SlideShare una empresa de Scribd logo
1 de 16
Yasmine Halil
Introduction
Have a variety of artists who live locally in
Hertfordshire
Feature where in Hertfordshire each
artist is playing at
Information about the upcoming music plans
for the future on each artist
Purpose
■ To inform what artists live locally
■ Advertise other upcoming events
Competition
 My magazine will have more information about the
actual artist.
 Will attract more people with brighter colours.
 Future music magazine is priced at £6.29 whereas
my magazine is priced at £4.99.
Form and Genre
■ Price of magazine £4.99
■ Monthly subscription price will be £3.75 (delivery included)
■ A4 size magazine (20-30 pages)
Target
Audience
 Primary target audience males and females aged 14-
19.
 Secondary target audience males and females aged
11-13.
Content
■ Magazine based on a variety of artists around Hertfordshire.
■ Artists will have a double page spread each.
■ Information on where in Hertfordshire they will be performing.
■ Articles and interviews with information regarding there music concerts and upcoming
events.
Sketched
Layouts
 Front cover will have a main image.
 Double page spreads will also have a main image
and text.
Font Styles
 Masthead- Clear to read and has a professional look.
 Strap-line- Stands out as a strap line.
 Headlines- Clearly seen as a font for headlines.
 Puff and body copy- Easy to read and clearly seen.
Colour Scheme
 The colour scheme for my magazine will be eye
catching.
 More appealing to a younger audience.
Resources
Personnel
Marketing Methods
■ Posters- Posters will be posted around the local area of Hertfordshire advertising my
magazine.
■ Websites- Advertisements for my magazine will pop up on Hertfordshire based
websites.
■ Social Media-There will be a social media account so that my magazine can be
promoted.
Distribution Methods
■ Supermarkets, local shops & Newsagents - My magazine will be sold in shops that anyone can buy.
■ Annual Subscription-There will also be a monthly subscription for my magazine.
Conclusion
■ Overall client requirements were met.
■ My idea is appropriate for the target audience.
THANKYOU

Más contenido relacionado

La actualidad más candente

Harmony herts pitch
Harmony herts pitchHarmony herts pitch
Harmony herts pitchMrsGainsford
 
Pitch powerpoint amendments (pp)
Pitch powerpoint amendments (pp)Pitch powerpoint amendments (pp)
Pitch powerpoint amendments (pp)Marc Wise
 
T3 planning & preparing a pitch
T3 planning & preparing a pitchT3 planning & preparing a pitch
T3 planning & preparing a pitchMimi632898
 
Pitch powerpoint (pp)
Pitch powerpoint (pp)Pitch powerpoint (pp)
Pitch powerpoint (pp)Marc Wise
 
Task 3 final cut
Task 3 final cut Task 3 final cut
Task 3 final cut Eden72
 
Practise Pitch updated
Practise Pitch updatedPractise Pitch updated
Practise Pitch updatedscott492779
 
Mission Statement and Mood Board
Mission Statement and Mood BoardMission Statement and Mood Board
Mission Statement and Mood BoardCameron Vaughan
 
Volume presentation2
Volume presentation2Volume presentation2
Volume presentation2scott843503
 
Evaluation – Question 2
Evaluation – Question 2Evaluation – Question 2
Evaluation – Question 2Conor Dent
 
Evaluation - Question 3
Evaluation - Question 3Evaluation - Question 3
Evaluation - Question 3Conor Dent
 
Task 3 real
Task 3  real Task 3  real
Task 3 real Eden72
 
Presentation1 marni norton
Presentation1 marni nortonPresentation1 marni norton
Presentation1 marni nortonmarni17
 
Presentation 1 new
Presentation 1 newPresentation 1 new
Presentation 1 newharry124777
 

La actualidad más candente (20)

Harmony herts pitch
Harmony herts pitchHarmony herts pitch
Harmony herts pitch
 
Task 3 pitch
Task 3 pitchTask 3 pitch
Task 3 pitch
 
Pitch powerpoint amendments (pp)
Pitch powerpoint amendments (pp)Pitch powerpoint amendments (pp)
Pitch powerpoint amendments (pp)
 
T3 planning & preparing a pitch
T3 planning & preparing a pitchT3 planning & preparing a pitch
T3 planning & preparing a pitch
 
Question 4
Question 4Question 4
Question 4
 
Pop monthly
Pop monthlyPop monthly
Pop monthly
 
Pitch powerpoint (pp)
Pitch powerpoint (pp)Pitch powerpoint (pp)
Pitch powerpoint (pp)
 
Pop monthly
Pop monthlyPop monthly
Pop monthly
 
Practice pitch
Practice pitchPractice pitch
Practice pitch
 
Task 3 final cut
Task 3 final cut Task 3 final cut
Task 3 final cut
 
Mood board
Mood boardMood board
Mood board
 
Practise Pitch updated
Practise Pitch updatedPractise Pitch updated
Practise Pitch updated
 
National and regional
National and regionalNational and regional
National and regional
 
Mission Statement and Mood Board
Mission Statement and Mood BoardMission Statement and Mood Board
Mission Statement and Mood Board
 
Volume presentation2
Volume presentation2Volume presentation2
Volume presentation2
 
Evaluation – Question 2
Evaluation – Question 2Evaluation – Question 2
Evaluation – Question 2
 
Evaluation - Question 3
Evaluation - Question 3Evaluation - Question 3
Evaluation - Question 3
 
Task 3 real
Task 3  real Task 3  real
Task 3 real
 
Presentation1 marni norton
Presentation1 marni nortonPresentation1 marni norton
Presentation1 marni norton
 
Presentation 1 new
Presentation 1 newPresentation 1 new
Presentation 1 new
 

Similar a Local Artists Magazine

Finley wohlan interlude proposal done
Finley wohlan interlude proposal done Finley wohlan interlude proposal done
Finley wohlan interlude proposal done FinleyWohlman
 
DiscoverHerts presentation.pptx
DiscoverHerts presentation.pptxDiscoverHerts presentation.pptx
DiscoverHerts presentation.pptxJennyGainsford
 
DiscoverHerts presentation 2.pptx
DiscoverHerts presentation 2.pptxDiscoverHerts presentation 2.pptx
DiscoverHerts presentation 2.pptxJennyGainsford
 
Amended real pitch
Amended real pitch Amended real pitch
Amended real pitch poppygordon
 
Task 3 - magazine pitch.pptx
Task 3 - magazine pitch.pptxTask 3 - magazine pitch.pptx
Task 3 - magazine pitch.pptxJennyGainsford
 
Music magazine in Hertfordshire.pptx
Music magazine in Hertfordshire.pptxMusic magazine in Hertfordshire.pptx
Music magazine in Hertfordshire.pptxJennyGainsford
 
Media pitch sonny
Media pitch sonnyMedia pitch sonny
Media pitch sonnysonnystone2
 
Final Pitch with highlighted changes
Final Pitch with highlighted changesFinal Pitch with highlighted changes
Final Pitch with highlighted changesscrader
 
Herts hip hop magazine final
Herts hip hop magazine finalHerts hip hop magazine final
Herts hip hop magazine finalMrsGainsford
 
Final presnetation ruby
Final presnetation rubyFinal presnetation ruby
Final presnetation rubyruby641290
 

Similar a Local Artists Magazine (20)

Finley wohlan interlude proposal done
Finley wohlan interlude proposal done Finley wohlan interlude proposal done
Finley wohlan interlude proposal done
 
Magnet Music
Magnet MusicMagnet Music
Magnet Music
 
DiscoverHerts presentation.pptx
DiscoverHerts presentation.pptxDiscoverHerts presentation.pptx
DiscoverHerts presentation.pptx
 
DiscoverHerts presentation 2.pptx
DiscoverHerts presentation 2.pptxDiscoverHerts presentation 2.pptx
DiscoverHerts presentation 2.pptx
 
Proposal 1
Proposal 1Proposal 1
Proposal 1
 
Amended real pitch
Amended real pitch Amended real pitch
Amended real pitch
 
Pitch
PitchPitch
Pitch
 
MF Practice.pptx
MF Practice.pptxMF Practice.pptx
MF Practice.pptx
 
Pitch.pptx
Pitch.pptxPitch.pptx
Pitch.pptx
 
Task 3 - magazine pitch.pptx
Task 3 - magazine pitch.pptxTask 3 - magazine pitch.pptx
Task 3 - magazine pitch.pptx
 
HB Practice.pptx
HB Practice.pptxHB Practice.pptx
HB Practice.pptx
 
Task 9
Task 9Task 9
Task 9
 
Task 9
Task 9Task 9
Task 9
 
Task 10a
Task 10aTask 10a
Task 10a
 
Music magazine in Hertfordshire.pptx
Music magazine in Hertfordshire.pptxMusic magazine in Hertfordshire.pptx
Music magazine in Hertfordshire.pptx
 
pitch.pptx
pitch.pptxpitch.pptx
pitch.pptx
 
Media pitch sonny
Media pitch sonnyMedia pitch sonny
Media pitch sonny
 
Final Pitch with highlighted changes
Final Pitch with highlighted changesFinal Pitch with highlighted changes
Final Pitch with highlighted changes
 
Herts hip hop magazine final
Herts hip hop magazine finalHerts hip hop magazine final
Herts hip hop magazine final
 
Final presnetation ruby
Final presnetation rubyFinal presnetation ruby
Final presnetation ruby
 

Más de MrsGainsford

Making POP Herts Magazine Cover
Making POP Herts Magazine CoverMaking POP Herts Magazine Cover
Making POP Herts Magazine CoverMrsGainsford
 
Making POP Herts Magazine DPS.pptx
Making POP Herts Magazine DPS.pptxMaking POP Herts Magazine DPS.pptx
Making POP Herts Magazine DPS.pptxMrsGainsford
 
screenshots of front cover and double page spread.pptx
screenshots of front cover and double page spread.pptxscreenshots of front cover and double page spread.pptx
screenshots of front cover and double page spread.pptxMrsGainsford
 
creating the front cover
creating the front covercreating the front cover
creating the front coverMrsGainsford
 
evidence of work.pptx
evidence of work.pptxevidence of work.pptx
evidence of work.pptxMrsGainsford
 
Evidence of Editing Assets.pptx
Evidence of Editing Assets.pptxEvidence of Editing Assets.pptx
Evidence of Editing Assets.pptxMrsGainsford
 
Making POP Herts Magazine Cover.pptx
Making POP Herts Magazine Cover.pptxMaking POP Herts Magazine Cover.pptx
Making POP Herts Magazine Cover.pptxMrsGainsford
 
creating the double page spread.pptx
creating the double page spread.pptxcreating the double page spread.pptx
creating the double page spread.pptxMrsGainsford
 
Making Template Evidence.pptx
Making Template Evidence.pptxMaking Template Evidence.pptx
Making Template Evidence.pptxMrsGainsford
 
Evidence of my front cover
Evidence of my front coverEvidence of my front cover
Evidence of my front coverMrsGainsford
 
Evidence of my DBS
Evidence of my DBS Evidence of my DBS
Evidence of my DBS MrsGainsford
 
double page spread template.pptx
double page spread template.pptxdouble page spread template.pptx
double page spread template.pptxMrsGainsford
 
Front Cover template proof.pptx
Front Cover template proof.pptxFront Cover template proof.pptx
Front Cover template proof.pptxMrsGainsford
 
double page spread evidence.pptx
double page spread evidence.pptxdouble page spread evidence.pptx
double page spread evidence.pptxMrsGainsford
 
double page spread evidence.pptx
double page spread evidence.pptxdouble page spread evidence.pptx
double page spread evidence.pptxMrsGainsford
 

Más de MrsGainsford (20)

justifcation.pptx
justifcation.pptxjustifcation.pptx
justifcation.pptx
 
Making POP Herts Magazine Cover
Making POP Herts Magazine CoverMaking POP Herts Magazine Cover
Making POP Herts Magazine Cover
 
Making POP Herts Magazine DPS.pptx
Making POP Herts Magazine DPS.pptxMaking POP Herts Magazine DPS.pptx
Making POP Herts Magazine DPS.pptx
 
screenshots of front cover and double page spread.pptx
screenshots of front cover and double page spread.pptxscreenshots of front cover and double page spread.pptx
screenshots of front cover and double page spread.pptx
 
Screenshots
ScreenshotsScreenshots
Screenshots
 
Front cover proof
Front cover proofFront cover proof
Front cover proof
 
Front cover proof
Front cover proofFront cover proof
Front cover proof
 
Dps proof
Dps proofDps proof
Dps proof
 
creating the front cover
creating the front covercreating the front cover
creating the front cover
 
evidence of work.pptx
evidence of work.pptxevidence of work.pptx
evidence of work.pptx
 
Evidence of Editing Assets.pptx
Evidence of Editing Assets.pptxEvidence of Editing Assets.pptx
Evidence of Editing Assets.pptx
 
Making POP Herts Magazine Cover.pptx
Making POP Herts Magazine Cover.pptxMaking POP Herts Magazine Cover.pptx
Making POP Herts Magazine Cover.pptx
 
creating the double page spread.pptx
creating the double page spread.pptxcreating the double page spread.pptx
creating the double page spread.pptx
 
Making Template Evidence.pptx
Making Template Evidence.pptxMaking Template Evidence.pptx
Making Template Evidence.pptx
 
Evidence of my front cover
Evidence of my front coverEvidence of my front cover
Evidence of my front cover
 
Evidence of my DBS
Evidence of my DBS Evidence of my DBS
Evidence of my DBS
 
double page spread template.pptx
double page spread template.pptxdouble page spread template.pptx
double page spread template.pptx
 
Front Cover template proof.pptx
Front Cover template proof.pptxFront Cover template proof.pptx
Front Cover template proof.pptx
 
double page spread evidence.pptx
double page spread evidence.pptxdouble page spread evidence.pptx
double page spread evidence.pptx
 
double page spread evidence.pptx
double page spread evidence.pptxdouble page spread evidence.pptx
double page spread evidence.pptx
 

Último

Student login on Anyboli platform.helpin
Student login on Anyboli platform.helpinStudent login on Anyboli platform.helpin
Student login on Anyboli platform.helpinRaunakKeshri1
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeThiyagu K
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13Steve Thomason
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdfQucHHunhnh
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
The byproduct of sericulture in different industries.pptx
The byproduct of sericulture in different industries.pptxThe byproduct of sericulture in different industries.pptx
The byproduct of sericulture in different industries.pptxShobhayan Kirtania
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactdawncurless
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...EduSkills OECD
 
mini mental status format.docx
mini    mental       status     format.docxmini    mental       status     format.docx
mini mental status format.docxPoojaSen20
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxiammrhaywood
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfciinovamais
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...Sapna Thakur
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfchloefrazer622
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions  for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions  for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxVS Mahajan Coaching Centre
 
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdfBASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdfSoniaTolstoy
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformChameera Dedduwage
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionSafetyChain Software
 

Último (20)

Student login on Anyboli platform.helpin
Student login on Anyboli platform.helpinStudent login on Anyboli platform.helpin
Student login on Anyboli platform.helpin
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and Mode
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
 
The byproduct of sericulture in different industries.pptx
The byproduct of sericulture in different industries.pptxThe byproduct of sericulture in different industries.pptx
The byproduct of sericulture in different industries.pptx
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
 
mini mental status format.docx
mini    mental       status     format.docxmini    mental       status     format.docx
mini mental status format.docx
 
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptxINDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdf
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions  for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions  for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
 
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdfBASLIQ CURRENT LOOKBOOK  LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy Reform
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
 

Local Artists Magazine

  • 2. Introduction Have a variety of artists who live locally in Hertfordshire Feature where in Hertfordshire each artist is playing at Information about the upcoming music plans for the future on each artist
  • 3. Purpose ■ To inform what artists live locally ■ Advertise other upcoming events
  • 4. Competition  My magazine will have more information about the actual artist.  Will attract more people with brighter colours.  Future music magazine is priced at £6.29 whereas my magazine is priced at £4.99.
  • 5. Form and Genre ■ Price of magazine £4.99 ■ Monthly subscription price will be £3.75 (delivery included) ■ A4 size magazine (20-30 pages)
  • 6. Target Audience  Primary target audience males and females aged 14- 19.  Secondary target audience males and females aged 11-13.
  • 7. Content ■ Magazine based on a variety of artists around Hertfordshire. ■ Artists will have a double page spread each. ■ Information on where in Hertfordshire they will be performing. ■ Articles and interviews with information regarding there music concerts and upcoming events.
  • 8. Sketched Layouts  Front cover will have a main image.  Double page spreads will also have a main image and text.
  • 9. Font Styles  Masthead- Clear to read and has a professional look.  Strap-line- Stands out as a strap line.  Headlines- Clearly seen as a font for headlines.  Puff and body copy- Easy to read and clearly seen.
  • 10. Colour Scheme  The colour scheme for my magazine will be eye catching.  More appealing to a younger audience.
  • 13. Marketing Methods ■ Posters- Posters will be posted around the local area of Hertfordshire advertising my magazine. ■ Websites- Advertisements for my magazine will pop up on Hertfordshire based websites. ■ Social Media-There will be a social media account so that my magazine can be promoted.
  • 14. Distribution Methods ■ Supermarkets, local shops & Newsagents - My magazine will be sold in shops that anyone can buy. ■ Annual Subscription-There will also be a monthly subscription for my magazine.
  • 15. Conclusion ■ Overall client requirements were met. ■ My idea is appropriate for the target audience.