B2B Software & Services: Company presentation by Marco Beicht, Powercloud at the NOAH Conference Berlin 2019, 13-14 June, STATION.

1. open cloud platform for utilities
NOAH Berlin 2019

2.  @NOAHConference
 @noah_conference
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3. Best result comes From
a good process
Since decades,
power generation was the backbone
of utilities profitability.

4. Best result comes From
a good process
Utilities supplied metering devices,
not customers.

5. Best result comes From
a good process
When renewables started to grow,
and politics and peoples mind changed…

6. … competition grew rapidly
and customer centricity got important.

7. Best result comes From
a good process
Utilities faced themselves still stuck
in closed shop and monolitic IT-Infrastructures.

8. Unfortunately there seemed to be no alternative
available, and the market maker had no answer.

9. This is where our success story started:
powercloud.

10. powercloud is Europe’s first
open cloud platform for utilities

11. three of Germans top 5 players are migrating to powercloud

12. web-
calculator shop
offering &
consultation
campaign
monitoring
sales partner
portal winback
price
arrangements
customer
self service
churn
prevention
customer value analyisis
service & sales
digital customer archive
Tariff calculation electricity & gas
optimization
competiton
margin
optimization
market
analysis
customer acquisition
product development
analytical CRM & service
grid fee calculator
EDI INVOICE verification
customer
communication
digital
archive
grid fees
billing
Accounting
switching process
M
ultiCom
m
odityBilling
Accounts
Paym
entPlans
M
etering(com
.)
EDI communication
EDI converter
Switching process
market data
connection
to FI
payments
receivables
accounting
payments
payables dunning
black
listing
full blown solution for digital energy sales

13. Growing ecosystem: powercloud Appstore
is already used by more than 60 customers today.

14. powercloud is more than great functionality
it is about technology leadership.

15. 14
TEG D & Powercloud - 29th November 2
Micro-Services
Digital
Interaction
Layer
CRM Services
REST-APIInterface Layer
“engine room”
Standard processes
(about 95% identical)
Infrastructure
Contract MaCo IOT PIM Billing
. . .
Event BUS
JSON
CORE
Infrastructure
DATA OPERATIONS
In Memory StorageAurora DB Services Object Storage
Application
Server
Monitoring AWS PaaS
(Platform as a Servce)
Online-Angebote Mobile Apps

16. 15
the first cloud plattform for utilites
powercloud allows an unique quick start.
New energy suppliers could start in the
course of weeks and existing suppliers
could migrate in under 1 year.
Quick start 8-digits revenue
Reliable player with an relevant eight digits
SaaS revenue.
powercloud manages more
than 6 Million contracts by
mid 2019 and is the fastest
growing solution in the
energy sector.
Quality
>6M
SAP IS-U à powercloud
Our partnes and we now both systems.
Standard migrations frameworks allow a
cost efficent transfer from SAP IS-U to
powercloud.

17. open cloud platform for utilities
NOAH Berlin 2019

18. Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors as
well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 10th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions
with sizes of several billion euros
30 successfully completed NOAH Advisors transactions
underline successful transfer of M&A competencies to
the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align
interests of clients and NOAH Advisors, and demonstrate
conviction to deliver top results
Creative deal solutions
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE®
The NOAH Advisors Core Banking Team
Marco Rodzynek
Managing Director & Founder
Jan Brandes
Managing Director
Nikhil Parmar
Director
Olek Skwarczek
Associate
Lukas Schlund
Analyst
December 2014 October 2014
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
October 2016
Investment in
Exclusive Financial Advisor to KäuferPortal
and its Shareholders
by
84% Ownership
December 2016
August 2017
Financial Advisor to Silver Lake
Financial Advisor to EMK Capital
Investment in
Acquisition of a Majority Stake in
by
by
at a valuation of $200m
November 2019 July 2019
September 2018
Financial Advisor to MagicLab
Financial Advisor to AU10TIX
and its shareholders
Financial Advisor to 10bis
and its shareholders
Acquisition of a 79% stake in $60m Investment in
Sale of 100% in
by
at a valuation of ~$3 billion
at a valuation of $260m by
for €135m to
10Bis