Netflix’s unique DVD rental service has revolutionized the industry. They successfully took the best of traditional conventions (like physical media, the U.S. Postal Service) and mixed them with new world internet-conventions. They have also effectively managed to discourage competition from both more established businesses and new entrants. The future growth of Netflix as it expands into streaming media, poses challenges in legal, infrastructure/technology, and through additional costs. In order to remain competitive, it is imperative that Netflix partner with companies with global reach to overcome these challenges. This presentation was part of an MBA class assignment to audit and industry in the the technology sector. The presentation has multiple authors listed on the title page. If you would like copies of the executive summary, complete S.W.O.T. analysis, and/or the transcript of the presentation please PRIVATE MESSAGE ME and I will email it to you. vs Filimo is the first Iranian shared request display system (VOD) that was launched in February 2015. This system is one of the products of Saba Idea Processor Technicians (Sabaidea). According to Alexa ranking Filimo is the 14th most visited site in Iran. Filimo has more than 400,000 monthly subscribers with a market share of more than 50% among competitors. 450 million minutes of video content is viewed by Filimo users. Whale blue is the first series that was made with the investment of Filimo and was released on February 30, 2017.

1. NETFLIX
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2. NETFLIX
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Netflix
Founded in 1997
Flat rate DVD by mail
Successful transition to streaming content
>182M members, > 1 billion hours of TV
Shows and movies per month

3. NETFLIX
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No mission and
vision!
Becoming the best global entertainment
distribution service
Licensing entertainment content around the
world
Creating markets that are accessible to film
makers
Helping content creators around the world
to find a global audience

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PEST analysis
Political
• Piracy
• Content licenses and copyright
Economical
• Unlimited market size
• Technology applicable for all
countries

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PEST analysis
Social
• Wish to watch on tv screen,
applicable
• Everywhere
Technological
• VOD increased popularity, Need
for high
• internet speed

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SWOT analysis
Strenghts – Data, experience, # shows and movies
Weaknesses – Fixed costs, high debt, system not flexible
Opportunities – Europe, NEM, original content
Threats – changing technology, rising prices, competitive markets

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Filimo
Filimo is the first Iranian shared request display system
(VOD) that was launched in February 2015. This system
is one of the products of Saba Idea Processor
Technicians (Sabaidea). According to Alexa ranking Filimo
is the 14th most visited site in Iran. Filimo has more than
400,000 monthly subscribers with a market share of more
than 50% among competitors. 450 million minutes of
video content is viewed by Filimo users. Whale blue is the
first series that was made with the investment of Filimo
and was released on February 30, 2017.

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Filimo school
VOD Training Aid
Founded in 2020
150 teacher
20 department

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Comparison
Netflix
• High playback quality based on
subscription
• More exclusive series
• Subtitle
• Global
Filimo
• Exclusive dubbing
• Subtitle
• Free internet traffic
• Set up box
• Available to Persian

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Comparison
Subscribe Country Box
Filimo Static Iran Yes
Netflix Flexible 190 countries No

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Last word

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THANK YOU
kooshkestani
+98 (902) 755‐5670
kooshkestani@outlook.com