#win8acad : Platform for Metro Style Apps

•

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Frederik De Bruyne

Tecnología Educación

App gets 5s to handle App is not notified
suspend before termination

User
Launches
App

Apps are notified when
they have been resumed

Splash
screen

Capabilities Seamless data Performant
driven access Native platform
High isolation Data Roaming

Unprecedented Reach
Optimized for Discoverability
Promotions, editorials, IE10
Transparent Approval Process
Certification kit
Flexible Business Models
Maximizing Developer Revenue

• The single largest potential market for your apps
• Store and apps in 100+ languages
• 45 market-specific app catalogs
• Buy from 231 markets
• Local pricing & settlement in top 40 markets
• Developer payments in 51 markets
• Enterprise-ready platform and store

The Windows Store
Paid downloads, trials, and in-app purchases. You Use your own commerce engine and keep 100%
keep 70% of the first $25k, 80% of the rest or use the Windows Store’s full commerce platform
Free

Advertise with Microsoft Advertising or your Robust analytics for free, including demographics,
preferred ad vendor. reviews, referrals, and usage & performance statistics

Microsoft Confidential 38

• Ad Experiences: Illustrated…
 250x250 image ad fits seamlessly in grid-style app template
 Ad can link to URL or expand for in-app engagement

User taps ad…
41

• Ad Experiences: Illustrated…(contd.)
Touching orange bar takes
user back to app

Tap action
expands ad…
User learns additional
details, including
potentially purchasing
deal offered
TAP THE AD…
User can swipe to see pictures
42

App
Windows 8 Windows
App Clinics Excellence
Event Store
Labs

http://www.microsoft.com/belux/msdn/metromap/appclinic.aspx

A new Metro style UI where touch is a first-class Designed from the chipset up for multiple form-
citizen along with full mouse-and-keyboard factors – tablets, laptops, desktops & all-in-ones
support

The Windows Store on every device with a full New development models built on WinRT, including
commerce platform and flexibility native support for HTML/CSS/JS, C#/XAML,
C++/DirectX

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#win8acad : Platform for Metro Style Apps

3. What did we get at BUILD?

10. demo

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12.

13.

14.

15.

16. demo

17.

18.

19. demo

20.

21.

22.

23.

24.

25. Installation is per-user

26.

27.

28. demo

29.

30. App gets 5s to handle App is not notified suspend before termination User Launches App Apps are notified when they have been resumed Splash screen

31.

32.

33. Capabilities Seamless data Performant driven access Native platform High isolation Data Roaming

34.

35. Unprecedented Reach Optimized for Discoverability Promotions, editorials, IE10 Transparent Approval Process Certification kit Flexible Business Models Maximizing Developer Revenue

36. • The single largest potential market for your apps • Store and apps in 100+ languages • 45 market-specific app catalogs • Buy from 231 markets • Local pricing & settlement in top 40 markets • Developer payments in 51 markets • Enterprise-ready platform and store

37. The Windows Store Paid downloads, trials, and in-app purchases. You Use your own commerce engine and keep 100% keep 70% of the first $25k, 80% of the rest or use the Windows Store’s full commerce platform Free Advertise with Microsoft Advertising or your Robust analytics for free, including demographics, preferred ad vendor. reviews, referrals, and usage & performance statistics Microsoft Confidential 38

38.

39. 1 2 3 www.windowsadvertising.com

40. • Ad Experiences: Illustrated…  250x250 image ad fits seamlessly in grid-style app template  Ad can link to URL or expand for in-app engagement User taps ad… 41

41. • Ad Experiences: Illustrated…(contd.) Touching orange bar takes user back to app Tap action expands ad… User learns additional details, including potentially purchasing deal offered TAP THE AD… User can swipe to see pictures 42

42. 1 2 3 www.windowsadvertising.com

43. App Windows 8 Windows App Clinics Excellence Event Store Labs http://www.microsoft.com/belux/msdn/metromap/appclinic.aspx

44. demo

45.

46. As of December 2011

47.

48.

49. A new Metro style UI where touch is a first-class Designed from the chipset up for multiple form- citizen along with full mouse-and-keyboard factors – tablets, laptops, desktops & all-in-ones support The Windows Store on every device with a full New development models built on WinRT, including commerce platform and flexibility native support for HTML/CSS/JS, C#/XAML, C++/DirectX

#win8acad : Platform for Metro Style Apps

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#win8acad : Platform for Metro Style Apps