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mintigo predictive marketing predictive analytics b2b marketing predictive lead scoring siriusdecisions big data lead scoring demand generation lead generation marketing automation abm oracle modern marketers account based marketing red hat oracle modern marketing experience engagio #sdsummit mme analytics marketo marketing meagen eisenberg webinar lead nurturing content marketing email marketing inbound marketing ai digital marketing b2b sales hacker tony yang sdr sales development rep ldr bdr kerry cunningham max altschuler artificial intelligence marketing rockstar guides account based everything scott vaughan atul kumar integrate insight enterprises jon miller linkedin buyer persona customer experience real time personalization web personalization get smart content pre seagate jacob shama mme15 marketing cloud brighttalk customer intelligence market segmentation content strategy sales intelligence sales social media sales management sales operations email smartbear jeanne hopkins eloqua marketing strategy marketing analysis internet marketing funnel docusign outbound marketing segmentation