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[object Object],[object Object],[object Object],Introduction:  SPEURDERS.NL ,[object Object],[object Object]
How to generate REVENUES How to generate REVENUES with a classifieds website with a classifieds website
the PRODUCT  is ESSENTIAL the PRODUCT  is ESSENTIAL
The chance of success… ,[object Object],[object Object],[object Object],[object Object]
The Dutch online market (auctions/classifieds; for a broad range of products) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Dutch online market (for a broad range of products) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Characteristics of both models ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Our strategic approach ,[object Object],[object Object],[object Object],[object Object]
Our strategic approach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Some practical thoughts  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
At the same period we finalized our strategy ,[object Object],[object Object],[object Object]
Is a good product/site strategy enough? ,[object Object],[object Object]
The business we´re in consists of bits and bytes, so… ,[object Object],[object Object],[object Object],[object Object]
team It must be a willing & able FIGHT the competition! to
Generating revenues is a BALANCING act between the  LONG term and  SHORT term
We started as a  FREE SERVICE for listing fees to conquer critical mass in the database!
if we introduce LISTING FEES too EARLY We´ll be back to NOTHING within a WHIM
Possible Possible Revenue generators
Possible revenue generators for the  consumer to consumer business ,[object Object],[object Object]
Consumers ,[object Object],[object Object],[object Object]
Consumers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Consumers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Advertising (business) ,[object Object],[object Object],[object Object],[object Object]
 
How SPEURDERS.NL take off? did
BUILDING MARKETSHARE  since aug. 2004 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
THE NEAR FUTURE ,[object Object]
Performance SPEURDERS.NL
Performance  SPEURDERS.NL “ Among the newcomers in our annual list of most visited Dutch websites, Speurders.nl is the most successful one. Within 15 months, Speurders.nl holds a firm eighth position, thereby being the  most successful Dutch site introduction  ever. - Online Research Agency Multiscope, december 2005
 
Performance  SPEURDERS.NL >600.000 visits per day…
Performance  SPEURDERS.NL monthly unique reach… ± 4.000.000 people
Performance  SPEURDERS.NL New ads per day… >35.000
Performance  SPEURDERS.NL Total ads online at this moment ± 1.200.000
Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sharing IT & knowledge ,[object Object],[object Object],[object Object],[object Object]

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Speurders.nl in the Netherlands