SlideShare una empresa de Scribd logo
1 de 24
SUXUL
Web 2.0-Anwendungen im Unternehmen




Seite 1 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Gliederung


                                                A        Vorstellung SUXUL


                                                B        Analyse bestehender Web 2.0-Anwendungen


                                                C        Konzeption neuer Web 2.0-Anwendungen




Seite 2 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Vorstellung der SUXUL, Buck GmbH, Ingolstadt




•    Kategorie: Club (Disco)
•    Ort: Ingolstadt - Theresienstraße
•    Philosophie: SUXUL – Das Antidepressivum
      – Entdeckung neuer Wege
      – Künstler und DJs aus aller Welt
      – Andersartige Musik, Kunst, Mode, Accessoires
      – Individueller Lifestyle

        „Die Welt ist eins und wir alle gehören dazu, kommt und lasst sie uns feiern!
         Es lebe die Freiheit, die Liebe und die Musik. „


Seite 3 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Gliederung


                                                A        Vorstellung SUXUL


                                                B        Analyse bestehender Web 2.0-Anwendungen


                                                C        Konzeption neuer Web 2.0-Anwendungen




Seite 4 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Homepage




Seite 5 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
facebook




Seite 6 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
myspace




Seite 7 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Gliederung


                                                A        Vorstellung SUXUL


                                                B        Analyse bestehender Web 2.0-Anwendungen


                                                C        Konzeption neuer Web 2.0-Anwendungen




Seite 8 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Relaisstation

•    Signalverstärker
•    Zur „Ausleuchtung“ abgeschatteter Gebiete

Vorteile                                                          Nachteile
     Kostengünstige Lösung zur                                       Überträgt den Netzwerkverkehr in
         Netzwerkerweiterung                                              beide Richtungen
     Einfache Signalaufbereitung
                                                                      Nur im gleichen Netzwerk einsetzbar
     Keine besonderen Kenntnisse
                                                                      Keine Minderung der Netzlast möglich
       erforderlich




Seite 9 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Web to App
                                                      4. Instant
1. Web to App      2. Wiki          3. AdWords                             5. Blog
                                                      Personalization




                             Music +
                             Player
                                                                Pics                 Videos

                                                                                      SUXUL
                             SUXUL Vote                        SUXUL Pay
                                                                                      Track


                                                                Around
                             Club                              the world
                                                                                     Shop

Seite 10 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
SUXUL Pay
                                                      4. Instant
1. Web to App      2. Wiki          3. AdWords                             5. Blog
                                                      Personalization




                                                                                     Online
                                                                                     zahlen

                                    Eintritt                                    Gästeliste
                                    zahlen                                      erstellen

                                                                                 QR-Code
                                                                                   ID

                                                                                     Online
                                                                                     zahlen
                                  Getränke
                                                                                 QR-Code
                                                                                   ID



Seite 11 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
SUXUL Pay
                                                      4. Instant
1. Web to App      2. Wiki          3. AdWords                             5. Blog
                                                      Personalization




                                                                                     QR Reader


                                                                                       WLAN
                                                                                      Server-
                                                                                      abgleich


                                                                                     RFID Ready




Seite 12 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
SUXUL Vote
                                                      4. Instant
1. Web to App      2. Wiki          3. AdWords                             5. Blog
                                                      Personalization




                                                                                       Kalkbrenner

                                                                                       25 %

                                                                                       Flowers
                                                                           Next DJ
                                                                                        30 %

                                                                                       Allien
                                                                                        45 %
                             SUXUL Vote
                                                                                       Driver

                                                                                        25 %

                                                                        Drink of the   Punch
                                                                          month         30 %

                                                                                       Absinth
                                                                                        45 %




Seite 13 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
SUXUL Track
                                                      4. Instant
1. Web to App      2. Wiki          3. AdWords                             5. Blog
                                                      Personalization




                                                                           SUXUL
                                                                           Ingolstadt, GER




Seite 14 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
SUXUL Track
                                                      4. Instant
1. Web to App      2. Wiki               3. AdWords                        5. Blog
                                                      Personalization




                       SUXUL
                       Ingolstadt, GER




Seite 15 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
SUXUL Track
                                                      4. Instant
1. Web to App      2. Wiki          3. AdWords                             5. Blog
                                                      Personalization




                                                                                     John Doe




Seite 16 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
SUXUL Wiki
                                                      4. Instant
1. Web to App      2. Wiki          3. AdWords                             5. Blog
                                                      Personalization




                                                    Branding
                                                   => international bekannt
                                                      werden




Seite 17 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Google AdWords
                                                   4. Instant
1. Web to App    2. Wiki          3. AdWords                          5. Blog
                                                   Personalization




                                                                                       ?
                                                                                Anzeigenspalte fehlt
                                                                                keine Keywords
                                                                                  hinterlegt


Seite 18 | Web 2.0 Anwendungen im Unternehmen | Ostheimer | SS 2011
Google AdWords
                                                       4. Instant
1. Web to App      2. Wiki           3. AdWords                            5. Blog
                                                       Personalization




                                                                                       Anzeigenspalte




                                                                                     Suxul Events

  • Gut steuerbar durch Keywords
  • Zielgruppen werden direkt erreicht                                               DJ World

  • Anzeigen genau auf suxul abstimmbar
  • Suxul zahlt nur bei Aufruf der Anzeige
Seite 19 | Suxul | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Instant Personalization
                                                      4. Instant
1. Web to App      2. Wiki          3. AdWords                             5. Blog
                                                      Personalization



SUXUL.com passt sich an individuelle Bedürfnisse an

        – Individuelle Eventliste




                                   Was haben deine Facebook-Freunde angeschaut?




        – Welche Freunde sind auf welcher SUXUL-Party dabei?




Seite 20 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Instant Personalization
                                                       4. Instant
1. Web to App       2. Wiki            3. AdWords                          5. Blog
                                                       Personalization




     Your friends             Your program




Seite 21 | Suxul | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Blog
                                                       4. Instant
1. Web to App      2. Wiki           3. AdWords                            5. Blog
                                                       Personalization




   Your blog




Seite 22 | Suxul | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Quellenverzeichnis

                                            •    www.suxul.com
                                            •    http://www.slideshare.net/group/web-20-anwendungen-in-
                                                 unternehmen
                                            •    http://www.netzwerkgrundlagen.de/repeater.htm
                                            •    http://www.mediamanual.at/mediamanual/workshop/weblo
                                                 gs/weblogs_12.php
                                            •    https://www.google.com/accounts/ServiceLogin?service=a
                                                 dwords&cd=DE&hl=de_DE&ltmpl=regionalc&passive=true
                                                 &ifr=false&alwf=true&continue=https://adwords.google.de/
                                                 um/gaiaauth?apt%3DNone




Seite 23 | Suxul | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011
Vielen Dank für Ihre
                                      Aufmerksamkeit!



Seite 24 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer   | SS 2011

Más contenido relacionado

Destacado

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 

Destacado (20)

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 

Web 2.0 suxul 6.6.

  • 1. SUXUL Web 2.0-Anwendungen im Unternehmen Seite 1 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 2. Gliederung A Vorstellung SUXUL B Analyse bestehender Web 2.0-Anwendungen C Konzeption neuer Web 2.0-Anwendungen Seite 2 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 3. Vorstellung der SUXUL, Buck GmbH, Ingolstadt • Kategorie: Club (Disco) • Ort: Ingolstadt - Theresienstraße • Philosophie: SUXUL – Das Antidepressivum – Entdeckung neuer Wege – Künstler und DJs aus aller Welt – Andersartige Musik, Kunst, Mode, Accessoires – Individueller Lifestyle  „Die Welt ist eins und wir alle gehören dazu, kommt und lasst sie uns feiern! Es lebe die Freiheit, die Liebe und die Musik. „ Seite 3 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 4. Gliederung A Vorstellung SUXUL B Analyse bestehender Web 2.0-Anwendungen C Konzeption neuer Web 2.0-Anwendungen Seite 4 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 5. Homepage Seite 5 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 6. facebook Seite 6 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 7. myspace Seite 7 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 8. Gliederung A Vorstellung SUXUL B Analyse bestehender Web 2.0-Anwendungen C Konzeption neuer Web 2.0-Anwendungen Seite 8 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 9. Relaisstation • Signalverstärker • Zur „Ausleuchtung“ abgeschatteter Gebiete Vorteile Nachteile  Kostengünstige Lösung zur  Überträgt den Netzwerkverkehr in Netzwerkerweiterung beide Richtungen  Einfache Signalaufbereitung  Nur im gleichen Netzwerk einsetzbar  Keine besonderen Kenntnisse  Keine Minderung der Netzlast möglich erforderlich Seite 9 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 10. Web to App 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization Music + Player Pics Videos SUXUL SUXUL Vote SUXUL Pay Track Around Club the world Shop Seite 10 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 11. SUXUL Pay 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization Online zahlen Eintritt Gästeliste zahlen erstellen QR-Code ID Online zahlen Getränke QR-Code ID Seite 11 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 12. SUXUL Pay 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization QR Reader WLAN Server- abgleich RFID Ready Seite 12 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 13. SUXUL Vote 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization Kalkbrenner 25 % Flowers Next DJ 30 % Allien 45 % SUXUL Vote Driver 25 % Drink of the Punch month 30 % Absinth 45 % Seite 13 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 14. SUXUL Track 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization SUXUL Ingolstadt, GER Seite 14 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 15. SUXUL Track 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization SUXUL Ingolstadt, GER Seite 15 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 16. SUXUL Track 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization John Doe Seite 16 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 17. SUXUL Wiki 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization  Branding => international bekannt werden Seite 17 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 18. Google AdWords 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization ? Anzeigenspalte fehlt keine Keywords hinterlegt Seite 18 | Web 2.0 Anwendungen im Unternehmen | Ostheimer | SS 2011
  • 19. Google AdWords 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization Anzeigenspalte Suxul Events • Gut steuerbar durch Keywords • Zielgruppen werden direkt erreicht DJ World • Anzeigen genau auf suxul abstimmbar • Suxul zahlt nur bei Aufruf der Anzeige Seite 19 | Suxul | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 20. Instant Personalization 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization SUXUL.com passt sich an individuelle Bedürfnisse an – Individuelle Eventliste Was haben deine Facebook-Freunde angeschaut? – Welche Freunde sind auf welcher SUXUL-Party dabei? Seite 20 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 21. Instant Personalization 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization Your friends Your program Seite 21 | Suxul | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 22. Blog 4. Instant 1. Web to App 2. Wiki 3. AdWords 5. Blog Personalization Your blog Seite 22 | Suxul | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 23. Quellenverzeichnis • www.suxul.com • http://www.slideshare.net/group/web-20-anwendungen-in- unternehmen • http://www.netzwerkgrundlagen.de/repeater.htm • http://www.mediamanual.at/mediamanual/workshop/weblo gs/weblogs_12.php • https://www.google.com/accounts/ServiceLogin?service=a dwords&cd=DE&hl=de_DE&ltmpl=regionalc&passive=true &ifr=false&alwf=true&continue=https://adwords.google.de/ um/gaiaauth?apt%3DNone Seite 23 | Suxul | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011
  • 24. Vielen Dank für Ihre Aufmerksamkeit! Seite 24 | SUXUL | Michael Eisele, Yvonne Hudi, Verena Meyer | SS 2011