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Using Pinterest to Grow Your
Business
NextBee Media
Why Use Pinterest for Branding
has 70 Million users
Average user has a household income of over 100,000$
Average e-commerce order placed by a Pinterest user is $179
An average user spends 14.2 minutes daily on Pinterest
Pinterest drives more referral traffic to websites than
Youtube, LinkedIn and Google+ combined
Traffic from Pinterest has 50% more conversion rate
than the traffic from other social media websites.
Drive Referral Traffic
Have Pin it
button on
images on your
website to get
repins
Include a call to
action on all of
your Pins
Contribute to
popular Group
Boards
regularly
Watch for
emerging trends
Make related
posts
Images are the King here!
Optimize your profile with
keywords in Profile Description
Flaunt Your Expertise
Make your Pinterest profile a
resource for your market
- use infographics, rich images, etc.
Provide useful information and
entertainment
- make it not just about selling your product
- encourage your customers to join in the funCreate as well as curate
content
Enable one-click activities directly from your pins
Provide Coupons with your Pins
Use Rich Pins to provide details like price, availability, store location, etc.
Run regular contests featuring popular rewards
Increase Sales
Encourage your fans to pin pictures of themselves
with their favourite product
Cross-promote on other social media websites
Follow top influencers, comment, repin and
actively engage with the community
More boards & more pins
Grow Your Audience
Pinterest users
spend more &
are more likely
to purchase
Generate Direct &
Indirect Leads
from related
boards and pins
Generate Leads Easily
Post Images that will interest your Potential Customers
The images are linked to your website
www.nextbee.com
THANK YOU!
NextBee Media

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Using Pinterest to Grow Your Business

  • 1. Using Pinterest to Grow Your Business NextBee Media
  • 2. Why Use Pinterest for Branding has 70 Million users Average user has a household income of over 100,000$ Average e-commerce order placed by a Pinterest user is $179 An average user spends 14.2 minutes daily on Pinterest Pinterest drives more referral traffic to websites than Youtube, LinkedIn and Google+ combined Traffic from Pinterest has 50% more conversion rate than the traffic from other social media websites.
  • 3. Drive Referral Traffic Have Pin it button on images on your website to get repins Include a call to action on all of your Pins Contribute to popular Group Boards regularly Watch for emerging trends Make related posts Images are the King here! Optimize your profile with keywords in Profile Description
  • 4. Flaunt Your Expertise Make your Pinterest profile a resource for your market - use infographics, rich images, etc. Provide useful information and entertainment - make it not just about selling your product - encourage your customers to join in the funCreate as well as curate content
  • 5. Enable one-click activities directly from your pins Provide Coupons with your Pins Use Rich Pins to provide details like price, availability, store location, etc. Run regular contests featuring popular rewards Increase Sales
  • 6. Encourage your fans to pin pictures of themselves with their favourite product Cross-promote on other social media websites Follow top influencers, comment, repin and actively engage with the community More boards & more pins Grow Your Audience
  • 7. Pinterest users spend more & are more likely to purchase Generate Direct & Indirect Leads from related boards and pins Generate Leads Easily Post Images that will interest your Potential Customers The images are linked to your website