Megan Fitzgerald, expat and international career coach of Career by Choice, discusses Your Personal Brand DNA, personal branding and how to use them to accelerate your career at the E3 conference in Portugal.

1. megan fitzgerald
expat & international career coach
c a r e e r b y c h o i c e
building
your
personal
brand

2. ME!
“I’m great.”
™

3. PERSONAL
BRANDING

4. YOUR
PERSONAL
BRAND
DNA

5. Everyday.
choice.
action.

6. Controlling
the
Message .

7. Impact

8. opportunity
d

9. stand out

10. meet needs

11. DECODE
and BUILD
your BRAND

12. VISION and GOALS

13. VISION and GOALS
DISCOVERY

14. VISION and GOALS
DISCOVERY
BRAND MESSAGE

15. VISION and GOALS
DISCOVERY
BRAND MESSAGE
STRATEGY and TOOLS

16. VISION and GOALS
DISCOVERY
BRAND MESSAGE
STRATEGY and TOOLS
ENGAGE

17. VISION and GOALS
“A
world
where
transporta0on
systems
no
longer
contribute
to
the
green
house
effect.”
“A
world
with
universal
access
to
electricity
so
people
can
get
high
quality
healthcare,
educa0on,
and
communica0on
services.”

18. DISCOVERY
f r e e d o m excellence
improving livesdesigning
collaborati ve innovative competitive
problem solving PLANNING
> systemsthinkingvisualizing

19. BRAND MESSAGE
Driven by the challenge of reducing the
impact of climate change, I take a
collaborative, systems-oriented
approach informed by extensive study
in economics, sustainability, and the
environment to develop innovative
solutions that reduce the costs and
increase the use of carbon capture and
storage technology worldwide.

20. BRAND MESSAGE
Driven by the challenge of reducing the
impact of climate change, I take a
collaborative, systems-oriented
approach informed by extensive study
in economics, sustainability, and the
environment to develop innovative
solutions that reduce the costs and
increase the use of carbon capture and
storage technology worldwide.

21. BRAND MESSAGE
Driven by the challenge of reducing the
impact of climate change, I take a
collaborative, systems-oriented
approach to developing innovative,
cost-effective solutions that reduce the
costs and increase the use of carbon
capture and storage technology
worldwide.

22. BRAND MESSAGE
Driven by the challenge of reducing the
impact of climate change, I take a
collaborative, systems-oriented
approach to developing innovative
cost-effective solutions to increase the
use of carbon capture and storage
technology worldwide.

23. STRATEGY and TOOLS
message

24. online
STRATEGY and TOOLS

25. online
and
offline
STRATEGY and TOOLS

26. ENGAGE

27. CAREER
Clarity & Better Choices
Confidence & Relevance
Stand Out & Attract Opportunities
Perform at your best

28. ORGANIZATIONAL
IMPACT

29. SHAPE
THE WORLD

30. megan fitzgerald
expat & international career coach
c a r e e r b y c h o i c e
thank
you