why Is Tooling Important?

•   In-house vs. Outsourced
•   Turnaround Time
•   Lead Time Impact
•   Steel Rule vs. Hard Tool
        Volume
        Tolerances
        Budget
Material Overview
Metal Substrates

•Aluminum
•Stainless Steel
•Brass
Flexible Substrates
• Polycarbonate
• Vinyl
• Polyester
• Polystyrene
• Foil
Metal Advantages
• Expanded Decorating Capabilities
   • Outdooor Applications
• Product Image Enhancement
• Chemical Resistance
"Somewhere out there is a bullet with your
company's name on it. Somewhere out there is a
competitor, unborn and unknown, that will render
your strategy obsolete. You can't dodge the bullet
– you're going to have to shoot first. You're going
     to have to out-innovate the innovators.“
                 — Gary Hamel
Questions & Answers

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Screen Printing: The Ins & Outs of Metal & Flexible Materials

Notas del editor

  1. Machinery, Appliances, Warning Signage, Instructionsurtion
  2. GPI: Total of 78 members (56 corporate & 22 associate)
  3. Show nameplates ID tags, asset tags, POP examples
  4. Chemical resistance, UV resistance, cost difference metal and flexibleDecorating advantages – using metal as decorative element – embossing , forming etc show examples of metal parts