MoreVisibility, a leader in digital marketing, is always hard at work to ensure client success across a large number of projects and initiatives. Read on to learn what our Optimized Services team has been up to lately. To learn more about our Optimized Services Department and its work with Technical SEO, Content Marketing, Multimedia Strategy, Optimized Responsive Design, and more, email info@morevisibility.com

1. Expertise and Innovation in Optimized Services
Insights into Recent Activities by the MoreVisibility Optimized Services team.
Created by Matt Crowley, Senior Manager, Optimized Services

2. www.morevisibility.com | © 2015 MoreVisibility 2
Holiday Season Initiatives & Strategies
With the holidays upon us, we’ve been busy spearheading new
initiatives and strategies for clients across a wide-range of
industries, with a focus on broadening audience reach and
engagement through:
 Social Media
 Content
 SEO

3. www.morevisibility.com | © 2015 MoreVisibility 3
Using Data to Tell a Story
With quarterly data reviews, we present meaningful insights
about Organic performance to:
Executives Marketing Managers Content Creators
Creating opportunities for Organic campaign growth and
refinement.

4. www.morevisibility.com | © 2015 MoreVisibility 4
Certification, Awards, & C3
We’re focused on Total Web Presence Management with our
partner, Conductor and:
• Attended and were a Platinum Sponsor of C3 2015
• Won the Agency Partner Excellence Searchie Award
• The team is re-earning updated certifications on the
Conductor Searchlight platform.
• Matt Crowley achieved the highest certification available
via Conductor known as the Legend Certification at C3.
• Expanded our use of the newly released Conductor
Searchlight platform updates for improving content
creation and measurement for our clients.

5. www.morevisibility.com | © 2015 MoreVisibility 5
Content Marketing Tactics
Effectively creating and leveraging content of all
kinds – from text to images to video to more – to
engage audiences, compel actions and build brand
loyalty is critical to Organic success.
Our team is hard at work defining client plans, and
writing, designing, and publishing content that that
drives action.

6. www.morevisibility.com | © 2015 MoreVisibility 6
Video, Video, Video!
Our Strategists and Clients are
bursting with creative vision and
ideas for better leveraging video!
We partner with our Creative
Services team to formalize Video
Strategy and consult on the
development of custom animation
and video as well as its publishing
and deployment across websites,
social media marketing channels,
and more.

7. www.morevisibility.com | © 2015 MoreVisibility 7
Website Redesign Initiatives
Responsive has been the word all year – we’re busy leading
Strategy, Planning, Content Mapping, Information Architecture
development, and Consultation for a wide-range of diverse
Optimized Website Redesign projects.

8. www.morevisibility.com | © 2015 MoreVisibility 8
Around Our Community
Matt Crowley, Sr. Manager of Optimized Services,
presented to Florida Atlantic University students on
the future of digital marketing.

9. To learn more about our Optimized Services Department
and its work with Technical SEO, Content Marketing,
Multimedia Strategy, Optimized Responsive Design, and
more, email info@morevisibility.com