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Q3 Startup Market Trends and Insights
VIRTUAL REALITY
July 2017
Virtual Reality (VR) report outline
2
This report provides an overview of the VR technology sector and is broken down
into three sections
SectorDescription
High-level sector metrics,
innovation quadrant, and
category definitions
Trends& Insights
Infographics and data points
for the virtual reality
technology sector
QuarterlyActivity
Major funding and exit
events from the previous
90 days
Venture Scanner reports are built by analysts utilizing our startup
database and research platform
Sector Description
3
4
VR technology startups are creating new businesses in 12 categories
The full Venture Scanner market report
and database tracks 699 companies with
$6.5B in funding
VIRTUAL
REALITY
The graphic above shows only a sampling of companies in each category, data as of July 2017
3D Modeling EnterpriseVR Medical VR VR Analytics Virtual Augmented Reality
Virtual EnvironmentContent Virtual Cinema Content
Virtual Cinema Creation
EnvironmentCreation Consumption Hardware CreationHardware Enabling Software VR Publishing
5
Innovation quadrant for VR
This quadrant shows a relative segmentationof the categories with respect to oneanother, data as of July 2017
AverageFunding
ESTABLISHED HEAVYWEIGHTS
PIONEERS DISRUPTORS
Augmented
Reality
AverageAge
3D Modeling
VR Enabling Software
VR Environment Creation
Enterprise VR
VR Creation Hardware
VR Consumption Hardware
VR Environment Content
Cinema Content
Cinema Creation
VR Publishing
Medical VR
VR Analytics
VR startups play in many different categories (1 of 2)
6Category stats as of July 2017
3D Modeling
51 Startups, $156M Total Funding
Companies that enable users to capture and render
objects in 3D
Medical/HealthVirtualReality
48 Startups, $81M Total Funding
Companies that utilize VR for medical purposes, including
fitness simulations and meditation spaces
VirtualCinemaContent
111 Startups, $693M Total Funding
Companies that sell professional-quality VR films and
videos to be viewed by customers
VirtualEnvironmentContent
272 Startups, $1B Total Funding
Companies that sell VR environments for a user to
experience, such as video games and classrooms
EnterpriseVirtualReality
102 Startups, $148M Total Funding
Companies that utilize VR for business purposes,
including virtual work rooms and data visualizations
VirtualAugmentedReality
124 Startups, $2B Total Funding
Companies that create augmented reality solutions, such
as social games that interact with the real world
VirtualCinemaCreationPlatforms
45 Startups, $251M Total Funding
Companies that enable users to create VR videos, such as
motion capture and production software
VirtualEnvironmentCreationPlatforms
69 Startups, $1.4B Total Funding
Companies that enable users to create VR environments,
such as for video games
VR startups play in many different categories (2 of 2)
7Category stats as of July 2017
VirtualRealityAnalytics
17 Startups, $60M Total Funding
Companies that provide analytics for VR, such as gaze
tracking heat maps
VirtualRealityCreationHardware
89 Startups, $900M Total Funding
Companies that produce the hardware needed to capture
VR visual information
VirtualRealityPublishing/Discovery
40 Startups, $181M Total Funding
Companies that enable users to distribute their VR
content and make it discoverable by others
VirtualRealityConsumptionHardware
96 Startups, $1.1B Total Funding
Companies that produce the hardware needed to
consume VR content and environments
VirtualRealityEnablingSoftware
74 Startups, $885M Total Funding
Companies that provide software for the development of
VR, such as video processing tools
Sector Trends & Insights
8
9
Investing into the sector is occurring across a variety of categories
The Augmented Reality category accounts for 22% of venturefunding and 11% of
totalcompanies in the VR sector
Venture Investing in VR
Companiesare categorized by function, and therefore can exist in multiple categories. Data through July 2017
-
50
100
150
200
250
300
0.0
0.5
1.0
1.5
2.0
2.5
CompanyCount
TotalFunding($B)
VC Funding Count
10
VC funding into VR has accelerated in recent years
Overall VR VC fundinggrew ata CAGR of 82% from 2011-2016, and 2017 is
currently at 76% of 2016 funding
VR Funding Over Time
Data through July 2017
0.0
0.5
1.0
1.5
2.0
2.5
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
TotalFunding($B)
11
VR funding amounts have shifted significantly to mid-stage events
VR Funding Amount By Round
63% of 2016 VR VC funding went into SeriesC events
Graphs shows only the funding rounds listed therein, data through July 2017
0.0
0.2
0.4
0.6
0.8
1.0
1.2
1.4
1.6
1.8
2.0
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
FundingAmount($B)
Late Stage Series D Series C Series B Series A Seed
12
VR startups founded in 2011 lead in VC funding
Startups founded in 2011 account for 33% of the sectorfunding over the last decade, and
include companies like Magic Leap, Noiton, and Niantic
VR Funding By Vintage Year
Data through July 2017
0.0
0.2
0.4
0.6
0.8
1.0
1.2
1.4
1.6
2008 2009 2010 2011 2012 2013 2014 2015 2016
TotalFunding($B)
Year Founded
13
VR startups are a global phenomenon
VR Startup Count by Country
Data through July 2017
3750
Companies
14
A variety of traditional and corporate investors are making bets into VR
Selected Investor Activity in VR
The above count represents a subset of overall investor activity, data through July 2017
0
2
4
6
8
10
12
14
NumberofInvestments
Number of Investments Number of Companies Backed
15
Exits within the VR space are just beginning
Exit events within the VR sector grew by 400% from 2013 to 2016, and 2017 is
already at twice the number of 2016 exit events
VR M&A and IPO Events By Year
Data through July 2017
0
2
4
6
8
10
12
2013 2014 2015 2016 2017
NumberofExits
Public Acquired
Quarterly Notable Events
16
17
Recent VR funding statistics
There have been 27 VR funding events from April 2017 through June 2017
Recent VR Funding Round Counts
Graph shows only the funding types listed therein, data as of July 2017
0
1
2
3
4
5
6
7
8
Seed Series A Series B Series C Series D Series E Late Stage
FundingEventCount
18
Recent VR funding events
Notable Recent VR Funding Events
Company FundingType Amount Date
Series B $502,000,000 May 11, 2017
Private Equity $400,000,000 May 24, 2017
Series B $300,000,000 Jun 6, 2017
Series D $58,000,000 May 10, 2017
Series B $23,000,000 May 3, 2017
VR startups raised $1.4 billion from April 2017 through June 2017
Data as of July 2017
19
Recent VR exit events
Notable Recent VR Exit Events
Company Acquirer Amount Date
$5,500,000 Jun 16, 2017
Unknown Jun 26, 2017
Unknown May 10, 2017
XPerception Unknown Apr 13, 2017
Unknown Apr 10, 2017
There have been 6 VR exits from from April 2017 through
June 2017, all of which were acquisitions
Data as of July 2017
About Venture Scanner
20
Venture Scanner is the foundation of your startup research
21
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Want to learn moreabout our VR technology marketreport?
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Venture Scanner VR Q3 2017

  • 1. Q3 Startup Market Trends and Insights VIRTUAL REALITY July 2017
  • 2. Virtual Reality (VR) report outline 2 This report provides an overview of the VR technology sector and is broken down into three sections SectorDescription High-level sector metrics, innovation quadrant, and category definitions Trends& Insights Infographics and data points for the virtual reality technology sector QuarterlyActivity Major funding and exit events from the previous 90 days Venture Scanner reports are built by analysts utilizing our startup database and research platform
  • 4. 4 VR technology startups are creating new businesses in 12 categories The full Venture Scanner market report and database tracks 699 companies with $6.5B in funding VIRTUAL REALITY The graphic above shows only a sampling of companies in each category, data as of July 2017 3D Modeling EnterpriseVR Medical VR VR Analytics Virtual Augmented Reality Virtual EnvironmentContent Virtual Cinema Content Virtual Cinema Creation EnvironmentCreation Consumption Hardware CreationHardware Enabling Software VR Publishing
  • 5. 5 Innovation quadrant for VR This quadrant shows a relative segmentationof the categories with respect to oneanother, data as of July 2017 AverageFunding ESTABLISHED HEAVYWEIGHTS PIONEERS DISRUPTORS Augmented Reality AverageAge 3D Modeling VR Enabling Software VR Environment Creation Enterprise VR VR Creation Hardware VR Consumption Hardware VR Environment Content Cinema Content Cinema Creation VR Publishing Medical VR VR Analytics
  • 6. VR startups play in many different categories (1 of 2) 6Category stats as of July 2017 3D Modeling 51 Startups, $156M Total Funding Companies that enable users to capture and render objects in 3D Medical/HealthVirtualReality 48 Startups, $81M Total Funding Companies that utilize VR for medical purposes, including fitness simulations and meditation spaces VirtualCinemaContent 111 Startups, $693M Total Funding Companies that sell professional-quality VR films and videos to be viewed by customers VirtualEnvironmentContent 272 Startups, $1B Total Funding Companies that sell VR environments for a user to experience, such as video games and classrooms EnterpriseVirtualReality 102 Startups, $148M Total Funding Companies that utilize VR for business purposes, including virtual work rooms and data visualizations VirtualAugmentedReality 124 Startups, $2B Total Funding Companies that create augmented reality solutions, such as social games that interact with the real world VirtualCinemaCreationPlatforms 45 Startups, $251M Total Funding Companies that enable users to create VR videos, such as motion capture and production software VirtualEnvironmentCreationPlatforms 69 Startups, $1.4B Total Funding Companies that enable users to create VR environments, such as for video games
  • 7. VR startups play in many different categories (2 of 2) 7Category stats as of July 2017 VirtualRealityAnalytics 17 Startups, $60M Total Funding Companies that provide analytics for VR, such as gaze tracking heat maps VirtualRealityCreationHardware 89 Startups, $900M Total Funding Companies that produce the hardware needed to capture VR visual information VirtualRealityPublishing/Discovery 40 Startups, $181M Total Funding Companies that enable users to distribute their VR content and make it discoverable by others VirtualRealityConsumptionHardware 96 Startups, $1.1B Total Funding Companies that produce the hardware needed to consume VR content and environments VirtualRealityEnablingSoftware 74 Startups, $885M Total Funding Companies that provide software for the development of VR, such as video processing tools
  • 8. Sector Trends & Insights 8
  • 9. 9 Investing into the sector is occurring across a variety of categories The Augmented Reality category accounts for 22% of venturefunding and 11% of totalcompanies in the VR sector Venture Investing in VR Companiesare categorized by function, and therefore can exist in multiple categories. Data through July 2017 - 50 100 150 200 250 300 0.0 0.5 1.0 1.5 2.0 2.5 CompanyCount TotalFunding($B) VC Funding Count
  • 10. 10 VC funding into VR has accelerated in recent years Overall VR VC fundinggrew ata CAGR of 82% from 2011-2016, and 2017 is currently at 76% of 2016 funding VR Funding Over Time Data through July 2017 0.0 0.5 1.0 1.5 2.0 2.5 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 TotalFunding($B)
  • 11. 11 VR funding amounts have shifted significantly to mid-stage events VR Funding Amount By Round 63% of 2016 VR VC funding went into SeriesC events Graphs shows only the funding rounds listed therein, data through July 2017 0.0 0.2 0.4 0.6 0.8 1.0 1.2 1.4 1.6 1.8 2.0 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 FundingAmount($B) Late Stage Series D Series C Series B Series A Seed
  • 12. 12 VR startups founded in 2011 lead in VC funding Startups founded in 2011 account for 33% of the sectorfunding over the last decade, and include companies like Magic Leap, Noiton, and Niantic VR Funding By Vintage Year Data through July 2017 0.0 0.2 0.4 0.6 0.8 1.0 1.2 1.4 1.6 2008 2009 2010 2011 2012 2013 2014 2015 2016 TotalFunding($B) Year Founded
  • 13. 13 VR startups are a global phenomenon VR Startup Count by Country Data through July 2017 3750 Companies
  • 14. 14 A variety of traditional and corporate investors are making bets into VR Selected Investor Activity in VR The above count represents a subset of overall investor activity, data through July 2017 0 2 4 6 8 10 12 14 NumberofInvestments Number of Investments Number of Companies Backed
  • 15. 15 Exits within the VR space are just beginning Exit events within the VR sector grew by 400% from 2013 to 2016, and 2017 is already at twice the number of 2016 exit events VR M&A and IPO Events By Year Data through July 2017 0 2 4 6 8 10 12 2013 2014 2015 2016 2017 NumberofExits Public Acquired
  • 17. 17 Recent VR funding statistics There have been 27 VR funding events from April 2017 through June 2017 Recent VR Funding Round Counts Graph shows only the funding types listed therein, data as of July 2017 0 1 2 3 4 5 6 7 8 Seed Series A Series B Series C Series D Series E Late Stage FundingEventCount
  • 18. 18 Recent VR funding events Notable Recent VR Funding Events Company FundingType Amount Date Series B $502,000,000 May 11, 2017 Private Equity $400,000,000 May 24, 2017 Series B $300,000,000 Jun 6, 2017 Series D $58,000,000 May 10, 2017 Series B $23,000,000 May 3, 2017 VR startups raised $1.4 billion from April 2017 through June 2017 Data as of July 2017
  • 19. 19 Recent VR exit events Notable Recent VR Exit Events Company Acquirer Amount Date $5,500,000 Jun 16, 2017 Unknown Jun 26, 2017 Unknown May 10, 2017 XPerception Unknown Apr 13, 2017 Unknown Apr 10, 2017 There have been 6 VR exits from from April 2017 through June 2017, all of which were acquisitions Data as of July 2017
  • 21. Venture Scanner is the foundation of your startup research 21 Our research and data keep you ahead of the innovation curve SaveTime and Money Get immediate access to years of startup research LeverageTechnology Realize the power of our landscaping technology StayCurrent See all updates and developments Many international Fortune 500 companies trust Venture Scanner to help them with their startup reporting needs
  • 22. Want to learn moreabout our VR technology marketreport? Click here or contact info@venturescanner.comto learn more