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Create your GPS game in a few clicks
WHO WE ARE


Tom Soderlund, CEO of A Different game,
creator of Botfighters, the first Massively Multiplayer
GPS game, launched in 2001

Mathieu Castelli, CEO of C4MProd, creator of MogiMogi,
the first GPS Community game, launched in Japan, in 2004,

Olivier Lejade, CEO of Mekensleep MMO Pioneer
and creator of Soulbubbles

Maarten Noyons, CEO of NCC
Founder of the International Mobile Gaming Awards
and initiator of Playground.

Pierre Lavoie, CEO of Hyptique
Interactive design pioneer; multi-terminal, RA and VR interface
architect on Terra Numerica. initiator of Playground.

                                                                  2/
WHO WE ARE


Tom Soderlund, CEO of A Different game,
creator of Botfighters, the first Massively Multiplayer
GPS game, launched in 2001

Mathieu Castelli, CEO of C4MProd, creator of MogiMogi,
the first GPS Community game, launched in Japan, in 2004,

Olivier Lejade, CEO of Mekensleep MMO Pioneer
and creator of Soulbubbles

Maarten Noyons, CEO of NCC
Founder of the International Mobile Gaming Awards
and initiator of Playground.

Pierre Lavoie, CEO of Hyptique
Interactive design pioneer; multi-terminal, RA and VR interface
architect on Terra Numerica. initiator of Playground.

                                                                  2/
THE CONTEXT




              3/
THE CONTEXT


«Navigation becomes a standard feature on Mobile handset
  worldwide»




                                                           3/
THE CONTEXT


«Navigation becomes a standard feature on Mobile handset
  worldwide»



1. More powerful GPS Chip
   sets.




                                                           3/
THE CONTEXT


«Navigation becomes a standard feature on Mobile handset
  worldwide»



1. More powerful GPS Chip
   sets.


                      2. Better GPS Antenna’s




                                                           3/
THE CONTEXT


«Navigation becomes a standard feature on Mobile handset
  worldwide»



1. More powerful GPS Chip
   sets.


                      2. Better GPS Antenna’s



                            3.    Better software solutions, such a
                            Skyhook.
                                                               3/
THE CONTEXT




              4/
THE CONTEXT




Navigation is becoming a standard feature on Mobile handsets
   worldwide
The market penetration of GPS enabled Handsets will continue
   to grow with
an average growth rate of 33% per year to over 200 Mln.
   Devices by 2015
(Berg Insight),




                                                               4/
THE CONTEXT




« Free navigation » is the new trend, launched by both Google
   and Nokia
who are both providing Map data for free.
Navigation Software is the best selling application on the
   iPhone in 2009
in Europe and the US,




                                                                4/
THE CONTEXT




LB applications are emerging and start having a certain
   success:
Foursquares, Gowalla, Loopt, Brightkite, Gipsii (LB Social
   network),
Location based advertising (LBA), Glu Mobile launches 1.000
   find them all,
Nokia launches Ovi Map racing.




                                                              4/
VISION




         5/
VISION


Location awareness challenges game designers
to create a new powerful generation of
   games.
These games allow players to interact with
   their
direct surrounding, to explore, discover




                                               5/
VISION


Location awareness challenges game designers
to create a new powerful generation of
   games.
These games allow players to interact with
   their
direct surrounding, to explore, discover



                        These games turn the world into a Playground


                     anytime, anywhere.
                                                                       5/
MISSION




          6/
MISSION



   To develop a powerful tool set for the creation of Real World
  Games,
open source, easy to use and accessible to anybody,




                                                                   6/
MISSION



   To develop a powerful tool set for the creation of Real World
  Games,
open source, easy to use and accessible to anybody,

           To moderate and grow the community of developers
         that are using
      the game creation tool,




                                                                   6/
MISSION



   To develop a powerful tool set for the creation of Real World
  Games,
open source, easy to use and accessible to anybody,

           To moderate and grow the community of developers
         that are using
      the game creation tool,

                  To provide marketing and publishing services to
                 the creators
              of these games.



                                                                   6/
PLAYGROUND ARCHITECTURE




                          7/
PLAYGROUND ARCHITECTURE



                                                !"#$%


                                                        Game Creator
                          !"#$%   !"#$%&'()*+           Ajax website.
                                     ,-&.-&+
                                                        Add items, characters, basic
                                                        scripting
                                                !"#$%


Mobile Client                     Server
iPhone initially, later           GeoDjango
Android, Blackberry,              Apache
and other                         MySQL
smartphones.
                                                        Administration
                                                        Interface
                                                        Website.
                                                                                       7
                                                        Change permissions, see reports.
                                                                                       /
HOW IT WILL WORK




                   8/
PLAYGROUND FESTIVAL




                      10/
PLAYGROUND FESTIVAL


For 2 days, the city will be a giant playground.
           Inhabitants and visitors
will become players in a larger than-life game.




                                                   10/
PLAYGROUND FESTIVAL
PLAYGROUND FESTIVAL


The PACA Region: a land of festivals
PLAYGROUND FESTIVAL


The PACA Region: a land of festivals

       Marseille 2013: a real opportunity
PLAYGROUND FESTIVAL


The PACA Region: a land of festivals

       Marseille 2013: a real opportunity


               - to set up the world’s first annual festival for geo-
                 localized games
PLAYGROUND FESTIVAL


The PACA Region: a land of festivals

       Marseille 2013: a real opportunity


               - to set up the world’s first annual festival for geo-
                  localized games
               - to offer a new concept:
               new dimensions in entertainment, new interfaces an
                  experiences.
PLAYGROUND 2.0.




                  12/
PLAYGROUND 2.0.




                  12/
PLAYGROUND 2.0.




                  12/
PLAYGROUND 2.0.




                  12/
PLAYGROUND PUBLISHING




                        13/
PLAYGROUND PUBLISHING



   The first specialized publisher of location aware
Games and Applications




                                                      13/
PLAYGROUND PUBLISHING



   The first specialized publisher of location aware
Games and Applications

                  Funds ambitious LBS projects get them
                   - to Operators worldwide to handsect
                   manufacturers
                   - to App stores




                                                          13/
PLAYGROUND PUBLISHING



   The first specialized publisher of location aware
Games and Applications

                  Funds ambitious LBS projects get them
                   - to Operators worldwide to handsect
                   manufacturers
                   - to App stores

                                 Provides Billing solutions for
                            virtual Items, Additionnal levels,
                            Special Features, High scores.

                                                              13/
TIMELINE




           14/
TIMELINE

2010
APRIL     First DEMO of Playground at the Nordic Game Conference, Sweden.

MAY       First DEMO of Playground at the
          Nordic Game Conference, Sweden.

JUNE      first live test of Playground platform at GAFFTA's 
          "City Centered" festival, San Francisco.

JULY      open beta - all developers welcome.


AUGUST    finalizing the iPhone application.


OCTOBER   the Playground Festival in Marseille, France.


2011
          Playground 2.0. begins

                                                                            14/
HOW TO GET INVOLVED



   CONTACT US :)

NOYONS@PLAYGROUND-
    FESTIVAL.COM


                      15/
THANK YOU FOR
YOU ATTENTION




                16/
THANK YOU FOR
  YOU ATTENTION
Tom




                           Mathie
            Maarten         u
  Olivier




                      Pierre   16/

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Playground

  • 1.
  • 2. Create your GPS game in a few clicks
  • 3. WHO WE ARE Tom Soderlund, CEO of A Different game, creator of Botfighters, the first Massively Multiplayer GPS game, launched in 2001 Mathieu Castelli, CEO of C4MProd, creator of MogiMogi, the first GPS Community game, launched in Japan, in 2004, Olivier Lejade, CEO of Mekensleep MMO Pioneer and creator of Soulbubbles Maarten Noyons, CEO of NCC Founder of the International Mobile Gaming Awards and initiator of Playground. Pierre Lavoie, CEO of Hyptique Interactive design pioneer; multi-terminal, RA and VR interface architect on Terra Numerica. initiator of Playground. 2/
  • 4. WHO WE ARE Tom Soderlund, CEO of A Different game, creator of Botfighters, the first Massively Multiplayer GPS game, launched in 2001 Mathieu Castelli, CEO of C4MProd, creator of MogiMogi, the first GPS Community game, launched in Japan, in 2004, Olivier Lejade, CEO of Mekensleep MMO Pioneer and creator of Soulbubbles Maarten Noyons, CEO of NCC Founder of the International Mobile Gaming Awards and initiator of Playground. Pierre Lavoie, CEO of Hyptique Interactive design pioneer; multi-terminal, RA and VR interface architect on Terra Numerica. initiator of Playground. 2/
  • 6. THE CONTEXT «Navigation becomes a standard feature on Mobile handset worldwide» 3/
  • 7. THE CONTEXT «Navigation becomes a standard feature on Mobile handset worldwide» 1. More powerful GPS Chip sets. 3/
  • 8. THE CONTEXT «Navigation becomes a standard feature on Mobile handset worldwide» 1. More powerful GPS Chip sets. 2. Better GPS Antenna’s 3/
  • 9. THE CONTEXT «Navigation becomes a standard feature on Mobile handset worldwide» 1. More powerful GPS Chip sets. 2. Better GPS Antenna’s 3. Better software solutions, such a Skyhook. 3/
  • 11. THE CONTEXT Navigation is becoming a standard feature on Mobile handsets worldwide The market penetration of GPS enabled Handsets will continue to grow with an average growth rate of 33% per year to over 200 Mln. Devices by 2015 (Berg Insight), 4/
  • 12. THE CONTEXT « Free navigation » is the new trend, launched by both Google and Nokia who are both providing Map data for free. Navigation Software is the best selling application on the iPhone in 2009 in Europe and the US, 4/
  • 13. THE CONTEXT LB applications are emerging and start having a certain success: Foursquares, Gowalla, Loopt, Brightkite, Gipsii (LB Social network), Location based advertising (LBA), Glu Mobile launches 1.000 find them all, Nokia launches Ovi Map racing. 4/
  • 14. VISION 5/
  • 15. VISION Location awareness challenges game designers to create a new powerful generation of games. These games allow players to interact with their direct surrounding, to explore, discover 5/
  • 16. VISION Location awareness challenges game designers to create a new powerful generation of games. These games allow players to interact with their direct surrounding, to explore, discover These games turn the world into a Playground anytime, anywhere. 5/
  • 17. MISSION 6/
  • 18. MISSION To develop a powerful tool set for the creation of Real World Games, open source, easy to use and accessible to anybody, 6/
  • 19. MISSION To develop a powerful tool set for the creation of Real World Games, open source, easy to use and accessible to anybody, To moderate and grow the community of developers that are using the game creation tool, 6/
  • 20. MISSION To develop a powerful tool set for the creation of Real World Games, open source, easy to use and accessible to anybody, To moderate and grow the community of developers that are using the game creation tool, To provide marketing and publishing services to the creators of these games. 6/
  • 22. PLAYGROUND ARCHITECTURE !"#$% Game Creator !"#$% !"#$%&'()*+ Ajax website. ,-&.-&+ Add items, characters, basic scripting !"#$% Mobile Client Server iPhone initially, later GeoDjango Android, Blackberry, Apache and other MySQL smartphones. Administration Interface Website. 7 Change permissions, see reports. /
  • 23. HOW IT WILL WORK 8/
  • 24.
  • 26. PLAYGROUND FESTIVAL For 2 days, the city will be a giant playground. Inhabitants and visitors will become players in a larger than-life game. 10/
  • 28. PLAYGROUND FESTIVAL The PACA Region: a land of festivals
  • 29. PLAYGROUND FESTIVAL The PACA Region: a land of festivals Marseille 2013: a real opportunity
  • 30. PLAYGROUND FESTIVAL The PACA Region: a land of festivals Marseille 2013: a real opportunity - to set up the world’s first annual festival for geo- localized games
  • 31. PLAYGROUND FESTIVAL The PACA Region: a land of festivals Marseille 2013: a real opportunity - to set up the world’s first annual festival for geo- localized games - to offer a new concept: new dimensions in entertainment, new interfaces an experiences.
  • 37. PLAYGROUND PUBLISHING The first specialized publisher of location aware Games and Applications 13/
  • 38. PLAYGROUND PUBLISHING The first specialized publisher of location aware Games and Applications Funds ambitious LBS projects get them - to Operators worldwide to handsect manufacturers - to App stores 13/
  • 39. PLAYGROUND PUBLISHING The first specialized publisher of location aware Games and Applications Funds ambitious LBS projects get them - to Operators worldwide to handsect manufacturers - to App stores Provides Billing solutions for virtual Items, Additionnal levels, Special Features, High scores. 13/
  • 40. TIMELINE 14/
  • 41. TIMELINE 2010 APRIL First DEMO of Playground at the Nordic Game Conference, Sweden. MAY First DEMO of Playground at the Nordic Game Conference, Sweden. JUNE first live test of Playground platform at GAFFTA's  "City Centered" festival, San Francisco. JULY open beta - all developers welcome. AUGUST finalizing the iPhone application. OCTOBER the Playground Festival in Marseille, France. 2011 Playground 2.0. begins 14/
  • 42. HOW TO GET INVOLVED CONTACT US :) NOYONS@PLAYGROUND- FESTIVAL.COM 15/
  • 43. THANK YOU FOR YOU ATTENTION 16/
  • 44. THANK YOU FOR YOU ATTENTION Tom Mathie Maarten u Olivier Pierre 16/

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