Qatar Airways is one of the top airlines in the world, founded in 1993 in Doha, Qatar. It has positioned itself as a premium five-star international airline. The CEO is Akbar Al Baker and the chief commercial officer is Marwan Koleilat. Qatar Airways offers special services for expectant mothers and meals. While it has a strong brand identity and unique services, it also faces threats from increasing competitors and fuel prices.

2. INTRODUCTION
 Qatar Airways one of the most and best arilines in
the world. It is a subsidiary and flag carrier of its
owner Government of Qatar. Qatar Airways has
founded in the year 1993, 22ndNovember . It has
its headquarters base in Doha at Qatar Airways
Tower and since the year 2013.
source:https://www.marketing91.com

3. Let’s see a video clip on
QATAR AIRWAYS.
Qatar Airways has positioned
itself as premium airlines of
international level with five-star
ratings.

4. TOP MANAGEMENT
AKBAR AL BAKER
Chife executive officer
MARWAN KOLEILAT
Chife commercial officer
BART VOS
Vice preident of commercial

5. SERVICES
Special Meals
Expectant Mothers

6. Images Of Services

7. Place Strategy
Pricing Strategy
Strategies Of Company

8. Porter's Five Forces
Current
Rivalry
Threat of New
Entrants
Bargaining
Power of
Buyer
Threat of
Substitutes
Bargaining
Power of
Supplier

9. SWOT Analysis
Strength
 Strong Brand Identity
 Unique Services
 Strong Workforce
Weakness
 Past incidents of weakness
 Little Domestic Traffic
 Limited Share growth

10. Swot Analysis
Opportunities
 New aircraft fleet
 Increasing Global Destination
 Brand recall
Threats
 Increasing Competitors
 Fuel Price

11. BCG Matrix
High
High
Lo
Low
Question Marks
 Qatar Airways Cargo
 Qatar Airways Holiday
package
No Dogs Cash Cows
 Qatar Airways Economy class
Stars
 Qatar Airways Business class
 Qatar Airways First class

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