My1Stop.com understands plastic gift cards and retail businesses go hand in hand. There isn't a better, more marketable way to increase sales to both new and current customers. Add a coordinating custom gift card holder to complete the package.

1. INCREASE RETAIL SALES WITH A SOLID
PLASTIC GIFT CARD PROGRAM

2. MARKETING FOR A RETAIL BUSINESS
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Retail stores face a unique set of marketing issues compared to other
business and service industries. Everyone needs insurance, medical
care, food; but that new set of earrings, maybe not. It is a retail
establishments job to make people believe they DO need those new
earrings. Sometimes that is a challenge.
To bring both new, and existing, customers through the door, it may
take a little more creativity. The same marketing techniques used a
decade ago don’t always work now. Many retail businesses are
finding a web presence to be extremely helpful; however, if you do
have a brick and mortar establishment, a plastic gift card program is a
sure fire way to help with sales.
My1Stop.com © 2013
www.my1stop.com | 1.800.691.7867 | support@my1stop.com

3. WHY A PLASTIC GIFT CARD PROGRAM
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Choosing to offer a plastic card program just makes
sense. Most people who receive a gift card actually
spend MORE than the value of the card. Those who opt
to spend less usually end up tossing the card, and its
remaining value, in the trash. Either way, it is a win for
any retail business.

Plastic gift cards integrate easily with most point of sale
(pos) systems. Normally, if your business is set up to
accept credit cards, then gift cards are not hard to
incorporate.
My1Stop.com © 2013
www.my1stop.com | 1.800.691.7867 | support@my1stop.com

4. VALUE ADDED FEATURES OF PLASTIC GIFT CARDS
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Printing: Choose full color
printing on both front
and/or back.
Size: 3-3/8” x 2-1/8” is the
standard size option for
plastic cards.
Material: Choose from 30
mil Composite or PVC
Options: Magnetic Strip
(with or without encoding),
Signature Area, and
Numbering/Barcoding
available.
My1Stop.com © 2013
www.my1stop.com | 1.800.691.7867 | support@my1stop.com

5. SAMPLING OF RETAIL STORES WHO USE PLASTIC GIFT CARDS
My1Stop.com © 2013
www.my1stop.com | 1.800.691.7867 | support@my1stop.com
Apparel/Accessories
Bakeries
Beauty/Make-up
Books/Magazines
Candy Stores
Electronics
Florist
Gift Shops
Jewelry
Health Food Stores
Hobby Specific
Movies/Games
Novelty
Shoe Stores
Souvenir Stores
Sporting Goods/Hunting

6. CONNECT WITH US!
Want to keep updated about products and promotions! Follow
My1Stop.com on Social Media!
Learn all the technical how-to and why in custom printing and marketing on
My1Stop.com’s blog.
Follow My1Stop.com on Twitter for the latest buzz about special offers and news.
Talk about our products on the My1Stop.com Facebook page.
Check all of our company updates on the My1Stop.com LinkedIn page.
See all our custom printing processes in action on the My1Stop.com YouTube channel.
Get quick printing and marketing tips on the My1Stop.com Tumblr page.
Keep up with all our latest content and add the My1Stop.com Google+ page to your circles.
My1Stop.com © 2013
www.my1stop.com | 1.800.691.7867 | support@my1stop.com

7. CONTACT US
For price quotes, sample requests, or any other questions,
please visit our contact us page and we will respond promptly.
My1Stop.com © 2013
www.my1stop.com | 1.800.691.7867 | support@my1stop.com