Ulrich Homann, Chief Architect, Microsoft Services in Redmond bietet einen exklusiven Einblick, wie Microsoft als Unternehmen die Strategie erhöhter Unternehmenseffizienz, Mitarbeiterproduktivität und Innovationskraft umsetzt, sowie eine strategische Betrachtung zur Arbeitswelt der Zukunft.
5. 5
“[T]here are there are things
we know we know.
We also know there are ;
that is to say we know there are some things
we do not know.
But there are also
–
there are things we do
not know we don't know.”
known knowns
known unknowns
unknown unknowns
7. 7
Trends
To gain competitive advantage and innovate, enterprises
must become more and more data-driven
Yet large bodies of structured and unstructured data
make it difficult to quickly generate insights
More businesses start realizing significant opportunities
to use advanced analytics to create predictive and
prescriptive models
8. How do I optimize my
fleet based on weather
and traffic patterns?
What’s the social
sentiment for my
brand or products
How do I better
predict future
outcomes?
9. Increases ad revenue by processing 3.5
billion events per day
Massive Volumes
Processes 464 billion rows per quarter, with
average query time under 10 secs.
Measures and ranks online user influence
by processing 3 billion signals per day
Cloud Connectivity
Connects across 15 social networks via the
cloud for data and API access
Uses sentiment analysis and web analytics
for its internal cloud
Real-Time Insight
Improves operational decision making for
IT managers and users
11. GAIN COMPETITIVE ADVANTAGE BY MOVING FIRST AND FAST IN YOUR INDUSTRY
Web app
optimization
Smart meter
monitoring
Equipment
monitoring
Advertising
analysis
Life sciences
research
Fraud
detection
Healthcare
outcomes
Weather
forecasting
Natural resource
exploration
Social network
analysis
Churn
analysis
Traffic flow
optimization
IT infrastructure
optimization
Legal
discovery
16. MANAGE ANY DATA, ANY SIZE, ANYWHERE
010101010101010101
1010101010101010
01010101010101
101010101010
17. Extremely large volume of unstructured web logs
Ad hoc analysis of logs to prototype patterns
Hadoop data cluster feeds large 24TB cube
Business users analyze cube data
E.g. STRUCTURED & UNSTRUCTURED DATA
29. BIG DATA REQUIRES AN END-TO-END APPROACH
Discover Combine Refine
Relational Non-relational Streaming
INSIGHT
DATA
ENRICHMENT
DATA
MANAGEMENT
Self-Service Collaboration Corporate Apps Devices
Analytical
32. ADDITIONAL RESOURCES
LEARNMORE
1. Microsoft Big Data Solution: www.microsoft.com/bigdata
2. Windows Azure: www.windowsazure.com/en-us/home/scenarios/big-data
3. Microsoft BI blog:
http://blogs.msdn.com/b/microsoft_business_intelligence1/
TRY NOW
1. Preview of the Windows Azure HDInsight Service:
https://www.hadooponazure.com
2. Developer CTP of Microsoft HDInsight Server for Windows Server:
http://www.microsoft.com/bigdata