SlideShare una empresa de Scribd logo
1 de 33
Event Networking Mania!
Carl Landau
Grand Poobah, Niche Media
Sacramento, CA
carl@nichemediahq.com
www.NicheMediaHQ.com
Welcome to Niche
Nashville, Octobe
r 1-2
Learn more at
NicheMediaHQ.com
What is the #1 Reason
People Attend or Sponsor
Live Events?
#1 Answer is Always Either
Industry Education
or
Professional Networking!
How Much Effort is Put Into
Planning for Networking at
Your Events?
Carl’s 25 Ideas
for Producing Super Charged
Event Networking!!!
(Like it or not, you’re in the entertainment business.)
#1 Anyone Can Do Boring!
#2 It All Starts with the
Event Producer
You need to be
willing to make a
fool of yourself!
#3 It Starts with Your Promotion
Themes get people
really excited!
#4 Build Excitement 360 Days a Ahead
of Your Event!
#5 Build a Facebook Event Page
#6 Get Your Speakers & Sponsors
Excited and Networking
in Advance of the Event
#7 Pre-Event Meet-up with Local
Industry Leaders
• These host city locals will
be your ambassadors - get
them excited!
• Brainstorm party venues
with them
• Pick somewhere intimate
and relaxed
• Hint: the worst venues are
hotels and tradeshow
floors
#8 Visit Your Event’s Party Venues
#9 Name Tags
(Magnets, not Lanyards!)
Carl
Landau
Grand Poobah
Niche Media
Sacramento, CA
#10 Provide a Roster of
Attendees & Sponsors
#11 Go Casual, Baby!
No one has
ever had fun
with a tie on
#12 VIP Party Exclusively for
Speakers & Sponsors
#13 Use Music to Create an
Energized and Fun Vibe
#14 Breakfast Roundtables by Topic
• Have your speakers and sponsors participate!
#15 Lunch Isn’t Lost Time
• Lunch with a stranger or assigned seating
#16 Speed Publishing
#17 Rent a Venue Where People are
Active but Social
• Bowling alley
• Miniature golf (or build
one on the show floor)
• Roller rink
• German beer garden
• Cabaret theatre
• Honky tonk
• Lawn bowling
#18 Orientation Party (Red Rover)
• Help people find others like themselves
• Example: Use Red Rover to break people up
into B2B, Association, B2C categories
• Then break down by category
#19 Track Parties (One Hour)
• One Hour – Micro Parties
– CEO Track
– Executive Track
– Sales Track
• One hour – Macro Party (everyone together)
#20 Trivia Group Games and Photo
Booths – Always a Winner!
#21 Apps Great for Networking
at Larger Events
#22 Niche Out Your Event to Build
A Small, Intimate Event
#23 Go to Other Events
(and Steal with Both Hands!!!)
#24 Launch an Event from a Blog
#25 Ask Other Event Organizers
What Works!
I’d Love to Hear Your
Networking Ideas!!!

Más contenido relacionado

La actualidad más candente

There is not business like Sales business
There is not business like Sales businessThere is not business like Sales business
There is not business like Sales business
Brett Kinsey
 
9 Creative Ways to increase facebook engagement
9 Creative Ways to increase facebook engagement9 Creative Ways to increase facebook engagement
9 Creative Ways to increase facebook engagement
Queen City Media
 

La actualidad más candente (19)

Women in business day - your PR and image toolkit
Women in business day - your PR and image toolkitWomen in business day - your PR and image toolkit
Women in business day - your PR and image toolkit
 
There is not business like Sales business
There is not business like Sales businessThere is not business like Sales business
There is not business like Sales business
 
How Travel Brands Work With Micro-Influencers
How Travel Brands Work With Micro-InfluencersHow Travel Brands Work With Micro-Influencers
How Travel Brands Work With Micro-Influencers
 
Marketing Your Business Webinar
Marketing Your Business WebinarMarketing Your Business Webinar
Marketing Your Business Webinar
 
JOE SAUL-SEHY - HOW TO CREATE A PODCAST THAT GRABS LISTENERS AND KEEPS THEM
JOE SAUL-SEHY - HOW TO CREATE A PODCAST THAT GRABS LISTENERS AND KEEPS THEMJOE SAUL-SEHY - HOW TO CREATE A PODCAST THAT GRABS LISTENERS AND KEEPS THEM
JOE SAUL-SEHY - HOW TO CREATE A PODCAST THAT GRABS LISTENERS AND KEEPS THEM
 
3e class Partnerships
3e class Partnerships3e class Partnerships
3e class Partnerships
 
9 Creative Ways to increase facebook engagement
9 Creative Ways to increase facebook engagement9 Creative Ways to increase facebook engagement
9 Creative Ways to increase facebook engagement
 
Quinntern Project
Quinntern ProjectQuinntern Project
Quinntern Project
 
#INNDay14 - San Francisco Public Press
#INNDay14 - San Francisco Public Press#INNDay14 - San Francisco Public Press
#INNDay14 - San Francisco Public Press
 
How IRL Events Can Serve Your Audience And Keep The Lights On
How IRL Events Can Serve Your Audience And Keep The Lights OnHow IRL Events Can Serve Your Audience And Keep The Lights On
How IRL Events Can Serve Your Audience And Keep The Lights On
 
Videography/photography business layout
Videography/photography business layoutVideography/photography business layout
Videography/photography business layout
 
DrLandaPromoCardFNL
DrLandaPromoCardFNLDrLandaPromoCardFNL
DrLandaPromoCardFNL
 
SPS Pittsburgh - Getting Started with Office 365
SPS Pittsburgh - Getting Started with Office 365SPS Pittsburgh - Getting Started with Office 365
SPS Pittsburgh - Getting Started with Office 365
 
Amplify your #GivingTuesday Campaign with Social Media
Amplify your #GivingTuesday Campaign with Social MediaAmplify your #GivingTuesday Campaign with Social Media
Amplify your #GivingTuesday Campaign with Social Media
 
Mind of a journalist
Mind of a journalistMind of a journalist
Mind of a journalist
 
5 p’s of Social Media Management
5 p’s of Social Media Management5 p’s of Social Media Management
5 p’s of Social Media Management
 
The Art of Social Media: Blogs & Content Development
The Art of Social Media: Blogs & Content DevelopmentThe Art of Social Media: Blogs & Content Development
The Art of Social Media: Blogs & Content Development
 
Referral marketing icny18 - katie clancy (1)
Referral marketing   icny18 - katie clancy (1)Referral marketing   icny18 - katie clancy (1)
Referral marketing icny18 - katie clancy (1)
 
Digital Marketing Landscape
Digital Marketing LandscapeDigital Marketing Landscape
Digital Marketing Landscape
 

Destacado

Destacado (8)

Web 2.0 and New Learning Paradigms
Web 2.0 and New Learning ParadigmsWeb 2.0 and New Learning Paradigms
Web 2.0 and New Learning Paradigms
 
Nero digitalpluginadobepremiere eng
Nero digitalpluginadobepremiere engNero digitalpluginadobepremiere eng
Nero digitalpluginadobepremiere eng
 
CS III.5 - L.J. Edmonds
CS III.5 - L.J. EdmondsCS III.5 - L.J. Edmonds
CS III.5 - L.J. Edmonds
 
Iron Sharpens Iron Mixer Event, Manila's premiere business networking event.
Iron Sharpens Iron Mixer Event, Manila's premiere business networking event.Iron Sharpens Iron Mixer Event, Manila's premiere business networking event.
Iron Sharpens Iron Mixer Event, Manila's premiere business networking event.
 
Apresentação Esquemática da Moção Política
Apresentação Esquemática da Moção PolíticaApresentação Esquemática da Moção Política
Apresentação Esquemática da Moção Política
 
What's Love Got To Do With It | Richard tan success resources
What's Love Got To Do With It | Richard tan success resourcesWhat's Love Got To Do With It | Richard tan success resources
What's Love Got To Do With It | Richard tan success resources
 
Subler Bowers Metrology
Subler Bowers MetrologySubler Bowers Metrology
Subler Bowers Metrology
 
SBODN Networking Event Slides Jan 2011
SBODN Networking Event Slides Jan 2011SBODN Networking Event Slides Jan 2011
SBODN Networking Event Slides Jan 2011
 

Similar a Event Networking Mania! Carl Landau at SISO 2013

SOLD OUT! Top 10 Tips To Sell Out Your Event or Venue Using Social Media
SOLD OUT! Top 10 Tips To Sell Out Your Event or Venue Using Social MediaSOLD OUT! Top 10 Tips To Sell Out Your Event or Venue Using Social Media
SOLD OUT! Top 10 Tips To Sell Out Your Event or Venue Using Social Media
Mannix Marketing, Inc.
 
Top 10 Tech Strategies To Support Your Hybrid Event
Top 10 Tech Strategies To Support Your Hybrid EventTop 10 Tech Strategies To Support Your Hybrid Event
Top 10 Tech Strategies To Support Your Hybrid Event
techsytalk
 

Similar a Event Networking Mania! Carl Landau at SISO 2013 (20)

Sponsorship Secrets: What Every Event Organizer Needs to Know with Mike Ponti...
Sponsorship Secrets: What Every Event Organizer Needs to Know with Mike Ponti...Sponsorship Secrets: What Every Event Organizer Needs to Know with Mike Ponti...
Sponsorship Secrets: What Every Event Organizer Needs to Know with Mike Ponti...
 
Salt Lake Comic Con: Driving Engagement Through Video Marketing
Salt Lake Comic Con: Driving Engagement Through Video MarketingSalt Lake Comic Con: Driving Engagement Through Video Marketing
Salt Lake Comic Con: Driving Engagement Through Video Marketing
 
How to Successfully Build a Local Docker Community by Mathias Renner
How to Successfully Build a Local Docker Community by Mathias RennerHow to Successfully Build a Local Docker Community by Mathias Renner
How to Successfully Build a Local Docker Community by Mathias Renner
 
How to Successfully Build a Local (Docker) Community
How to Successfully Build a Local (Docker) CommunityHow to Successfully Build a Local (Docker) Community
How to Successfully Build a Local (Docker) Community
 
Winning Strategies Webinar: How Real Estate Agents Can Build, Engage, and Sel...
Winning Strategies Webinar: How Real Estate Agents Can Build, Engage, and Sel...Winning Strategies Webinar: How Real Estate Agents Can Build, Engage, and Sel...
Winning Strategies Webinar: How Real Estate Agents Can Build, Engage, and Sel...
 
Five Things Every Rotary Club Facebook Should Have
Five Things Every Rotary Club Facebook Should HaveFive Things Every Rotary Club Facebook Should Have
Five Things Every Rotary Club Facebook Should Have
 
AFP Midland Texas, Turn Your Fundraising Event into the Best Party in Town
AFP Midland Texas, Turn Your Fundraising Event into the Best Party in TownAFP Midland Texas, Turn Your Fundraising Event into the Best Party in Town
AFP Midland Texas, Turn Your Fundraising Event into the Best Party in Town
 
Trends in B2B Marketing: Win Sales Calls with Webinar Production
Trends in B2B Marketing: Win Sales Calls with Webinar ProductionTrends in B2B Marketing: Win Sales Calls with Webinar Production
Trends in B2B Marketing: Win Sales Calls with Webinar Production
 
15 Fresh Fall Ideas for Filling Your Pipeline
15 Fresh Fall Ideas for Filling Your Pipeline15 Fresh Fall Ideas for Filling Your Pipeline
15 Fresh Fall Ideas for Filling Your Pipeline
 
SOLD OUT! Top 10 Tips To Sell Out Your Event or Venue Using Social Media
SOLD OUT! Top 10 Tips To Sell Out Your Event or Venue Using Social MediaSOLD OUT! Top 10 Tips To Sell Out Your Event or Venue Using Social Media
SOLD OUT! Top 10 Tips To Sell Out Your Event or Venue Using Social Media
 
Social Media Full Strategy for Vista Print
Social Media Full Strategy for Vista PrintSocial Media Full Strategy for Vista Print
Social Media Full Strategy for Vista Print
 
Strategies for Maximizing Your Trade Show Investment
Strategies for Maximizing Your Trade Show InvestmentStrategies for Maximizing Your Trade Show Investment
Strategies for Maximizing Your Trade Show Investment
 
Iowa Historic Theaters - Marketing, branding and Audience Building - By Kevin...
Iowa Historic Theaters - Marketing, branding and Audience Building - By Kevin...Iowa Historic Theaters - Marketing, branding and Audience Building - By Kevin...
Iowa Historic Theaters - Marketing, branding and Audience Building - By Kevin...
 
What You Don't Know About Event Sponsorship Today by Lance Broumand
What You Don't Know About Event Sponsorship Today by Lance BroumandWhat You Don't Know About Event Sponsorship Today by Lance Broumand
What You Don't Know About Event Sponsorship Today by Lance Broumand
 
Taking the Ruff Out of Trade Show Networking
Taking the Ruff Out of Trade Show NetworkingTaking the Ruff Out of Trade Show Networking
Taking the Ruff Out of Trade Show Networking
 
AJ Lawrence, The JAR Group Presentation - BDI 4/19/12 The Social Customer Ser...
AJ Lawrence, The JAR Group Presentation - BDI 4/19/12 The Social Customer Ser...AJ Lawrence, The JAR Group Presentation - BDI 4/19/12 The Social Customer Ser...
AJ Lawrence, The JAR Group Presentation - BDI 4/19/12 The Social Customer Ser...
 
2014 HDI Conference Maximizer
2014 HDI Conference Maximizer2014 HDI Conference Maximizer
2014 HDI Conference Maximizer
 
1. Suzanne Kendrick, Grey Lynn 2030
1. Suzanne Kendrick, Grey Lynn 20301. Suzanne Kendrick, Grey Lynn 2030
1. Suzanne Kendrick, Grey Lynn 2030
 
Top 10 Tech Strategies To Support Your Hybrid Event
Top 10 Tech Strategies To Support Your Hybrid EventTop 10 Tech Strategies To Support Your Hybrid Event
Top 10 Tech Strategies To Support Your Hybrid Event
 
Intro to podcasting | SCC Course, October 2020
Intro to podcasting | SCC Course, October 2020Intro to podcasting | SCC Course, October 2020
Intro to podcasting | SCC Course, October 2020
 

Último

NewBase 24 May 2024 Energy News issue - 1727 by Khaled Al Awadi_compresse...
NewBase   24 May  2024  Energy News issue - 1727 by Khaled Al Awadi_compresse...NewBase   24 May  2024  Energy News issue - 1727 by Khaled Al Awadi_compresse...
NewBase 24 May 2024 Energy News issue - 1727 by Khaled Al Awadi_compresse...
Khaled Al Awadi
 
Future of Trade 2024 - Decoupled and Reconfigured - Snapshot Report
Future of Trade 2024 - Decoupled and Reconfigured - Snapshot ReportFuture of Trade 2024 - Decoupled and Reconfigured - Snapshot Report
Future of Trade 2024 - Decoupled and Reconfigured - Snapshot Report
Dubai Multi Commodity Centre
 

Último (20)

Creative Ideas for Interactive Team Presentations
Creative Ideas for Interactive Team PresentationsCreative Ideas for Interactive Team Presentations
Creative Ideas for Interactive Team Presentations
 
Series A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by AccionSeries A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by Accion
 
Toyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsToyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & Transformations
 
NewBase 24 May 2024 Energy News issue - 1727 by Khaled Al Awadi_compresse...
NewBase   24 May  2024  Energy News issue - 1727 by Khaled Al Awadi_compresse...NewBase   24 May  2024  Energy News issue - 1727 by Khaled Al Awadi_compresse...
NewBase 24 May 2024 Energy News issue - 1727 by Khaled Al Awadi_compresse...
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdf
 
LinkedIn Masterclass Techweek 2024 v4.1.pptx
LinkedIn Masterclass Techweek 2024 v4.1.pptxLinkedIn Masterclass Techweek 2024 v4.1.pptx
LinkedIn Masterclass Techweek 2024 v4.1.pptx
 
A Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettA Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob Badgett
 
How to refresh to be fit for the future world
How to refresh to be fit for the future worldHow to refresh to be fit for the future world
How to refresh to be fit for the future world
 
Future of Trade 2024 - Decoupled and Reconfigured - Snapshot Report
Future of Trade 2024 - Decoupled and Reconfigured - Snapshot ReportFuture of Trade 2024 - Decoupled and Reconfigured - Snapshot Report
Future of Trade 2024 - Decoupled and Reconfigured - Snapshot Report
 
How Do Venture Capitalists Make Decisions?
How Do Venture Capitalists Make Decisions?How Do Venture Capitalists Make Decisions?
How Do Venture Capitalists Make Decisions?
 
HAL Financial Performance Analysis and Future Prospects
HAL Financial Performance Analysis and Future ProspectsHAL Financial Performance Analysis and Future Prospects
HAL Financial Performance Analysis and Future Prospects
 
Team-Spandex-Northern University-CS1035.
Team-Spandex-Northern University-CS1035.Team-Spandex-Northern University-CS1035.
Team-Spandex-Northern University-CS1035.
 
Raising Seed Capital by Steve Schlafman at RRE Ventures
Raising Seed Capital by Steve Schlafman at RRE VenturesRaising Seed Capital by Steve Schlafman at RRE Ventures
Raising Seed Capital by Steve Schlafman at RRE Ventures
 
Powers and Functions of CPCB - The Water Act 1974.pdf
Powers and Functions of CPCB - The Water Act 1974.pdfPowers and Functions of CPCB - The Water Act 1974.pdf
Powers and Functions of CPCB - The Water Act 1974.pdf
 
Innomantra Viewpoint - Building Moonshots : May-Jun 2024.pdf
Innomantra Viewpoint - Building Moonshots : May-Jun 2024.pdfInnomantra Viewpoint - Building Moonshots : May-Jun 2024.pdf
Innomantra Viewpoint - Building Moonshots : May-Jun 2024.pdf
 
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
 
Potato Flakes Manufacturing Plant Project Report.pdf
Potato Flakes Manufacturing Plant Project Report.pdfPotato Flakes Manufacturing Plant Project Report.pdf
Potato Flakes Manufacturing Plant Project Report.pdf
 
Unveiling Gemini: Traits and Personality of the Twins
Unveiling Gemini: Traits and Personality of the TwinsUnveiling Gemini: Traits and Personality of the Twins
Unveiling Gemini: Traits and Personality of the Twins
 
Stages of Startup Funding - An Explainer
Stages of Startup Funding - An ExplainerStages of Startup Funding - An Explainer
Stages of Startup Funding - An Explainer
 
Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)
 

Event Networking Mania! Carl Landau at SISO 2013

  • 1. Event Networking Mania! Carl Landau Grand Poobah, Niche Media Sacramento, CA carl@nichemediahq.com www.NicheMediaHQ.com
  • 2. Welcome to Niche Nashville, Octobe r 1-2 Learn more at NicheMediaHQ.com
  • 3.
  • 4. What is the #1 Reason People Attend or Sponsor Live Events?
  • 5. #1 Answer is Always Either Industry Education or Professional Networking!
  • 6. How Much Effort is Put Into Planning for Networking at Your Events?
  • 7. Carl’s 25 Ideas for Producing Super Charged Event Networking!!! (Like it or not, you’re in the entertainment business.)
  • 8. #1 Anyone Can Do Boring!
  • 9. #2 It All Starts with the Event Producer You need to be willing to make a fool of yourself!
  • 10. #3 It Starts with Your Promotion Themes get people really excited!
  • 11.
  • 12. #4 Build Excitement 360 Days a Ahead of Your Event!
  • 13. #5 Build a Facebook Event Page
  • 14. #6 Get Your Speakers & Sponsors Excited and Networking in Advance of the Event
  • 15. #7 Pre-Event Meet-up with Local Industry Leaders • These host city locals will be your ambassadors - get them excited! • Brainstorm party venues with them • Pick somewhere intimate and relaxed • Hint: the worst venues are hotels and tradeshow floors
  • 16. #8 Visit Your Event’s Party Venues
  • 17. #9 Name Tags (Magnets, not Lanyards!) Carl Landau Grand Poobah Niche Media Sacramento, CA
  • 18. #10 Provide a Roster of Attendees & Sponsors
  • 19. #11 Go Casual, Baby! No one has ever had fun with a tie on
  • 20. #12 VIP Party Exclusively for Speakers & Sponsors
  • 21. #13 Use Music to Create an Energized and Fun Vibe
  • 22. #14 Breakfast Roundtables by Topic • Have your speakers and sponsors participate!
  • 23. #15 Lunch Isn’t Lost Time • Lunch with a stranger or assigned seating
  • 25. #17 Rent a Venue Where People are Active but Social • Bowling alley • Miniature golf (or build one on the show floor) • Roller rink • German beer garden • Cabaret theatre • Honky tonk • Lawn bowling
  • 26. #18 Orientation Party (Red Rover) • Help people find others like themselves • Example: Use Red Rover to break people up into B2B, Association, B2C categories • Then break down by category
  • 27. #19 Track Parties (One Hour) • One Hour – Micro Parties – CEO Track – Executive Track – Sales Track • One hour – Macro Party (everyone together)
  • 28. #20 Trivia Group Games and Photo Booths – Always a Winner!
  • 29. #21 Apps Great for Networking at Larger Events
  • 30. #22 Niche Out Your Event to Build A Small, Intimate Event
  • 31. #23 Go to Other Events (and Steal with Both Hands!!!)
  • 32. #24 Launch an Event from a Blog
  • 33. #25 Ask Other Event Organizers What Works! I’d Love to Hear Your Networking Ideas!!!