2. TARGET AUDIENCE
Education : Sixth form – Secondary school
Age rage – 15 +
Gender- Mainly female – Merchandising towards men with sex appeal
Race- Mixed race
Sexuality – NA
Occupation – Students, part time, full workers
Lifestyle – Student life
Likes – Parties, shopping, chilling out, social life.
Class-C-E
3. MEDIA INTEREST
Media interests – More mainstream style – popular brands but not
expensive.
Shop wise – River Island, New Look , H&M, Topshop.
5. Glamour, heat, look, more type magazines.
Trend interest- TOWIE, big brother, x factor.
6. ROLES MODELS AND GUY
INTEREST
Role Models- Cheryl
Cole, Tulisa, Kelly
Clarkson, Kate
Middleton.
Guy interest – Zac
Efron, Timberlake,
Chace Crawford,
Enrique and Johnny
Depp, RPAT.
7. Music Interests - Rihanna, Katy Perry, Lady
Gaga, Paramore, Adele, pussycat dolls, the Saturdays, Cherly Cole , Jessie J.