Can Facebook, Instagram and digital photography work as tools in your classroom? Technology is redefining the way we communicate, and social media and digital photography have played a huge part in the shift. Come learn strategies for engaging students by incorporating social media and digital photography into the NAF curriculum.

1. Incorporate Digital Photography and Social Media into the Curriculum
Can Facebook, Instagram and digital photography work as tools in your classroom?
Technology is redefining the way we communicate, and social media and digital
photography have played a huge part in the shift. Come learn strategies for engaging
students by incorporating social media and digital photography into the NAF curriculum.
Wednesday July 9, 2014 1:15pm - 2:30pm
The NAF curriculum is designed to teach students the
21st century skills of creativity, communication,
collaboration, critical thinking, media literacy,
information literacy, and problem solving.
21st Century Skills Video
The contemporary Internet and the tools that make it
up are an immense opportunity to reorganize every
aspect of our own lives and this includes in your
classroom.
“If you can create an encyclopedia with a million
people you have never met but the quality is just as
good as Britannic then what else could you create.”
US Now (Documentary)
http://vimeo.com/4489849
There is this opportunity of using social media tools with
the NAF CURICULUM to do massive things, which is
completely unexplored. With social media aspects
included in your lesson plans then people all over the
world can work together to collaborate with your
students to take their project-based-learning

2. assignments to the next level of excellence and
exploration.
Advancements in technology and social media over
the last decade demand new ways of integrating
current and future technological innovations into
public education.
Policymakers and school’s Administration are working
to provide all students with high quality learning
options; regardless of where they live or what school
they attend.
We live in an age of personalization that includes often
communicating through social media.
Yet when many of our students reach our classrooms,
it's like the social media doesn’t exist.
Social Media certainly provides a platform for
information to be exchanged; it just depends on how
we use it. With its simplicity and widespread use, Social
Networking surely has the potential to revolutionize
education.
What is Social Media?
Social Media is Internet based applications that
depend on creation and exchange of user-generated
data.
 Used by students, staff and faculty for personal
entertainment and enrichment

3.  Used by institutions for recruitment, development,
publicity, admissions and teaching
Types of Social Media:
 Blogging
 Micro-blogging
 Vlogging (video blogs)
 Social Networking
 Multimedia sharing
 Location Based
 Wiki & Bulletin Boards
Why Utilize of Social Media in Your Classroom?
 Very fast
 Engages the students in learning
 Teaches the students Career Readiness Skills
 Is a viable employability skill in today’s job market
 Will education the students on the effects of their
digital footprint and digital ethics
 Empowers the students and encourages critical
thinking on a daily basis
 To teach not only the ‘fun’ parts of social media,
but how to be responsible and empathetic
towards differences
 Encourages creativity
To reach an audience of 50 million users it took
 Radio …. 38 years
 Television ….. 13 years
 Facebook …. 18 months
“Young people are much more used to living more of
their lives in public. It used to be that living in public was

4. only what the rich could afford — now anyone can.
That’s extraordinarily empowering for young people.” ~
Bruce Schneier
The 1st step is as teachers we MUST NOT assume that
students know how to use Social Media appropriately
1. Begin by teaching Digital Footprint & Ethics
digital-footprint-2013.mp4 video from Common
Sense Media
2. Have each student sign a Social Media Ethics
Contract
3. Then have each student cleaning up all of their
existing accounts and post the contract to each
site informing their followers of their own
personal social media policy
Resources to help you add this to your NAF curriculum
include:
https://www.commonsensemedia.org
Watch this VIDEO created by Common Sense Media
(2 mins 14 sec)
Cyberbullying_Educator_Toolkit.mp4
Common Sense Media is a non-profit organization
dedicated to improving the lives of kids and families by
providing the trustworthy information, education, and
independent voice they need to thrive in a world of
media and technology.

5. They exist because our nation's children spend more
time with media and digital activities than they do with
their families or in school, which profoundly impacts
their social, emotional, and physical development. As a
non-partisan, not-for-profit organization, they provide
trustworthy information and tools, as well as an
independent forum, so that families can have a choice
and a voice about the media they consume.
Commonsensensemedia.org provides FREE Digital
Literacy & Citizenship Classroom Curriculum for K-12. On
their website you can download curricular toolkits with
topical resources at your fingertips. In each toolkit, you'll
find lesson plans, activities, videos, and parent
outreach materials - your one-stop shop for Digital
Footprint and Ethical Use of the Internet, Cyberbullying,
and along with the basics of a Digital Life.
The 2nd step is as teachers we MUST teach about
copyright and legal impact of the Internet
 Who owns the content?
 Who controls the content?
 Who can be liable?
The Terms of Use are very confusing.
Example: Terms of Use for Twitter
You retain your rights to any content you submit, post or
display on or through the services. By submitting,
posting or displaying content on or through the services,
you grant us a worldwide, non-exclusive, royalty-free
license (with the right to sublicense) to use, copy,

6. reproduce, process, adapt, modify, publish, transmit,
display and distribute such content in any and all
media or distribution methods (now known or later
developed).
This license is you authorizing Twitter to make your
Tweets available to the rest of the world and to let
others do the same. But what’s yours is your s– you own
your content. Same is true on Facebook with owns
Instagram.
Copyright Infringement is enforceable in a Court of law
and you and your students must be careful what you
post but most will be covered under the Fair Use Law
(for educational purposes).
You and your students are also Civil or Criminal Liability
 Invasion of privacy
 Cyberbulling
 Intentional infliction of emotional distress
Section 230 of Communication Decency ACT
False statement of fact + publication + concerning
another = defamation
As teachers we are very aware of FERPA so how does
this impact your use of Social Media? Your school
district and individual school should have a Social
Media Guideline. TALK to your administration before
implementing social media in your class.
If your school does not have clearly defined Social
Media Guidelines then start by having the students help

7. you create or update Social Media Guidelines and
present that to your Administration.
Start your Guidelines with this:
The 3 Rs of Social Media Engagement:
1. Representation
a. Keep in mind your position makes you a
representative of the school in which you work.
Do NOT disclose private or confidential
information.
2. Responsibility
a. Make sure you adhere to your school’s
specific policies. Understand you are in
education and have standards for personal
conduct as an employee.
3. Respect
a. Be respectful of those with whom you interact
online. Be polite and respectful.
Some of you might be asking yourself why should you or
your students create these guidelines that might
handcuff your ability to add social media effectively in
your classroom? Always remember there is Standards of
Professional Conduct for teachers and for public school
students.
Also consider policies on student communication and
communication using school-owned devices.
Include in your syllabus Best Practices for your students
in class and for all online activities. These included
things like:

8.  Protecting your own privacy
 Being honest
 Respecting copyright laws
 Disclaimers
 Thinking about consequences
 See the example download below
http://dl.dropboxusercontent.com/u/11220586/Socia
l%20Media%20Best%20Practices%20For%20Teachers.
pdf
http://www.edutopia.org/how-to-create-social-media-
guidelines-school
I’m NOT a lawyer so please review all of your school
district policies with your administration.
How can YOU best utilized Social Media in your
classroom?
4. Begin by teaching Digital Footprint and Ethics
5. Have each student’s legal guardian be a
witness to their student signing a Social Media
Code of Conduct Contract
EXAMPLE: Harvard’s Code of Conduct
The mission of the __________ School is to strengthen democratic
governance around the world by preparing people for public leadership
and by helping to solve problems of public policy.
Achieving this mission requires an environment of trust and mutual respect,
as well as commitment to truth, learning, and freedom of expression.
The __________ class has agreed upon the following principles to
accomplish this mission in the classroom and online:

9.  Respect for all members of our community and for the space we
share.
 Professionalism in all things, including the pursuit of intellectual and
academic excellence.
 The recognition of the value of different opinions in our "free
marketplace of ideas."
 Individual accountability for actions inconsistent with this Code of
Conduct.
 Members of this class have a personal responsibility to integrate this
code into all aspects of their experience.
6. Ask each student to evaluate and clean up all
of their existing accounts (if necessary) and post
the contract to each site informing their
followers of their own personal social media
policy
7. Limit and establish only 1 -3 social media formats
for the classroom to share content, media,
research and discussions
8. Create a Social Media Management Team in
each of your classes
a. The Social Media Management Team will be
responsible for over seeing content & creating
new content for each lesson or unit in the NAF
curriculum
9. Create a Social Media Ethics Team to verify
ethical policies are being followed by their
themselves and fellow students
10. As a teacher you must use these platforms to
make at least once daily to make
announcements about upcoming projects,
deadlines and activities
11. Have each class share content with other
classes and experts online (including NAF classes
all over the US)

10. 12. Have groups of students create chat groups
using hashtags (#SHS_Pd6_Design) or chat
features in the approved established media
formats
13. Utilize Social Media to contact and engage the
parents of your students
14. Use Social media to promote school functions,
community events and classroom activities such
as a classroom created blog
15. Point students toward additional resources
available for them to explore the lessons and
topics in more detail
16. Help the students and yourself stay organized by
using hashtags (#) and calendar apps included
in the social media format
a. Possible have your students be in contact with
the Student Council and Activities Office to
keep a school wide activities calendar
17. Resources to try if you want to incorporate
Twitter into your assignments
a. Twitterfall.com
b. Twittermap.com
c. Historical tweets.com
d. Twtpoll.com
e. Have the students summarize each lesson
into a short Tweet of 140 character rule
18. Assignment Ideas:
a. If you have multiple sections of the same
class, then assign each student to a student
in the other section class then have them
follow each other to compare & contrast
the different classes and projects

11. b. Have each group communicate with
experts in the field of study and ask for a
digital critique of their current poroject
c. Create a digital Scavenger Hunt
d. Have the students tweet or post current
news events that are relevant to your lesson
or topic
e. Create a classroom newsletter using
Paper.li
f. Long after school is over, a personal brand
will live on for students. Using Social Media
in the classroom to build a brand is a
valuable exercise for students
g. Students can share resources and discuss
whether it’s a good or bad source of
information, encouraging comments
h. Ask students to unscramble anagrams,
contribute synonyms, or give vocabulary
definitions on the Social Media sites
i. Allow students to become more familiar
with reading and writing skills by having a
student post an inspirational quote tweet or
post each day, preferably relating to
course content
j. Using Twittermap, students can track what
people are talking about where
(Trendmapping)
k. Tweet a puzzle each week, giving a prize to
the first student who shares the correct
answer (or they can be in charge of a the
social media management group for the
week)

12. l. Students can curate their own Art Shows,
using Twitter to share what they think
belongs in a particular exhibit
m. Have students create a career list. Set up
an interesting assignment requesting that
students set up education lists following
feeds relevant to their career goals and
keep a daily journal on any trends that crop
up along the way
n. Use (Wordpress or Wix) and other free
blogging websites to sync with Twitter,
posting notices of new entries. Educators
who require students to keep their own
blogs may want to follow updates using
Twitter rather than having to click through
bookmarks for each one
o. Any media or marketing class – including
financial classes – can use the Twitter
format to write microreviews of the different
movies, books, music, companies and
products (140 characters)
p. Financial teachers can use stock market
games as a real-world project involving the
fundamentals of investing. Students can use
Social Media to follow the businesses,
markets and analysts that help them make
wise choices with their (fake) money
q. TweetStats allows users to input a specific
account name and look at a bar graph of
the microblog’s activity. Students can
search for tweeps in their school or town
and gather/evaluate data on how and
when their neighbors use Twitter

13. 19. The teacher’s duties include:
a. Be online to help answer students questions
and give feedback after school hours
b. Encourage competition and allow for voting
and/or critiques online
c. Contact students often to help verify that
there is group building and to help you
identify students who are having difficulty
d. One of the most effective ways for educators
to improve their teaching methods is through
communicating with their teacher peers
through social media sites therefore contact
other NAF teachers all over the US.
e. Join Professional Learning Communities
(PLC’s)
i. The hashtag #edchat and #edtech give
you instant access to links, thoughts and
tweets from educators from all over the
world
ii. Using an app like Tweetdeck, or any
desktop app with a self-updating feature,
is the ideal way for the tweets to be
displayed during class if Twitter is allowed
on your school’s network
20. Explore the countless 3rd party apps which can
be used alongside Twitter to enhance the
learning experience.
a. Teachers can poll students using PollDaddy, or
create easy to follow groups using Twibes.
Using a url shortener like Bit.ly helps keep all of
your shared links available on one page. And
using a service like Twitterfall will make it easy

14. to keep up with real-time searches for a
specific term
21. Post their progress and final Cumulating Course
Projects while receiving and giving feedback to
their co-students and teachers.
22. The key is having a teacher as a guide, helping
students create a safe and positive digital
footprint, while enabling an authentic,
purposeful and immersive learning experience
for the world to see
“I’m convinced that if schools want to improve their
image with taxpayers, they must begin to use social
media. The benefits are just too great, and as more of
the taxpaying community ties into social media through
mobile devices, “traditional” public schools have to
become non-traditional, and join the conversation.” ~
Joel Gagne, CEO of Allerton Hill Consulting.
ALL teachers must model the concept or skill to be
learned, including social networking ethics.
Setting up your accounts before the school year starts.
Start with Twitter
 When you’re signing-up on Twitter as an
educational institution, choose a username that
clearly identifies your department or program. For
example – :Institution-name-English, Institution-
name-Engineering, etc

15.  Consider including your personal Twitter handle, so
that your followers will know who does the
tweeting for that account
 Encourage students to share work socially
 Use a hashtag to facilitate guest speaker
discussions
 Require original expert sources
 Require students to keep a blog (free sites such as
wix.com or weebly.com)
Social Networks
Twitter
Facebook
Linkedin
YouTube
Vine
Vimeo
Instagram
Pinterest
Flickr
Tumblr
Google+
Wordpress
Wix

16. Weebly
Blogger
Schoology
Edmodo
Edublogs
Skype
Google Hangouts
iTunes U
Second Life
The #1 social network for kids under the age of 13 is
Club Penguin
Resources:
Law
National Conference of State Legislatures
www.ncsl.org
www.socialmediatoday.com
http://www.nea.org
http://www.bestmastersineducation.com/social-media/
www.wassom.com

17. Wassom.com is a forum for discussion and commentary
on the law of social media and other new and
emerging forms of expression. - See more at:
http://www.wassom.com/social-media-and-student-
discipline-in-public-schools.html#sthash.x2uuXnag.dpuf
www.mashable.com
www.edtechmagazine.com
www.edutopia.org
http://socialmediagovernance.com/policies/#axzz1t9QE04Ym
http://socialmedia.org/disclosure/
https://www.diigo.com/user/stevenanderson/socialmedia
http://www.edudemic.com
http://www.edudemic.com/guides/guide-to-twitter/
Videos to watch
https://www.youtube.com/watch?feature=player_emb
edded&list=PLvzOwE5lWqhSE_3v46YFBxnfuZ2qHBAXH&v
=iNdBHmZAOr4
300+ Mind Expanding Documentaries Website
http://themindunleashed.org/2014/03/300-mind-expanding-
documentaries.html
The Story of Twitter

18. https://www.youtube.com/watch?v=eYgWbE9GaEg