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2. About Us
• Cargills (Ceylon) PLC is a Sri Lankan corporate established in 1844
and built on a strong foundation of values and ethics. Guided by
trusted leadership it spearheads the sustainable development of the
food industry in Srilanka.
• Cargills moved into the production of processed meats in 1983. not
only that in 1983 this company invested in its first manufacturing
facility, Cargills quality food in mattakuliya. Also Cargills obtained
the franchise license for KFC in 1996. And this is the largest
international restaurant chain in Srilanka. And also T.G.I. Friday’s.
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3. About Us…
oIn 2013 Cargills obtained the franchise license for T.G.I. Friday’s at
Colombo Fort. Also in 2014 Cargills Bank was started at Colombo.
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4. Vision
To be global corporate role model in community –
Friendly National Development.
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5. Mission
Serve the rural community, our customers and all
other stake holders, through our core business – Food
with Love – and other related business, based on the
three main principles of
—Reducing the cost of living
—Enhancing youth skills
—Bridging regional disparity
By enhancing local and global markets.
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6. Employee base & Financial strengths
oThere are 10000+ employees are in Cargils include 17 subsidiary
companies.
2016
Rs.000
2015
Rs.000
Change
%
Share trade rate 7.25 2.57 181.85
Profit from
operation
3,463,013 1,571,788 120.32
Profit after taxation 1,690,581 247,217 583.84
Revenue 71,441,850 61,631,285 15.92
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7. Product & Services
FMCG Brands Retail Brands Restaurant Brands
Cargills Magic Cargills Food City KFC Srilanka
Heavenly Cargills Food City Express T.G.I. Friday’s
Kotmale Cargills Big City
Cargills Kist Cargills Book City
Cargills Supremo
Cargills Finest
Cargills Goldi
Cargills Sams
Milca
Cargills Lanka Milk
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8. Product & Services
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9. Functional Areas of Cargills
oHuman Resource (HR) Department
oAccounts Department
oProduction Department
oSales and Marketing
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10. Human Resource (HR) Department
oIt is a department that deals
with employees. For example
, taking on a new employee,
training employees, keeping
record of old and present
employees etc.
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11. Functions of HR Department
—Advertising job vacancies
—Notifying staff of promotion opportunities
—Recording sick leave and reason for absence
—Monitoring the work conditions of staff
—Checking health and safety and keeping accident records
—Motivating staff
—Contract of employment to new staff
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12. Accounts Department
oAccounts is responsible for:
—Maintaining the company’s
accounting records
—Day to day financial transaction
of the company
oAn efficient accounting functions is
crucial for business to achieve aims
and objective linked to improving
profits and lowering costs.
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13. Functions of accounts Department
Preparation of
Payroll
Credit control
and collection of
Accounts
Preparation of
Accounts for
Audit
The payment of staff
salaries
Invoice for goods or
services
Accounting records
for audit
Records management Collection Management
Accounts
Statutory Deduction Issuing account
statement
Annual Accounts for
shareholders
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14. Production Department
Maintain machinery
and equipment
Converts raw
materials to make
products with
specifications from
managers and
marketers
Adequate stock of raw
materials and goods
are available.
Changes inputs into
outputs to the
production of goods
and services
Many businesses
buy goods
online. This
speeds up
buying process
and means there
is less need to
keep large
stocks on the
premises.7/19/2016 14

15. Functions of Production department
Ordering stocks of raw materials from approved suppliers
Storing and checking the stocks of raw materials
Planning production schedules to maximize machine capacity
and staff levels
Assembling finished product Carrying out repairs to
machinery
Packing and storing the finished goods before distribution
Resolving delays or problems Checking production is on7/19/2016 15

16. Sales Department
oThe sales department
deals with selling of
products or services. Sale
includes direct
interaction with
customer service.
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17. Functions of Sales Department
Maintain sales record
• Monitor stock control
• Keeping customer records up to date
Liaise with other departments
• Follow-up with customers
• Preparing quotations
Organizing sales promotions
• Providing technical advice
• Selling the product or service to customers
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18. Marketing Department
oThe marketing department deals with
publicity and finding out about
customer’s needs. They also promote
products, for example: sending out
questionnaires to customers.
oIdentify opportunities to increase
market share.
oFocus on attracting customers and
retaining them.
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19. Functions of Marketing Department
Research
• Carrying out market research to obtain
feedback.
• Analyzing market research responses.
Product
• Producing and distributing publicity
materials.
• Designing, updating and promoting the
company website.
Promotion
• Promoting products and services through
a variety of advertising and promotional
needs
• Obtaining and uploading a profile of
existing customers.7/19/2016 19

20. Management roles (Level of management)
oWe can divide it like,
•Strategic (Senior
Management)
•Tactical (Middle
Management)
•Operational (Junior
management)
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21. Strategic Management
• Strategic management ( Top level)provides overall direction to the
enterprise. Strategy formulation requires examining where the
company is now, deciding where it should go, and determining how
to get it there. Strategic assessment involves situation analysis, self-
evaluation, and competitor analysis, both internal and external,
micro-environmental and macro-environmental.
• In strategic Management level we can see Board of Directors,
President, Vice President, and CEO
• They making policy decisions
• Long-term
• Complex
• Non-routine
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22. Tactical Management
• Strategy involves the future vision of the business; tactics involve the
actual steps needed to achieve that vision. For example, a marketing
strategy for a motel might be to develop a business package targeting
travel agents that includes an e-commerce solution. Tactics are
practical steps for implementing strategy.
• In Tactical Management we can see general Managers, Branch
Managers, and Department Managers.
• How to achieve policy
• Medium term
• Less complex
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23. Operational management
• Assigning employees tasks
• Guiding and supervising employees on day-to-day activities
• Ensuring the quality and quantity of production
• Making recommendations and suggestions and Up channeling employee
problems.
• Also referred to as first-level managers, low-level managers are role
models for employees. These managers provide:
– Basic Supervision
– Motivation
– Career planning
– Performance feedback and Staff supervision
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24. Operational management
• In Operational management we can see Assistant manager, Shift
Managers, Supervisors, Section leads, etc. These managers focus on
controlling and directing.
• Day-to-day decision
• Simple
• Routine
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25. Management decision that need to be made within
each functional area by the different management
rolesFunctional Areas Management
Level
Management role Decision making
Human Resource Tactical HR Manager --Advertising job vacancies
--Monitoring the work
conditions of staff
Accounts Department Operational Accountant, Auditor --Credit control and
collection of Accounts
--reparation of Accounts for
Audit
Production Department Operational Product manager --Maintain machinery and
equipment
Sales Department Strategic Sales, target --Understand customer
needs
--Target achievement
Marketing Department Strategic Advertising --Branding and advertising
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26. Information System
What is information System?
Set of interrelated components
• Collect, process, store, and distribute information
• Support decision making, coordination, and control
What are the types of Information System?
• Management Information System (MIS) - Tactical
• Decision Support System (DSS) - Tactical
• Executive Support System (ESS) - Strategic
• Transaction Processing System (TPS) - Operational
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27. Management Information system
• Management information system is the term given to the discipline
focused on the integration of computer system with the aims and
objectives on an organization.
• Nominates a particular types of information systems serving middle
management.
• Gives middle managers with reports on organization current
performance.
• Information thus acquired is used to detector and control and
business and forecast future
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28. Characteristics of MIS
• MIS is an integrative system
• MIS is Sub System Concepts
• Gives relevant information to management
• MIS is flexible
• Enhances productivity
• Is a coordinate system
• Feedback system
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29. Outputs of a MIS
 Schedule reports
 Produced periodically, or on a schedule (daily, weekly, monthly)
 Key-indicator Report
 Summarizes the previous day’s critical activities
 Typically available at the beginning of each day
 Demand report
 Provides certain information at manager’s request
 Exception report
 Automatically produced when a situation is unusual or requires
management action.
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30. Decision Support system
• It is a computer program application that analyzes business data and
presents it so that users can make business decision more easily. It is
an “information Application” (to distinguish it from an “operational
application” that collects the data in the course of normal business
operation).
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31. Characteristics of DSS & Activities in DSS
Activities in DSS
What if analysis
Sensitive analysis
Goal seeking analysis
Optimization analysis
Characteristics of DSS
Offer both textual and graphical
orientation
Gives rapid access to information
Handles large amount of data
from different sources
Provides report and presentation
flexibility
Support drill down analysis and
comparisons using advanced s/w
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32. Executive Support system (ESS)
 An Executive Support System ("ESS") is designed to help senior
management make strategic decisions. It gathers analyses and
summarizes the key internal and external information used in the
business. A good way to think about an ESS is to imagine the senior
management team in an aircraft cockpit - with the instrument panel
showing them the status of all the key business activities. ESS
typically involves lots of data analysis and modeling tools such as
"what-if" analysis to help strategic decision-making.
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33. Characteristics of ESS
 Are tailored to individual executives
 Are easy to use
 Have drill down abilities
 Support the need for the external data
 Can help with situations that have high degree of uncertainty
 Have a future orientation
 Are linked with value added business process
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34. Roles of ESS
 Address non routine decision requiring judgement, evolution, and
insight
 Present graphs and data from many sources through an interface
that is easy for senior managers to use
 Incorporate data about external events such as new tax laws or
competitors , but also draws a summarized information from internal
MIS and DSS
 It filters, compresses and trach critical data, displaying that data of
greatest importance to senior managers.
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35. Transaction Processing System
• A transaction process system (TPS) is an information processing
system for business transactions involving the collection,
modification and retrieval of all transaction data. Characteristics of a
TPS include performance, reliability and consistency.
• TPS is also known as transaction processing or real-time processing.
For example we can say Order entry system, cheque processing
system, account receivable system, payroll system and Ticket
reservation system.
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36. Types of TPS
Online system Batch Processing
 It involves a direct connection
between the operator and TPS
program, they provide immediate
result.
 For example, An order arrive by
telephone call it is processed at that
moment and results are produced
 It is the second type of TPS, where
transaction are grouped together and
processed as a unit
 For example we can say A cheque
processing in a bank all the cheque
received in a particular day are
grouped together. They are then
stored by the account number and
processed in a batch
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37. TPS Characteristics
• It is records internal and external transactions for a company.
• It is performs routine, repetitive tasks. Its mostly used by operational
management.
• Transaction can be recorded in batch mode or online.
• There are six steps in processing a transaction. They are data entry,
data validation, data processing and revalidation , storage – output
generation and query support.
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38. Strategic level management
• In strategic level management they using following information
system
 Executive Support System - is designed to help senior management
make strategic decisions. It gathers analyses and summarizes the key
internal and external information used in the business. A good way
to think about an ESS is to imagine the senior management team in
an aircraft cockpit - with the instrument panel showing them the
status of all the key business activities. ESS typically involves lots of
data analysis and modeling tools such as "what-if" analysis to help
strategic decision-making.
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39. Tactical level management
• In tactical level manage they using two different information system like
Management Information System, Decision Support System.
MIS –used to transform data into information useful for decision making.
Computers can provide financial statements and performance reports to assist in
the planning, monitoring and implementation of strategy. MIS systems provide a
valuable function in that they can collate into coherent reports unmanageable
volumes of data that would otherwise be broadly useless to decision makers. By
studying these reports decision-makers can identify patterns and trends that
would have remained unseen if the raw data were consulted manually. MIS
systems can provide predictions about the effect on sales that an alteration in price
would have on a product.
DSS - enable more informed decision making within an enterprise than would be
possible without MIS systems. For most businesses, there are a variety of
requirements for information. Senior managers need information to help with
their business planning. Middle management needs more detailed information to
help them monitor and control business activities.
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40. Operational Level management
• In Operational Level management they using following Information
system
 Transaction Processing System - A transaction process system and
transaction processing are often contrasted with a batch process
system and batch processing, where many requests are executed all
at one time. The former requires the interaction of a user, whereas
batch processing does not require a user to be present. Also, in batch
processing the results of each transaction are not immediately
available. Additionally, there is a delay while the many requests are
being organized, stored and eventually executed
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45. Conclusion
• For this presentation I have selected an organization named “Cargills
(Ceylon) PLC”. You have already heard about this organization. I
have properly done this presentation according to the Part – A
requirements.
And I have mentioned Vision, Mission, product and services they
offered, employee base, and financial strengths. And I have done all the
things regarding to the Requirements of Part – A.
In this Presentation I have tried my best, and I have elaborate the
whole things images etc. and I gave my best to do this whole
presentation successfully.
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46. References
http://www.slideshare.net/thushan89/case-study-cargills-millers-ltd
https://cse.lk/cmt/upload_report_file/457_1465472557985.pdf
Cargills Annual Reports 2012/2014/2015/2016
http://www.cargillsceylon.com/Sustainability/SustainabilityStrategy.aspx
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47. Thanks
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