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Chapter 1
Introducing the Economic
    Way of Thinking
    • Key Concepts
    • Summary
    • Practice Quiz
    • Internet Exercises
       ©2000 South-Western College Publishing
                                                1
In this chapter, you will
  learn to solve these
   economic puzzles:
  Howwould you there the
 Why you
  Can   can prove purchase
              we explain is
  relationship between the
 more Coca-Cola when the
     no person worth a
  Super Bowl winner and
       price increases?
       trillion dollars?
changes in the stock market?
                    2
What is the
     Economic Problem?
      Providing for people’s
       wants and needs in a
         world of scarcity

* Return to previous slide while in slide show
                                          3
What is meant by
    Scarcity?
The condition in which
 wants are forever greater
 than the available supply of
 time, goods, and resources

                     4
What does Scarcity
 force us to do?
   It forces us to
     make choices


                     5
What are Resources?
The basic categories of
 inputs used to produce
 goods and services


                   6
What are the three
categories of Resources?
         Land
         Labor
         Capital
                  7
What is a
   Land Resource?
A shorthand expression
 for any natural resource
 provided by nature

                    8
What is Labor?
The mental and physical
 capacity of workers to
 produce goods and services



                    9
What is Capital?
The physical plants,
 machinery, and
 equipment used to
 produce other goods


                 10
What is
Financial Capital?
The money used to
 purchase capital



               11
What is
Entrepreneurship?
The creative ability of
 individuals to seek
 profits by combining
 resources to produce
 innovative products
                   12
Labor
           Labor
Land
Land                  Capital
                      Capital

  Entrepreneurshiporganizes
 Entrepreneurship   organizes
  resourcesto produce goods
 resources  to produce goods
         andservices
        and   services

                       13
What is Economics?
The study of how society
 chooses to allocate its
 scarce resources to the
 production of goods and
 services in order to
 satisfy unlimited wants
                   14
What is
 Macroeconomics?
The branch of economics
 that studies decision-
 making for the
 economy as a whole
                 15
What is
    Microeconomics?
The branch of economics that
 studies decision-making by
 a single individual,
 household, firm, industry, or
 level of government
                      16
What is the
 Scientific Method?
• Problem identification
• Model development
• Testing a theory

                    17
What is the purpose of
an Economic Model?
 To forecast or predict
  the results of various
  changes in variables

                    18
Identify the problem
  Identify the problem


 Develop a model based
 Develop a model based
on simplified assumptions
on simplified assumptions


    Collect data and
    Collect data and
      test the model
     test the model
                       19
What assumption is
always made when
 testing a model?
   Ceteris Paribus


                 20
What is
    Ceteris Paribus?
A Latin phrase that means
 that while certain variables
 can change, “all other
 things remain unchanged”

                      21
What is the difference
 between Association
   and Causation?
We cannot always assume
 that when one event
 follows another, the first
 caused the second
                     22
What is
Positive Economics?
 An analysis limited
  to statements that
  are verifiable


                  23
What is
Normative Economics?
  An analysis based on
   value judgement



                   24
Key Concepts



           25
•   What is the Economic Problem?
•   What is meant by Scarcity?
•   What are resources?
•   What are the three categories of Resources?
•   What is Entrepreneurship?
•   What is Economics?
•   What is Macroeconomics?
•   What is Microeconomics?

                                    26
• What is the Scientific Method?
• What assumption is always made when testin
• What is Ceteris Paribus?
• What is the purpose of model
  building?
• What is Positive Economics?
• What is Normative Economics?



                             27
Summary




          28
Scarcity is the fundamental
economic problem that human wants
exceed the availability to time,
goods, and resources. Individuals and
society therefore can never have
everything they desire.


                             29
Resources are factors of
production classified as land, labor,
and capital. Entrepreneurship is a
special type of labor. An
entrepreneur combines resources to
produce innovative products.



                            30
Economics is the study of how
individuals and society choose to
allocate scarce resources. In order to
satisfy unlimited wants. Faced with
unlimited wants and scarce resources,
we must make choices among
alternatives.



                             31
Society
                   Chooses
                   Resources

            Scarcity

Unlimited
 wants
                       32
Macroeconomics applies an
economy wide perspective that focuses
on such issues as inflation,
unemployment, and the growth rate of
the economy.




                            33
Microeconomics examines
individual decision-making units
within an economy. Microeconomics
studies such topics as a consumer’s
response to changes in the price of
coffee and the reasons for changes in
the market price of personal
computers.


                            34
Models are simplified descriptions
of reality used to understand and
predict economic events. An economic
model can be stated verbally or in a
table, graph, or equation. If the
evidence is not consistent with the
model, the model is rejected.


                             35
Microeconomics examines
individual decision-making units
within an economy.
Microeconomics studies such topics
as a consumer’s response to changes
in the price of coffee and the reasons
for changes in the market price of
personal computers.


                             36
Microeconomics examines
individual decision-making units
within an economy. Microeconomics
studies such topics as a consumer’s
response to changes in the price of
coffee and the reasons for changes in
the market price of personal
computers.


                            37
Collect data
                   and test
                  the model

               Develop
            a model based
           on assumptions
Identify
  the
problem               38
Ceteris paribus holds “all other
factors unchanged” that might affect a
particular relationship. If this
assumption is violated, a model
cannot be tested. Another reasoning
pitfall is to think association means
causation.


                            39
Use of positive versus normative
economic analysis is a major reason for
disagreement among economists.
Positive economics uses testable
statements. Often a positive argument is
expressed as an “if-the” statement.
Normative economics is based on value
judgments or opinions and uses words
such as good, bad, ought to, and ought
not to.

                             40
Chapter 1 Quiz



  ©2000 South-Western College Publishing   41
1. Scarcity exists
   a. when people consume beyond their
     needs.
   b. only in rich nations.
   c. in all countries in the world.
   d. only in poor nations.
C. No matter what economic system a
 country has, it is always faced with the
 problem of scarcity.


                                  42
2. Which of the following would eliminate
  scarcity as an economic problem?
   a. Moderation of people’s competitive
     instincts.
   b. Discovery of large new energy
     reserves.
   c. Resumption of steady productivity
     growth.
   d. None of the above because scarcity can
     not be eliminated.
D. Because it is impossible to provide
   everyone with everything they want,
   we will always have scarcity.
                                 43
3. Which of the following is not a resource?
    a. Land.
    b. Labor.
    c. Money.
    d. Capital.

C. Money is not a resource because it has no
 intrinsic value. Money that is used to make
 an investment is called financial capital.


                                   44
4. Economics is the study of
    a. how to make money.
    b. how to operate a business.
    c. people making choices because of the
      problem of scarcity.
    d. the government decision-making
      process.
C. Economics is the study of how people must
  decide among alternatives to meet their
  wants and needs in this world of scarcity.

                                 45
5. Microeconomics approaches the study of
  economics from the viewpoint of
   a. individuals or specific markets.
   b. the operation of the Federal Reserve.
   c. economy wide effects
   d. the national economy.
A. Microeconomics is the study of the
 decision- making process for individuals,
 business owners, and government.


                                 46
6. A review of the performance of the U.S.
  economy during the 1990’s is primarily
  the concern of
   a. macroeconomics.
   b. microeconomics.
   c. both macroeconomics and
     microeconomics.
   d. neither macroeconomics nor
     microeconomics.
A. Macroeconomics is the study of the
 economy as a whole.

                                 47
7. An economic theory claims that a rise in
  gasoline prices will cause gasoline purchases
  to fall, ceteris paribus. The phrase “ceteris
  paribus” means that
a. other relevant factors like consumer
  incomes must be held constant.
   b. the gasoline prices must first be adjusted
     for inflation.
   c. the theory is widely accepted, but cannot
     be accurately tested.
   d. consumers need for gasoline remains the
     same regardless of price.
  A. Anytime price changes we always make
    the assumption that nothing else changes.
                                   48
8. An economist notices that sunspot activity
   is high just prior to recessions and
   concludes that sunspots cause recessions.
   The economist has
 a. confused association with and causation.
    b. misunderstood the ceteris paribus
      assumption.
    c. Used normative economics to answer a
      positive question.
    d. built an untestable model.

A. Just because one action follows another, does
 not mean that the first caused the second.
                                    49
9. Which of the following is a statement of
  positive economics?
   a. The income tax system collects a lower
     percentage of the incomes of the poor.
   b. A reduction in the tax rates of the rich
     makes the tax system more fair.
   c. Taxes ought to be raised to finance
     health care.
   d. All of the above are primarily
     statements of positive economics.
 A. Positive economic statements are testable
   by facts and explain the world as it is
   without making value judgements.
                                   50
10. Which of the following is a statement of
  positive economics?
   a. An unemployment rate of greater than 8
     percent is good because prices will fall.
   b. An unemployment rate of 7% is a serious
     problem.
   c. If the overall unemployment rate is 7%,
     black unemployment rates will average
     15%.
   d. Unemployment is a more severe problem
     than inflation.
C. Other answers are based on a value
 judgement concerning the relationship
 between black and white unemployment rates.
                                  51
11. Which of the following is a statement of
  normative economics?
   a. A minimum wage is good because it
     raises wages for the working poor.
   b. The minimum wage is supported by
     unions.
   c. The minimum wage reduces jobs for
     unskilled workers.
   d. The minimum wage encourages firms
     to substitute capital for labor.
A. Even though the minimum wage reduces
 jobs for some working poor, it is a value
 judgement that the minimum wage is good
 for the economy overall.
                                 52
12. Select the normative statement that
  completes the following sentence: If the
  minimum wage is raised rapidly, then
   a. inflation increases.
   b. workers will gain their rightful share of
     total income.
   c. profits will fall.
   d. unemployment will rise.
 B. To say that workers have right to a
   certain part of total income entails a
   value judgement.

                                    53
Internet Exercises
Click on the picture of the book,
 choose updates by chapter for
 the latest internet exercises




                            54
END

      55

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01 introducing the economic way of thinking

  • 1. Chapter 1 Introducing the Economic Way of Thinking • Key Concepts • Summary • Practice Quiz • Internet Exercises ©2000 South-Western College Publishing 1
  • 2. In this chapter, you will learn to solve these economic puzzles: Howwould you there the Why you Can can prove purchase we explain is relationship between the more Coca-Cola when the no person worth a Super Bowl winner and price increases? trillion dollars? changes in the stock market? 2
  • 3. What is the Economic Problem? Providing for people’s wants and needs in a world of scarcity * Return to previous slide while in slide show 3
  • 4. What is meant by Scarcity? The condition in which wants are forever greater than the available supply of time, goods, and resources 4
  • 5. What does Scarcity force us to do? It forces us to make choices 5
  • 6. What are Resources? The basic categories of inputs used to produce goods and services 6
  • 7. What are the three categories of Resources? Land Labor Capital 7
  • 8. What is a Land Resource? A shorthand expression for any natural resource provided by nature 8
  • 9. What is Labor? The mental and physical capacity of workers to produce goods and services 9
  • 10. What is Capital? The physical plants, machinery, and equipment used to produce other goods 10
  • 11. What is Financial Capital? The money used to purchase capital 11
  • 12. What is Entrepreneurship? The creative ability of individuals to seek profits by combining resources to produce innovative products 12
  • 13. Labor Labor Land Land Capital Capital Entrepreneurshiporganizes Entrepreneurship organizes resourcesto produce goods resources to produce goods andservices and services 13
  • 14. What is Economics? The study of how society chooses to allocate its scarce resources to the production of goods and services in order to satisfy unlimited wants 14
  • 15. What is Macroeconomics? The branch of economics that studies decision- making for the economy as a whole 15
  • 16. What is Microeconomics? The branch of economics that studies decision-making by a single individual, household, firm, industry, or level of government 16
  • 17. What is the Scientific Method? • Problem identification • Model development • Testing a theory 17
  • 18. What is the purpose of an Economic Model? To forecast or predict the results of various changes in variables 18
  • 19. Identify the problem Identify the problem Develop a model based Develop a model based on simplified assumptions on simplified assumptions Collect data and Collect data and test the model test the model 19
  • 20. What assumption is always made when testing a model? Ceteris Paribus 20
  • 21. What is Ceteris Paribus? A Latin phrase that means that while certain variables can change, “all other things remain unchanged” 21
  • 22. What is the difference between Association and Causation? We cannot always assume that when one event follows another, the first caused the second 22
  • 23. What is Positive Economics? An analysis limited to statements that are verifiable 23
  • 24. What is Normative Economics? An analysis based on value judgement 24
  • 26. What is the Economic Problem? • What is meant by Scarcity? • What are resources? • What are the three categories of Resources? • What is Entrepreneurship? • What is Economics? • What is Macroeconomics? • What is Microeconomics? 26
  • 27. • What is the Scientific Method? • What assumption is always made when testin • What is Ceteris Paribus? • What is the purpose of model building? • What is Positive Economics? • What is Normative Economics? 27
  • 28. Summary 28
  • 29. Scarcity is the fundamental economic problem that human wants exceed the availability to time, goods, and resources. Individuals and society therefore can never have everything they desire. 29
  • 30. Resources are factors of production classified as land, labor, and capital. Entrepreneurship is a special type of labor. An entrepreneur combines resources to produce innovative products. 30
  • 31. Economics is the study of how individuals and society choose to allocate scarce resources. In order to satisfy unlimited wants. Faced with unlimited wants and scarce resources, we must make choices among alternatives. 31
  • 32. Society Chooses Resources Scarcity Unlimited wants 32
  • 33. Macroeconomics applies an economy wide perspective that focuses on such issues as inflation, unemployment, and the growth rate of the economy. 33
  • 34. Microeconomics examines individual decision-making units within an economy. Microeconomics studies such topics as a consumer’s response to changes in the price of coffee and the reasons for changes in the market price of personal computers. 34
  • 35. Models are simplified descriptions of reality used to understand and predict economic events. An economic model can be stated verbally or in a table, graph, or equation. If the evidence is not consistent with the model, the model is rejected. 35
  • 36. Microeconomics examines individual decision-making units within an economy. Microeconomics studies such topics as a consumer’s response to changes in the price of coffee and the reasons for changes in the market price of personal computers. 36
  • 37. Microeconomics examines individual decision-making units within an economy. Microeconomics studies such topics as a consumer’s response to changes in the price of coffee and the reasons for changes in the market price of personal computers. 37
  • 38. Collect data and test the model Develop a model based on assumptions Identify the problem 38
  • 39. Ceteris paribus holds “all other factors unchanged” that might affect a particular relationship. If this assumption is violated, a model cannot be tested. Another reasoning pitfall is to think association means causation. 39
  • 40. Use of positive versus normative economic analysis is a major reason for disagreement among economists. Positive economics uses testable statements. Often a positive argument is expressed as an “if-the” statement. Normative economics is based on value judgments or opinions and uses words such as good, bad, ought to, and ought not to. 40
  • 41. Chapter 1 Quiz ©2000 South-Western College Publishing 41
  • 42. 1. Scarcity exists a. when people consume beyond their needs. b. only in rich nations. c. in all countries in the world. d. only in poor nations. C. No matter what economic system a country has, it is always faced with the problem of scarcity. 42
  • 43. 2. Which of the following would eliminate scarcity as an economic problem? a. Moderation of people’s competitive instincts. b. Discovery of large new energy reserves. c. Resumption of steady productivity growth. d. None of the above because scarcity can not be eliminated. D. Because it is impossible to provide everyone with everything they want, we will always have scarcity. 43
  • 44. 3. Which of the following is not a resource? a. Land. b. Labor. c. Money. d. Capital. C. Money is not a resource because it has no intrinsic value. Money that is used to make an investment is called financial capital. 44
  • 45. 4. Economics is the study of a. how to make money. b. how to operate a business. c. people making choices because of the problem of scarcity. d. the government decision-making process. C. Economics is the study of how people must decide among alternatives to meet their wants and needs in this world of scarcity. 45
  • 46. 5. Microeconomics approaches the study of economics from the viewpoint of a. individuals or specific markets. b. the operation of the Federal Reserve. c. economy wide effects d. the national economy. A. Microeconomics is the study of the decision- making process for individuals, business owners, and government. 46
  • 47. 6. A review of the performance of the U.S. economy during the 1990’s is primarily the concern of a. macroeconomics. b. microeconomics. c. both macroeconomics and microeconomics. d. neither macroeconomics nor microeconomics. A. Macroeconomics is the study of the economy as a whole. 47
  • 48. 7. An economic theory claims that a rise in gasoline prices will cause gasoline purchases to fall, ceteris paribus. The phrase “ceteris paribus” means that a. other relevant factors like consumer incomes must be held constant. b. the gasoline prices must first be adjusted for inflation. c. the theory is widely accepted, but cannot be accurately tested. d. consumers need for gasoline remains the same regardless of price. A. Anytime price changes we always make the assumption that nothing else changes. 48
  • 49. 8. An economist notices that sunspot activity is high just prior to recessions and concludes that sunspots cause recessions. The economist has a. confused association with and causation. b. misunderstood the ceteris paribus assumption. c. Used normative economics to answer a positive question. d. built an untestable model. A. Just because one action follows another, does not mean that the first caused the second. 49
  • 50. 9. Which of the following is a statement of positive economics? a. The income tax system collects a lower percentage of the incomes of the poor. b. A reduction in the tax rates of the rich makes the tax system more fair. c. Taxes ought to be raised to finance health care. d. All of the above are primarily statements of positive economics. A. Positive economic statements are testable by facts and explain the world as it is without making value judgements. 50
  • 51. 10. Which of the following is a statement of positive economics? a. An unemployment rate of greater than 8 percent is good because prices will fall. b. An unemployment rate of 7% is a serious problem. c. If the overall unemployment rate is 7%, black unemployment rates will average 15%. d. Unemployment is a more severe problem than inflation. C. Other answers are based on a value judgement concerning the relationship between black and white unemployment rates. 51
  • 52. 11. Which of the following is a statement of normative economics? a. A minimum wage is good because it raises wages for the working poor. b. The minimum wage is supported by unions. c. The minimum wage reduces jobs for unskilled workers. d. The minimum wage encourages firms to substitute capital for labor. A. Even though the minimum wage reduces jobs for some working poor, it is a value judgement that the minimum wage is good for the economy overall. 52
  • 53. 12. Select the normative statement that completes the following sentence: If the minimum wage is raised rapidly, then a. inflation increases. b. workers will gain their rightful share of total income. c. profits will fall. d. unemployment will rise. B. To say that workers have right to a certain part of total income entails a value judgement. 53
  • 54. Internet Exercises Click on the picture of the book, choose updates by chapter for the latest internet exercises 54
  • 55. END 55