Savvy marketers use customer feedback to design an unparalleled customer experience. Discover the 4 distinct advantages feedback gives these marketers. If you want to know how Top Fortune 500 Companies increased their performance using Customer Feedback, download our free ebook: http://hubs.ly/H02-FST0

1. Customer Feedback:
4 Benefits You Can't
Afford to Ignore

2. Marketers are always trying to understand
who their target demographic is and how
they can most effectively align their products
and services to meet the needs of that
demographic.

3. But smart marketers know that the most
effective way to answer these questions
is to speak directly with customers via
feedback channels.

4. Here are 4 specific reasons why
routinely gathering feedback from
your customers is sure to benefit
your business.

5. 1. Use feedback to turn bad experiences
into positive ones

6. Bad experiences happen. Mistakes are made,
customers feel dissatisfied and, consequently,
they take their complaints to social
media: roughly one million people tweet
about customer service each week with 80%
of those tweets negative or critical in nature.

7. But, no matter the reason, you can take this
as an opportunity to improve your reputation.
Engage your disgruntled customers, listen to
their concerns, admit whatever mistakes
you’ve made, and let them know that you
intend to fix the problem immediately.

8. 2. Include customer reviews on your
website and mobile app

9. Customer reviews are one of the resources
shoppers trust most when they are
researching new products and services: 90%
of online customers are influenced by
reviews, particularly the good ones.

10. To solicit feedback, make it easy for
customers to access review forms or
feedback surveys, and always let them know
how much you appreciate their taking the
time to provide you with feedback.

11. 3. Collect actionable insights to improve
the customer experience

12. Improving customer experience should be a
top priority for any business.
Asking your customers what they want,
closely monitoring their transaction histories
and channel preferences, and using these
insights to create an incomparable experience
is, without a doubt, the best way to stand out
from your competition.

13. Taking a close look at your customer
experience across every touch point to
ensure that you are delivering the experience
they actually want will demonstrate your
commitment to your customers and your
desire to provide them the highest level of
support.

14. 3. Use feedback to create a better value
proposition for your customers

15. You have to ask your customers what they desire
if you’re going to stop them from moving to a
competitor.
If you are simply guessing at
what your customer want,
there is a good chance you’re
not giving them what they’re
actually looking for.

16. It pays to find out what your customers value
most and to deliver that value every time they
interact with you.

17. No business can afford to overlook the
importance of value especially when you take
into consideration that 86% of customers say
they will spend more with a company that can
deliver a better experience.

18. For all of these reasons, customer feedback is
sure to enhance your reputation, revenue,
and loyalty.
Businesses who actively engage their
customers will rise above the competition
thanks to a truly unparalleled customer
experience.

19. 19
MyFeelBack is a SaaS software for collecting customer feedback
via ultra-targeted smart surveys.
Thousands of companies already use MyFeelBack to collect high
value customer insights, enrich their customer databases in real-
time and trigger marketing actions to boost sales conversions.
Our mission:
Turn customer feedback into opportunities for your business!
We help companies:
Spot trends directly impacting revenue
Identify areas of improvement
Make decisions quickly based on real time data
About

20. HOW TOP FORTUNE 500
COMPANIES INCREASED
THEIR PERFORMANCE USING
CUSTOMER FEEDBACK
DOWNLOAD FOR FREE NOW