SlideShare una empresa de Scribd logo
1 de 12
maximize the value of your content
www.ntent.com I @withntent I 877.861.2230 2
CONTENT MONETIZATION WITH NTENT
We make it easy for you to monetize content on multiple platforms by creating more relevant digital
experiences by matching content to users’ interests in: marketing, video, mobile and search.
Our proprietary semantic and natural language technology surfaces and delivers content in real-time,
aligned with users’ interests and search behavior, on any device.
NTENT MONETIZATION PLATFORM &
AUDIENCE AMPLIFICATION
NTENT VIDEONTENT MOBILE
www.ntent.com I @withntent I 877.861.2230 3
BUSINESS CASE/REVENUE POTENTIAL
INSERT DATA FOR CLIENT
www.ntent.com I @withntent I 877.861.2230 4
2000
Web-scale search
tech company
2003
Convera builds
semantic
search engine for
CIA, FBI & MI5
2010
Launch search
advertising
platform
2012
Build distribution
channels
+
THOUSANDS
MORE
2013
Launched video
destination,
audience
acquisition and
mobile search
2014+
Rebranded as
invests $150M
A long history of creating more meaningful web experiences for publishers, advertisers and people.
BUILT ON THE FOUNDATION OF RELEVANCE
www.ntent.com I @withntent I 877.861.2230 5
Premium publishers, large and small, are actively growing their business with NTENT
NTENT™
NETWORK
150MM+
UNIQUES
HOME FOOD
TRAVEL
FAMILY
LIFESTYLE
GARDEN
AUTOMOTIVE
A HISTORY OF DELIVERING BIG RESULTS FOR LEADING PUBLISHERS
www.ntent.com I @withntent I 877.861.2230 6
NTENT™ delivers relevant and engaging ads alongside your content – online and on mobile –
using proprietary semantic search technology. Our goal is simple – to make it easier for you to earn
more revenue while delivering a more meaningful ad experience to your users.
NTENT’S MONETIZATION PLATFORM
When your audience visits your site they expect to engage with relevant content.
Shouldn’t your ad experience be just as relevant?
www.ntent.com | @withntent | 877.861.2230 4
AD MATCHING WITH NTENT: HOW ITWORKS
NTENT™ technology scans web page
content to determine the context.
NTENT™ targets the most relevant
ads and presents them in a native-
like environment alongside the
content on your site.
Powered with an added layer of “intelligence” that understands the content and context of every web page,
NTENT’s technology matches the most relevant ads and sponsored messages to your pages.
The result: our ads appeal to your users interests, thus increasing their likelihood to click; providing your
business with more revenue.
www.ntent.com I @withntent I 877.861.2230 8
AUDIENCEAMPLIFICATION WITH NTENT
Our ad matching technology
targets your content in
relevant, brand safe
environments on the
NTENT Network
Quality Control and
Click Verification for every action
Users are driven back to your
site to consume content
Promoting your content, sourcing new traffic and surpassing next quarter’s revenue goals have never
been easier with NTENT’s Audience Amplification Platform.
Whether you have articles, videos or blogs that you need to promote, our Audience Amplification is
the perfect place to do it. You’ll reach a qualified audience, acquire traffic and deliver campaigns.
www.ntent.com I @withntent I 877.861.2230 9
DRIVE VIDEO DISCOVERY
Get videos discovered faster, boost engagement and increase video revenue (cha-ching!).
Create a personalized video feed of the best videos from your site, based on your users’ known
interests with our Video Recommendation Engine.
www.ntent.com I @withntent I 877.861.2230 10
SYNDICATE YOUR VIDEO CONTENT
137MM
Video
Streams
Ranked 38th Top
Video
Site
6.5MM
Unique Views
Feature your content on our top 40 comScore
ranked, premium video destination, UVidi.
Our syndication platform delivers an audience
at scale to our your video content through our
NTENT-driven marketing platform and our
Distribution Network.
Syndication Partners Include:
www.ntent.com I @withntent I 877.861.2230 11
FEATURES & BENEFITS FOR PUBLISHERS
Cross platform integration, multi-platform monetization
CONTENT MONETIZATION AUDIENCE AMPLIFICATION NTENT VIDEO
• New search ad revenue
• Access local search advertisers
• Relevant, semantic targeting
• Transparent reporting
• Customizable ad widget
• Easy integration – online & on mobile
• Drive new users to your site
• Increase pageviews
• Fulfill media IO”s
• Click verification
• Relevant, brand safe promo targeting
• Promote multiple types of content
• Increase video revenue
• Boost video pre roll impressions
• Drive video engagement
• Video syndication
• Personalized video recommendations
• Easy implementation
www.ntent.com I @withntent
maximize the value of your content

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NTENT Monetization Solutions

  • 1. maximize the value of your content
  • 2. www.ntent.com I @withntent I 877.861.2230 2 CONTENT MONETIZATION WITH NTENT We make it easy for you to monetize content on multiple platforms by creating more relevant digital experiences by matching content to users’ interests in: marketing, video, mobile and search. Our proprietary semantic and natural language technology surfaces and delivers content in real-time, aligned with users’ interests and search behavior, on any device. NTENT MONETIZATION PLATFORM & AUDIENCE AMPLIFICATION NTENT VIDEONTENT MOBILE
  • 3. www.ntent.com I @withntent I 877.861.2230 3 BUSINESS CASE/REVENUE POTENTIAL INSERT DATA FOR CLIENT
  • 4. www.ntent.com I @withntent I 877.861.2230 4 2000 Web-scale search tech company 2003 Convera builds semantic search engine for CIA, FBI & MI5 2010 Launch search advertising platform 2012 Build distribution channels + THOUSANDS MORE 2013 Launched video destination, audience acquisition and mobile search 2014+ Rebranded as invests $150M A long history of creating more meaningful web experiences for publishers, advertisers and people. BUILT ON THE FOUNDATION OF RELEVANCE
  • 5. www.ntent.com I @withntent I 877.861.2230 5 Premium publishers, large and small, are actively growing their business with NTENT NTENT™ NETWORK 150MM+ UNIQUES HOME FOOD TRAVEL FAMILY LIFESTYLE GARDEN AUTOMOTIVE A HISTORY OF DELIVERING BIG RESULTS FOR LEADING PUBLISHERS
  • 6. www.ntent.com I @withntent I 877.861.2230 6 NTENT™ delivers relevant and engaging ads alongside your content – online and on mobile – using proprietary semantic search technology. Our goal is simple – to make it easier for you to earn more revenue while delivering a more meaningful ad experience to your users. NTENT’S MONETIZATION PLATFORM When your audience visits your site they expect to engage with relevant content. Shouldn’t your ad experience be just as relevant?
  • 7. www.ntent.com | @withntent | 877.861.2230 4 AD MATCHING WITH NTENT: HOW ITWORKS NTENT™ technology scans web page content to determine the context. NTENT™ targets the most relevant ads and presents them in a native- like environment alongside the content on your site. Powered with an added layer of “intelligence” that understands the content and context of every web page, NTENT’s technology matches the most relevant ads and sponsored messages to your pages. The result: our ads appeal to your users interests, thus increasing their likelihood to click; providing your business with more revenue.
  • 8. www.ntent.com I @withntent I 877.861.2230 8 AUDIENCEAMPLIFICATION WITH NTENT Our ad matching technology targets your content in relevant, brand safe environments on the NTENT Network Quality Control and Click Verification for every action Users are driven back to your site to consume content Promoting your content, sourcing new traffic and surpassing next quarter’s revenue goals have never been easier with NTENT’s Audience Amplification Platform. Whether you have articles, videos or blogs that you need to promote, our Audience Amplification is the perfect place to do it. You’ll reach a qualified audience, acquire traffic and deliver campaigns.
  • 9. www.ntent.com I @withntent I 877.861.2230 9 DRIVE VIDEO DISCOVERY Get videos discovered faster, boost engagement and increase video revenue (cha-ching!). Create a personalized video feed of the best videos from your site, based on your users’ known interests with our Video Recommendation Engine.
  • 10. www.ntent.com I @withntent I 877.861.2230 10 SYNDICATE YOUR VIDEO CONTENT 137MM Video Streams Ranked 38th Top Video Site 6.5MM Unique Views Feature your content on our top 40 comScore ranked, premium video destination, UVidi. Our syndication platform delivers an audience at scale to our your video content through our NTENT-driven marketing platform and our Distribution Network. Syndication Partners Include:
  • 11. www.ntent.com I @withntent I 877.861.2230 11 FEATURES & BENEFITS FOR PUBLISHERS Cross platform integration, multi-platform monetization CONTENT MONETIZATION AUDIENCE AMPLIFICATION NTENT VIDEO • New search ad revenue • Access local search advertisers • Relevant, semantic targeting • Transparent reporting • Customizable ad widget • Easy integration – online & on mobile • Drive new users to your site • Increase pageviews • Fulfill media IO”s • Click verification • Relevant, brand safe promo targeting • Promote multiple types of content • Increase video revenue • Boost video pre roll impressions • Drive video engagement • Video syndication • Personalized video recommendations • Easy implementation
  • 12. www.ntent.com I @withntent maximize the value of your content