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Provoking
the medium for change




                                    Michael Lewkowitz, Founder, @igniter
  ChangeMedium - a charitable initiative provoking the medium for change
Some big statements
“Twitter...
spells the end of
communications
 and start of an
   interaction
     society.”

            Om Malik April 14th, 2009:
"They announced
 they were going
  to shut down
 their system for
maintenance, and
   we asked
 them not to.”
The Next Google
We’ve seen this before
Printing Press
Telegraph
Telephone
Radio
Internet
Web
This time is different
“I no longer
understand
   my own
  creation”
        ~ Tim Berners-Lee,
       Inventor of the Web
So what’s different?
Simple
Sponatneous
Public
Participatory
4B people connecting
                                                                   Web
   Many-Many




                                          Public Micro-Messaging
                      Radio



               TV

                              E-mail

                                        SMS
 One-One




                    Tel.




REACH                      Restricted           Emergent
Anywhere
Everywhere
“Medium of the Movement”
Now for
some signs of...
Discovery
Journalism
Flash Mobilization
If most of this
 happened with
    less than
10 million users...
What
happens
 with...

 100
million
users?
or...

   1
Billion

users?
Problems
Disruptions
Incompatibility
Fractured Data
Our Solution
Research
Hacking
Network-Grade Infrastructure
Kick-ass Applications
ChangeMedium
events >> infrastructure + application




    A charitable initiative hosted at Tides Canada Foundation
ChangeMediumToronto
                      October 24th, 2009




Convening researchers + hackers in the medium for change
We are
a product of:

contributors
      +
contributions

   Join In
Michael Lewkowitz
michael@igniter.com | @igniter




                             ChangeMediumToronto - October 24th, 2009
     ChangeMedium - a charitable initiative provoking the medium for change

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ChangeMedium - MEIC Presentation

Notas del editor

  1. We’ve seen this before
  2. As Om Malik observed: “Twitter is ... the start of an interaction society.”
  3. And already it is becoming essential public infrastructure.
  4. Already people are talking about it topping Google
  5. We’ve seen this before
  6. Printing press
  7. Telegraph
  8. Telephone
  9. Radio
  10. Internet
  11. Web
  12. This time is different
  13. In July 2008 at a Nesta Web Science event Sir Tim Berners Lee, inventor of the web, said... “I no longer understand my own creation” He also implored the audience... “Ask not whether we're asking too much of the web, but whether we're asking too much of us” Indicating that what this is and where it’s going is about people.
  14. This time is different
  15. So simple that grandmas can use it.
  16. Being sms compatible, it can be used anywhere, anytime from mobile phone
  17. And being public
  18. and 1 - 1
  19. Which leads us to...
  20. creating the most accessible, participatory, public medium in history. Public micro-messaging merges the extensible/emergent nature of the web with the 4B person reach of SMS.
  21. anywhere...
  22. and everywhere.
  23. Which leads us to...
  24. It also enables unprecedented reporting...
  25. And finally we have unprecedented opportunities for flash mobilization like #hohoto where, in 18 days, over a dozen people came together over twitter to co-led the creation of a sold-out party to 600 people which raised $25,000 and 2t of food for the local foodbank.
  26. So...
  27. If most of this happened with less than 5million users...
  28. If most of this happened with less than 5million users...
  29. If most of this happened with less than 5million users...
  30. And what happens when Twitter goes down - again - and again.
  31. And what happens when there are more services that we want to use? How do we access all these public messages? How do we search for everything everyone is saying about the next major event?
  32. So where do all those public messages sit? - in Twitter’s private servers And for how long? And what what if I want to use a different service like Identi.ca?
  33. Researching what makes the medium work
  34. And convening labs to experiment and evolve the medium for maximum public benefit.
  35. Building a network-grade infrastructure
  36. seeking seed funding and partnerships to scope and launch the initiative.