1. Principles of Marketing
Course Code: MKT 201
Credit Hours: 3
Lecturer: Mohammad Hares
School of Business
ZNRF University of Management Sciences

2. Objective 1- New product pricing strategies
Objective 2- Product mix pricing strategies
Objective 3- Price adjustment strategies
Objective 4- Price Changes
Objective 5- Public policy and marketing
Chapter 11
Pricing Strategies

4. Price Adjustment Strategies

7. Do you have any Question?

8. Thank You