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M I C H A E L J A C K S O N’ S
T H I N K I N G B E T T E R B U S I N E S S
Unconscious incompetence
Conscious incompetence
Conscious competence
Unconscious
competence
Excellence
Conscious business people are:
Conscious thinkers break routine.
Instead of replicating the ‘tried & tested’
They create the passion, & lead.
(Not being content to follow blindly)
They focus on new learnings.
Not merely leveraging conventional wisdom
They strive for world class.
Not best in class
Conscious of their
surroundings, they:
Respond to change
Minimise bureaucracy
Add value
Deliver solutions
Fight competitively
Conscious thought
is essential to
make better choices
& create impact
The conscious power of branding
Prestige
We consciously need to develop
a little of each in our lives everyday
Only consciously can we create our own future
We must start to do & see things differently
T H I N K I N G B E T T E R B U S I N E S S
michael@theothermichaeljackson.com
I T’ S A L L A B O U T

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