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The Millennial Generation: Who They Are & Why You Need Them
- 1. THE MILLENNIAL GENERATION WHO ARE THEY? WHY DO YOU NEED THEM? with Morgan Smith
- 3. LAZY ENTITLED COMPETITIVE WINE LOVERS TECH SAAVY COLLABORATIVE SOCIAL ANTI-RELIGIOUS NARCISSITIC BRATTY ENTREPRENEURIAL CODDLED DEBT SADDLED LIVING WITH THE PARENTS BAD EMPLOYEES CHEAP ADHD LIBERAL CONSERVATIVE EDUCATED STUPID
- 5. 18% 26% 22% 24% 10% POPULATION BY GENERATION Gen Z Millennials Gen X Boomers Greatest 2014 Estimates
- 7. 16 – 36 YEARS OLD MILLENNIALS
- 9. SHARED THEMES Demand for Work Focus on Technology Burden of Student Loan Debt Loss of Faith in Institutions
- 10. GENERATIONAL PROFILE Our Worldview Generational Values Political Attitudes Technology Habits Consumption Habits Workplace Habits
- 12. ECONOMICS
- 13. 34% OF THE LABOR FORCE ARE MILLENNIALS
- 16. LOWER LABOR FORCE PARTICIPATION BY 2022 Group Participation rate Percentage-point change 2002 2012 2022 2002–2012 2012–2022 Total, 16 years and older 66.6 63.7 61.6 -2.9 -2.1 16 to 24 63.3 54.9 49.6 -8.4 -5.3 16 to 19 47.4 34.3 27.3 -13.1 -7.0 20 to 24 76.4 70.9 67.3 -5.5 -3.6 25 to 34 83.7 81.7 81.1 -2.0 -.6 35 to 44 84.1 82.6 81.8 -1.5 -.8 45 to 54 82.1 80.2 79.9 -1.9 -.3 55 and older 34.5 40.5 41.5 6.0 1.0
- 17. HIGHEST RATE OF EDUCATION OF ANY GENERATION
- 19. $1.2 TRILLION TOTAL STUDENT DEBT IN THE U.S.
- 21. WAGES HAVE GROWN 60% LESS THAN THE GENERAL POPULATION
- 22. CONSUMPTION
- 29. 75% WANT TO OWN A HOME (EVENTUALLY)
- 31. 27 MEDIAN AGE FOR WOMEN 29 MEDIAN AGE FOR MEN
- 35. HOTSPOT MILLENNIALS ARE MORE LIKELY TO FAVOR NON-CAR TRANSPORTATION
- 36. 75% BELIEVE CLIMATE CHANGE IS REAL
- 37. 80% WANT SUSTAINABLE ENERGY BY 2030
- 39. POLITICS
- 40. 1 IN 5 MILLENNIALS VOTED IN 2014
- 43. POLITICAL REALIGNMENTS NEXT GENERATION LEFT HARD-PRESSED SKEPTICS YOUNG OUTSIDERS Fiscal Spending Social Safety Net Trade Barriers Business Health Sustainability Marijuana Legalization
- 46. 80% WANT FAIR ELECTIONS OVER THEIR CANDIDATE WINNING
- 47. 64% WANT MONEY OUT OF POLITICS AS A TOP ISSUE
- 50. WORKPLACE
- 54. 63% FEEL AS IF THEIR LEADERSHIP SKILLS AREN’T BEING DEVELOPED
- 55. SALARY IS THE #1 FACTOR OF JOB SATISFACTION
- 57. 100% SAY IT’S IMPORTANT THE COMPANY STANDS FOR SOMETHING
- 60. 75% OF THE GLOBAL WORKFORCE WILL BE MILLENNIALS BY 2025
- 61. WAYS TO ENGAGE - PEOPLE-FIRST - FLEXIBILITY - SUPPORT - COMMUNITY - TECH-FRIENDLY “For Millennials, work isn’t just about income. It’s about personal enrichment and fulfillment. Previous generations wants job security and structure; they want flexibility and employability.”
- 62. WAYS TO ENGAGE Constant Feedback Team-Based Collaboration Free Flow of Information Encourage Contributions
- 63. WHY DO WE NEED THEM?
- 64. THEY ARE GOING TO CHANGE EVERYTHING.
- 65. EVERY THING.
- 67. FACEBOOK Mark Zuckerberg 32 Years Old $35.7 Billion
- 68. INSTAGRAM Kevin Systrom 32 Years Old $400 Million
- 69. SNAPCHAT Evan Spiegel 26 Years Old $2.1 Billion
- 70. TUMBLR David Karp 29 Years Old $200 Million
- 71. REDDIT Steve Huffman 32 Years Old $4 Million
- 73. SPOTIFY Daniel Ek 33 Years Old $400 Million
- 74. DROPBOX Drew Houston 33 Years Old $1.2 Billion Arash Ferdowsi 30 Years Old $400 Million
- 75. AIRBNB Brian Chesky 34 Years Old $3.3 Billion
- 76. STRIPE John Collison 26 Years Old $750 Million
- 78. Malala Yousafzai 18 Years Old NOBEL PEACE PRIZE
- 80. TINDER Sean Rad 30 Years Old