SlideShare una empresa de Scribd logo
1 de 60
Who is Mical Johnson?
Email Open Rates
by the hour:
(Source: GetResponse, 2012)
Email newsletters that include social
sharing buttons have a 115% higher
average click-through rate (CTR)
(Source: GetResponse, 2012)
PPC

CoRegistration

Opt-in
Offer

Blog

Remarketing
Lead, but don’t Mislead
CONNECT WITH ME

MicalJohnson.com/googleplus

Más contenido relacionado

La actualidad más candente

Social media community plan
Social media   community planSocial media   community plan
Social media community planAdCMO
 
CRM The Ecosystem POV v1.0 6-24-13
CRM The Ecosystem POV v1.0 6-24-13CRM The Ecosystem POV v1.0 6-24-13
CRM The Ecosystem POV v1.0 6-24-13Nicholas G. Metcalfe
 
Acquire, Grow & Retain Customers, Fast
Acquire, Grow & Retain Customers, FastAcquire, Grow & Retain Customers, Fast
Acquire, Grow & Retain Customers, FastSailthru
 
If you send Email Newsletters, then you should also do this...
If you send Email Newsletters, then you should also do this...If you send Email Newsletters, then you should also do this...
If you send Email Newsletters, then you should also do this...Al_Taylor
 
Influencer Marketing Survey - Use Cases, Opportunities, Challenges, Tools
Influencer Marketing Survey - Use Cases, Opportunities, Challenges, ToolsInfluencer Marketing Survey - Use Cases, Opportunities, Challenges, Tools
Influencer Marketing Survey - Use Cases, Opportunities, Challenges, ToolsOnalytica
 
Key Insights and Actionable Tactics from IBM Email & Mobile Benchmark Report
Key Insights and Actionable Tactics from IBM Email & Mobile Benchmark ReportKey Insights and Actionable Tactics from IBM Email & Mobile Benchmark Report
Key Insights and Actionable Tactics from IBM Email & Mobile Benchmark ReportDavid Clemen
 
Influencer marketing strategy - module 3 lesson 2
Influencer marketing strategy - module 3 lesson 2Influencer marketing strategy - module 3 lesson 2
Influencer marketing strategy - module 3 lesson 2Greg Jarboe
 
2017 Digital Retail Innovation: 9 Areas Retail Marketers are Investing and Why
2017 Digital Retail Innovation: 9 Areas Retail Marketers are Investing and Why2017 Digital Retail Innovation: 9 Areas Retail Marketers are Investing and Why
2017 Digital Retail Innovation: 9 Areas Retail Marketers are Investing and WhySailthru
 
Sexy Email Margaret Farmakis ReturnPath
Sexy Email Margaret  Farmakis ReturnPathSexy Email Margaret  Farmakis ReturnPath
Sexy Email Margaret Farmakis ReturnPathMichael Straathof
 
Marketo Event Double Secret Probation Edition J Miller Preso
Marketo Event Double Secret Probation Edition J Miller PresoMarketo Event Double Secret Probation Edition J Miller Preso
Marketo Event Double Secret Probation Edition J Miller PresoJason Miller
 
Using Email Drip Campaigns to Thank Donors and Raise More Funds
Using Email Drip Campaigns to Thank Donors and Raise More FundsUsing Email Drip Campaigns to Thank Donors and Raise More Funds
Using Email Drip Campaigns to Thank Donors and Raise More FundsTechSoup
 
Stacie Stewart's Innotech Email Marketing Presentation
Stacie Stewart's Innotech Email Marketing PresentationStacie Stewart's Innotech Email Marketing Presentation
Stacie Stewart's Innotech Email Marketing PresentationStacie Stewart
 
How Can My Company Gain More Social Media Followers?
How Can My Company Gain More Social Media Followers?How Can My Company Gain More Social Media Followers?
How Can My Company Gain More Social Media Followers?Haley Marketing
 
Eis mon 0815 sponsor strongmnail
Eis mon 0815 sponsor strongmnailEis mon 0815 sponsor strongmnail
Eis mon 0815 sponsor strongmnailMediaPost
 
Increasing Readership of Email Direct Marketing (EDM) Campaigns
Increasing Readership of Email Direct Marketing (EDM) CampaignsIncreasing Readership of Email Direct Marketing (EDM) Campaigns
Increasing Readership of Email Direct Marketing (EDM) CampaignsDonald Paul Gonsalves ⭐
 
Innovation in Content Marketing Starts with a Reality Check
Innovation in Content Marketing Starts with a Reality CheckInnovation in Content Marketing Starts with a Reality Check
Innovation in Content Marketing Starts with a Reality CheckJason Miller
 

La actualidad más candente (17)

Social media community plan
Social media   community planSocial media   community plan
Social media community plan
 
CRM The Ecosystem POV v1.0 6-24-13
CRM The Ecosystem POV v1.0 6-24-13CRM The Ecosystem POV v1.0 6-24-13
CRM The Ecosystem POV v1.0 6-24-13
 
Acquire, Grow & Retain Customers, Fast
Acquire, Grow & Retain Customers, FastAcquire, Grow & Retain Customers, Fast
Acquire, Grow & Retain Customers, Fast
 
If you send Email Newsletters, then you should also do this...
If you send Email Newsletters, then you should also do this...If you send Email Newsletters, then you should also do this...
If you send Email Newsletters, then you should also do this...
 
Influencer Marketing Survey - Use Cases, Opportunities, Challenges, Tools
Influencer Marketing Survey - Use Cases, Opportunities, Challenges, ToolsInfluencer Marketing Survey - Use Cases, Opportunities, Challenges, Tools
Influencer Marketing Survey - Use Cases, Opportunities, Challenges, Tools
 
Key Insights and Actionable Tactics from IBM Email & Mobile Benchmark Report
Key Insights and Actionable Tactics from IBM Email & Mobile Benchmark ReportKey Insights and Actionable Tactics from IBM Email & Mobile Benchmark Report
Key Insights and Actionable Tactics from IBM Email & Mobile Benchmark Report
 
Influencer marketing strategy - module 3 lesson 2
Influencer marketing strategy - module 3 lesson 2Influencer marketing strategy - module 3 lesson 2
Influencer marketing strategy - module 3 lesson 2
 
2017 Digital Retail Innovation: 9 Areas Retail Marketers are Investing and Why
2017 Digital Retail Innovation: 9 Areas Retail Marketers are Investing and Why2017 Digital Retail Innovation: 9 Areas Retail Marketers are Investing and Why
2017 Digital Retail Innovation: 9 Areas Retail Marketers are Investing and Why
 
Sexy Email Margaret Farmakis ReturnPath
Sexy Email Margaret  Farmakis ReturnPathSexy Email Margaret  Farmakis ReturnPath
Sexy Email Margaret Farmakis ReturnPath
 
Marketo Event Double Secret Probation Edition J Miller Preso
Marketo Event Double Secret Probation Edition J Miller PresoMarketo Event Double Secret Probation Edition J Miller Preso
Marketo Event Double Secret Probation Edition J Miller Preso
 
Using Email Drip Campaigns to Thank Donors and Raise More Funds
Using Email Drip Campaigns to Thank Donors and Raise More FundsUsing Email Drip Campaigns to Thank Donors and Raise More Funds
Using Email Drip Campaigns to Thank Donors and Raise More Funds
 
Stacie Stewart's Innotech Email Marketing Presentation
Stacie Stewart's Innotech Email Marketing PresentationStacie Stewart's Innotech Email Marketing Presentation
Stacie Stewart's Innotech Email Marketing Presentation
 
How Can My Company Gain More Social Media Followers?
How Can My Company Gain More Social Media Followers?How Can My Company Gain More Social Media Followers?
How Can My Company Gain More Social Media Followers?
 
Eis mon 0815 sponsor strongmnail
Eis mon 0815 sponsor strongmnailEis mon 0815 sponsor strongmnail
Eis mon 0815 sponsor strongmnail
 
PR Communication
PR CommunicationPR Communication
PR Communication
 
Increasing Readership of Email Direct Marketing (EDM) Campaigns
Increasing Readership of Email Direct Marketing (EDM) CampaignsIncreasing Readership of Email Direct Marketing (EDM) Campaigns
Increasing Readership of Email Direct Marketing (EDM) Campaigns
 
Innovation in Content Marketing Starts with a Reality Check
Innovation in Content Marketing Starts with a Reality CheckInnovation in Content Marketing Starts with a Reality Check
Innovation in Content Marketing Starts with a Reality Check
 

Último

Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceEnjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceDelhi Call girls
 
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxUnraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxelizabethella096
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...ChesterYang6
 
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15SearchNorwich
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsVWO
 
Cost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesCost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesPushON Ltd
 
Factors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxFactors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxVikasTiwari846641
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessAggregage
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Richard Ingilby
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessVarn
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfSocial Samosa
 
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service OnlineCALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Onlineanilsa9823
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination:  Put your business at the forefront of local searches!Local SEO Domination:  Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!dstvtechnician
 
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBalmerLawrie
 

Último (20)

Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceEnjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
 
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxUnraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
 
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAILBUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
 
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 Reports
 
Cost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesCost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surges
 
The Future of Brands on LinkedIn - Alison Kaltman
The Future of Brands on LinkedIn - Alison KaltmanThe Future of Brands on LinkedIn - Alison Kaltman
The Future of Brands on LinkedIn - Alison Kaltman
 
Factors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxFactors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptx
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail Success
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdf
 
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service OnlineCALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
 
Brand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLaneBrand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLane
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting GroupSEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
 
Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination:  Put your business at the forefront of local searches!Local SEO Domination:  Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!
 
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
 

Email Marketing: Bridging the Gap Between Inbox and Bank Account