1. Evaluation Question Support

2. Questions in other words
Questions Questions in other words
1) In what ways does your media
product use, develop, or challenge
forms and conventions of real media
products?
How does your opening sequence use, develop or challenge forms & conventions in
comparison to real opening sequences?
OR
How does your opening sequence’s forms and conventions compare to that of real opening
sequence forms and conventions? (be sure to mention if they are use/develop/challenged)
2) How does your media product
represent particular social groups?
How are social groups (types of people/stereotypes) represented (portrayed/presented) in your
opening sequence?
3) What kind of media institution
might distribute your media product
and why?
Film distribution company: What film distribution company would you choose to distribute
your film and why?
4) Who would be the audience for
your media product?
Our BBFC rating for our film would be _____. Mass or Niche?
Who is your target audience (and your secondary if you want) for your opening sequence and why?
Use audience chart to explain. Could compare to similar films……
5) How did you address/attract your
audience?
A) How is your film suitable for your audience in terms of your BBFC rating, how do you meet
the guidelines?
AND
B) How is your opening sequence attractive to your audience?
Could mention aspects like: genre/forms/conventions/characters/music/sounds/shots/editing/pace/MES etc
AND
C) Audience evidence: Some clips of what your audience thought (facebook and video)
6) What have you learnt about
technologies from the process of
constructing this product?
How did you use media technologies to complete your coursework?
What were they? How did they benefit you? What skills to you acquire from them?)
Consider the following stages:
-research -planning -construction -evaluation (optional)
7) Looking back at your preliminary
task, what do you feel you have learnt
in the progression from it to the full
product?
What have you learned since the preliminary task? Mention errors/poor parts of your
preliminary and discuss what you learned over the drafts up to the final product.

3. Question formats
QUESTION FORMAT WHO?
1) In what ways does your media product use,
develop, or challenge forms and conventions
of real media products.
News Report
(imovie theme)
Main anchor, 1 weather girl, 2 separate reporters
Each do a 1-2 forms & 1-2 conventions
2) How does your media product represent
particular social groups? Powerpoint All together
3) What kind of media institution might
distribute your media product and why? Radio show (Podcast)
Sound only
1 = research; all the distribution companies you
researched
1 = the company of choice and comparison to real
films
1 = reason of choice
1 = reason 2 of choice
4) Who would be the audience for your media
product? Cooking or game show All have different elements/ingredients to explain
5) How did you address/attract your
audience? YouTube annotations
+
Video clips
All together for annotations (A & B)
C) Extension = 1 video clip each of audience feedback
(30 secs each)…..2 facebook, 2 videos
6) What have you learnt about technologies
from the process of constructing this product? Prezi
+
Quicktime screen record
All construct prezi
All 1 thing explained each for R&P, Construction,
Evaluation
7) Looking back at your preliminary task, what
do you feel you have learnt in the progression
from it to the full product?
Screen Recording
(www.screencast.com)
+
Video clips
All together watching the preliminary (screen record)
1 person – draft 1/2/3 (30 sec video)
1 person – draft 1/2/3 (30 sec video)
1 person – draft 1/2/3 (30 sec video)
1 person – draft 1/2/3 (30 sec video)
All together watching the final draft (screen record)

4. Question formats directions
FORMAT DIRECTIONS
News Report In iMovie, use the ‘news theme’
Powerpoint or prezi Be sure to show off all the features of powerpoint/prezi – should be complex, not basic!
Radio show (Podcast) Recording your voices only as if it were a ‘radio show’ – check out podomatic.com
Cooking show Choose a type of cooking show or a game show– made up, or similar to an existing one –
sat morning kitchen, masterchef, competition style ……..deal or no deal, who wants to be a
millionaire etc.
Use one of the themes in iMovie (film strip for example)
YouTube annotations You will add annotations to your opening sequence to explain how attracts/appeals to your
target audience
Game show
&
Quicktime screen record
Choose a game show such as deal or no deal, jeopardy, weakest link, etc
Use a different themes in iMovie (not same one as cooking show)
Screen Recording
(www.screencast.com)
Use Screencast.com , Record all your screen records and save them as quicktimes.
The individual bits just record on isight, ipad or camera

5. Q1 support
The main anchor should start off by saying something like this:
Good evening and welcome to the 6 o’clock media news, our main story this
evening is about forms and conventions.
A group of media students were assigned to complete a film opening sequence,
they chose the ___________ genre because…… (something brief).
Each of our reporters complied a list of all the forms within
___________(genre) film opening sequences, here they are: (show list with a
voiceover)
Likewise, they also completed a list of conventions, here they are: (show list with a
voiceover)
Then anchor tells 1-2 forms and 1-2 conventions. And then each ‘reporter’
completes their 1-2 forms and conventions.
You are responsible to find your own cutaways.
Vary your locations and be creative!
Remember the brief: film opening sequence + your genre

6. Q1 planning (forms)
FORM Use/
Develop/
Challenge?
Explanation Comparison to real
film
(similarities or
differences)
How does your film opening sequence use/develop/challenge FORMS in comparison to those of real films?
Thank you _________, now a lot of _______ film opening sequences
use/develop/challenge the FORM of ____________ because…….
We use/develop/challenge this form because….
This compares to similar films such as ________ as it is similar/different……

7. Q1 planning (conventions)
FORM Use/
Develop/
Challenge?
Explanation Comparison to real
film
(similarities or
differences)
How does your film opening sequence use/develop/challenge CONVENTIONS in comparison to those of real
films?
Thank you _________, now a lot of _______ film opening sequences
use/develop/challenge the CONVENTIONS of ____________ because…….
We use/develop/challenge this CONVENTION because….
This compares to similar films such as ________ as it is similar/different……

8. Q2 support
• Refer to model on blog (example from last year)
• Questions to answer:
• Slide 1: What social group does your main character represent and why? (link to genre) (all together)
• Slide 2: How do you represent your character through the mise-en-scene?
• Costume, Make-up & Props (1 person)
• Facial Expression & Body Language (1 person)
• Locations (1 person)
• Slide 3: How do you represent your character through the camera shots and editing?
• (1 person) (most challenging)
• Slide 4: How do you represent your character through the music?
• Optional extension - as group or indivdual
• Colour code the slides (your colours – red, green, blue, purple)
• Remember, should have a wide range of annotated screen grabs, clear charts, NO bulky text!!!!

9. Q3 support
• Pretend your group has your own radio show….choose
whatever ‘imaginary station’ and your show is about
film distribution companies
– 2 people = hosts
– 1 person = director of film
– 1 person = representative from your film distribution
company
• Extension: to explain your production companies (who
produced it and why) and exhibition choices (and how
would you release it (cinema/netflix/itunes/dvd etc) and where, why?)

10. Q4 support
• BBFC rating is ____.
• Planning:
• Then do audience chart…..
BBFC rating grade What you can show What you can’t
show
Comparison to
guidelines (next up
or down)
12 …… …… Compare to 15 and
PG? (optional)
-
Evidence from your opening
sequence:
Evidence from your opening
sequence:
-

11. Audience Details
• Things to consider about audience:
– Age (babies, toddlers, children, teenagers, young adult, adult, OAP)
– Gender (male/female/transgendered)
– Race/ethnicity (asian, white, black, latino etc)
– Social class Group 1-8
– Interests, lifestyle (clubs, photography, boating, swing dancing, rowing, tattoos)
– Social group (sporty, goth/emo, religion, punk, rocker, hippie)
– Sexuality (straight, lesbian, gay, bisexual)
– Location (country, part of country, city/town….irish/north/south/dublin/belfast)
– Profession/role (mother, carer, teacher, student, business, author, etc.)
• Mass Audience = appeals/targeted to a wide variety of people (x factor or blockbuster films)
• Niche audience = appeals/targeted to a smaller specific group of people (chick flicks or indie films)
Group Description
1 Higher Professional and Managerial workers
2 Lower Managerial and Professional workers
3 Intermediate occupations
4
Small Employers and non professional self-
employed
5 Lower Supervisory and technical
6 Semi Routine Occupations
7 Routine Occupations
8 Long term unemployed

12. Further Q4 support
• Our audience would be ________ (mass/niche) because…… (relate to institution?)
Details Explanation
Age
Gender
Location
Social Class
Social group
Interests/lifestyle
Profession/role (if any specific or general)
Race/Ethnicity (specific, some or all?)
Sexuality (applicable to any specific groups or N/A?)

13. Q5 support
A)How is your film suitable for your audience in terms of your BBFC
rating, how do you meet the guidelines? (1 youtube annotation
video)
B) How is your opening sequence attractive to your audience? (2nd
youtube annotation video)
Could mention aspects like:
genre/forms/conventions/characters/music/sounds/shots/editing/pace/MES etc
C) (optional) Audience evidence: Some clips of what your audience
thought (facebook and video)
EDIT all the videos into 1 video in imovie. (label them with black
screen with question)

14. Q6 support
• A) In prezi, first show ALL the technologies for……
RESEARCH PLANNING CONSTRUCTION EVALUTION
(THIS IS JUST A FULL LIST – should be long!!!!!)
B) Then you will each cover and explain 1-2 each
(for each stage) (so about 5-7 each)
Research Use for and benefit?
Artofthetitle.com -Researching real opening sequences
-Easy to access the clips

15. Q6 support
Research Planning Construction Evaluation
Artofthetitle.com
(……..)
List ALL the technologies you used!!!!!!!!!!!!!! (do as group)

16. Q6 support
1 2 3 4
Research &
Planning
Construction
Evaluation
Each person cover 1 of each (2 of construction)
Must have wide range of screen grabs (or short videos) to
put on your prezi with annotations

17. Q7 support
Video Mistakes/errors
&
Good skills (if you want)
What you learned/actions you took
Preliminary
Draft 1
Draft 2
Draft 3
Draft 4
Step 1: screen record video of your group watching preliminary – save as quick time – import into
iMovie and summarize with titles
Step 2: screen record video of your group watching draft 1 – save as quick time – import into iMovie
and summarize with titles
Step 3: you could quickly put a 20 sec max video 1-2 things each of what you learned from draft 2/3
(OPTIONAL)
Step 4: screen record video of your group watching final draft – (this should be making comments about
your improvements!!!! At the end you could say EBI if you had draft 5!)
Step 5: Export as 1 quicktime video (make sure questions is clear!!!)
• You can pause video as
you talk
• Mouse – yellow circle!
planning