2. Standard Retail audit
A retail audit can tell you, which of your products
and which of your competitors' products
are on which shelves
at which stores
at what times
3. What Oxygen may provides?
Market share
Distributor performance metrics
Trade MIS related to prevalent schemes
Reach & footprint share of in-shop merchandising,
indicating relative visibility at the retail stores
Relative popularity of different products and services
Relative popularity of consumer offers
6. Standard Question Types
The system offers following Standard question types
Multiple Choice
Open Ended Text
Matrix Table
Rank Order
Constant Sum
Date/Time
7. Advanced Question Types
• The system offers following Advanced question types.
Side-By-Side Matrix
Logic/ Randomizer
Reference/ Validate Data
Dynamic Lookup Table
Attach/ Upload File
Net Promoter Score
8. Custom scripting
With Custom Scripting sky is the limit. You can set up any kind of custom logic. The
flow of the survey is fully under your control and you can set up complex logic
criteria based on either a single or multiple questions.
Using Custom Scripting/programming logic you can set up any logic imaginable
and not only based on the survey variables but also based on external variables.
You can easily achieve any of the following custom requirements:
Implement Complex Scoring logic
Advanced Randomization
Matrix Branching
Delayed Branching using Script
9. Complex Grid | Flex Matrix
• The Dynamic Grid/Control allows you to define custom scales for a grid and allows
you to collect large amounts of data in a comprehensive manner.
Multiple Rating Scales
Text/Numeric Input
Drop Down Menu's
Comment Boxes
10. Add-On Modules
• In addition to standard choice, scaling, and text input questions, the
following Add-On Modules are supported:
Conjoint (Discrete Choice)
Text Marker
Image Chooser
Image Ranker
ACSI Index
11. Bar code scanning
You can scan product bar codes
Take pictures and video
Take notes
And answer pre-programmed survey questions
Finally create a rich dataset for analysis
12. Enhanced Analysis
• The Enhanced Analysis Toolkit includes our entire feature set for analyzing and
viewing results. Grouping, crosstab, response editing, and drill down capabilities
offer the maximum flexibility for analyzing data. Data can also be exported to
• SPSS, MS Excel, or .csv files.
• Grouping and Segmentation
• Banner Table Export to MS Excel
• SPSS (.sav) File Export
• Individual Response Editor
13. Customized Reports
• Fully customizable reports and charts. Customized Report / Chart creates a slide
for each of the question in your survey. You can customize the slides to fit your
presentation needs. You can edit the slides or remove particular slides from the
presentation. Customized Reports can be downloaded in HTML, PDF formats.
Real-Time data reports
Excel Reports and Charts
Grouping / Segmentation / Filtering
Banner/Pivot Tables - How To
Delete Edit/View Individual Responses
