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Friday, 26 October 2012
Engaging Audiences and
                   Making Radio Social




Friday, 26 October 2012
Number One Sound
                          Platform on the Web




Friday, 26 October 2012
Over 20 Million Users
                    Growing at 1.5 million a
                           month



Friday, 26 October 2012
SoundCloud and Radio




Friday, 26 October 2012
Engaging Audiences Online With Radio


             • Distribution

             • Curation

             • Creation

             • Crowd Source




Friday, 26 October 2012
Distribution




Friday, 26 October 2012
Distribution - Radio France
             • All stations on SoundCloud
             • Distribute to all social channels and embed on site




Friday, 26 October 2012
Distribution - Radio France




Friday, 26 October 2012
Distribution - Radio France




Friday, 26 October 2012
Distribution - Radio France




Friday, 26 October 2012
Distribution - Radio France




Friday, 26 October 2012
Distribution - Radio France




Friday, 26 October 2012
Distribution - Radio France




Friday, 26 October 2012
Distribution - Radio France




Friday, 26 October 2012
Distribution - CNN




Friday, 26 October 2012
Distribution - Economist




Friday, 26 October 2012
Distribution - BBC




Friday, 26 October 2012
Distribution - BBC




Friday, 26 October 2012
Curation




Friday, 26 October 2012
Curation on NEXT SoundCloud




Friday, 26 October 2012
Creation




Friday, 26 October 2012
Creation of Audio




Friday, 26 October 2012
Creation of Audio




Friday, 26 October 2012
Creation of Audio




Friday, 26 October 2012
Creation of Audio - Al Jazeera




Friday, 26 October 2012
Creation of Audio




Friday, 26 October 2012
Crowd Source Audio




Friday, 26 October 2012
Crowd Source Audio




Friday, 26 October 2012
Crowd Source Audio




Friday, 26 October 2012
Crowd Source Audio




Friday, 26 October 2012
Crowd Source Audio




Friday, 26 October 2012
Measure Audio




Friday, 26 October 2012
Measure




Friday, 26 October 2012
Measure




Friday, 26 October 2012
Measure




Friday, 26 October 2012
Thanks!
                                 @benfawkes
                             ben@soundcloud.com
                          soundcloud.com/benfawkes




Friday, 26 October 2012
Rencontres RADIO 2.0 Paris – Latino
         Rencontres RADIO 2.0 Paris – Latino
            Radio Hacktive & ‘Smart’ Radios
               Rencontres RADIO‘Smart’ Radios
                 Radio II Rencontres – Latino
                                   Hacktive2012 Paris RADIO 2.0 Paris – Latino
                                                             & 2.0
                                               Rencontres
                                             Oct. Radio 2.0 Paris
                     Radio Hacktive2012 in 2011, Radios
                                                 Oct. Spain next‘Smart’ Nicolas Moulard &
                                                    Rencontres &
Following 2 Jornada Radio 2.0 in Barcelona & 1 Rencontres Nicolas Moulard &
           nd                                  st

Xavier Filliol present two consecutive events in FranceRencontres

          Following 2 Jornada Radio 2.0 in Barcelona & 1 Engagement & Valorisation
                                                        & in          October.
                    will be two consecutive events in Oct. Spain technical & advertising businesses:
                                                      from & in 2012
                nd                                  st
     Following 2 Jornada Radio 2.0 in Barcelona & 1 Rencontres Radio 2.0 Paris in 2011,
2 specific themespresent developed by professionalsFrancepublishers, next October.
     Xavier Filliol  nd                                  st Rencontres Radio 2.0 Paris in 2011, Nicolas Moulard &
    2 specific themespresent developed by professionals from publishers, next October.
    Radio Hacktive will be two consecutive events in France & in Spain technical & advertising businesses:
        Xavier Filliol

                                                                            18 Oct. 2012 @ Ina Paris
How connected Hacktive will be developed by professionals from publishers, technical & advertising businesses:
        2 specific themes engaging audio experiences and empower e-listeners communities?
         Radio Radios offer
Activism, collective actions, social links, freedom of speech, responsible communication, ethic…
    How connected Hacktive engaging audio experiences and empower e-listeners communities?
              Radio Radios offer
    Activism, collective actions, social links, freedom of speech, responsible communication, ethic…
     “Smart”connected Radios offer engaging audio experiences and empower e-listeners communities?
        How radios
When radio is getting “smart” on the Networks: freedom of speech, responsible communication, ethic…
        Activism, collective actions, social links, open API, metadata, rich media, audio visualization, timeline,
         “Smart” radios
open data, crowdsourcing, holistic marketing, social intelligence…
    When radio is getting “smart” on the Networks: open API, metadata, rich media, audio visualization, timeline,
              “Smart” radios
    open data, conferences – holistic marketing, social intelligence…
                 crowdsourcing,
 Workshops – radio is gettingdemos – keynotes – networking - livemetadata, project pitches with 30+ expertstimeline,
        When                     “smart” on the Networks: open API, streams - rich media, audio visualization,
     Workshops – conferences – demos – marketing, networking - live streams - project pitches with 30+ experts
      open data, crowdsourcing, holistic keynotes – social intelligence…
                       >> Engaging connected audio tribes <<
       Page Radio 2.0      >> Engaging connected audio tribes <<
         Workshops – conferences – demos – keynotes – networking - live streams - project pitches with 30+ experts
                                    @Radio_20                                        Radio 2.0
       Paris
           Page Radio 2.0      >> Engaging connected audio tribes <<
                                    #radio_20
                                        @Radio_20                                         Radio 2.0
       Page Radio 2.0
        Organizers / contacts :                        (Spain) Actuonda / Nicolas Moulard -
           Paris                        #radio_20
       Latino Page Radio 2.0
        moulard@actuonda.com :
                                            @Radio_20                                                   Radio 2.0
           Page Radio 2.0
             Organizers / contacts                        (Spain) Actuonda / Nicolas Moulard -
               Paris                        #radio_20
           Latino              (France) Les Editions de l’Octet / Xavier Filliol -
             moulard@actuonda.com
               Page Radio 2.0
                 Organizers / contacts :                      (Spain) Actuonda / Nicolas Moulard -
               Latino200 professionnels / 40 intervenants / 10 keynotes / 2 tables rondes / 7 workshops
        xavier@octet.tv            (France) Les Editions de l’Octet / Xavier Filliol -
                 moulard@actuonda.com
             xavier@octet.tv
                                       (France) Les Editions de l’Octet / Xavier Filliol -
                 Présentation du Livre Blanc IAB France -Geste sur les formats publicitaires de la Radio 2.0
                 xavier@octet.tv




                                     moulard@actuonda.com                                      xavier@adsradios.com




                           Pagina Radio 2.0 Paris                                               @Radio_20
                           Pagina Radio 2.0 (Latino)                                            #radio20

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How SoundCloud is favoring social and engaging connected audio experience ? Ben Fawkes @ Radio 2.0 Paris 2012

  • 2. Engaging Audiences and Making Radio Social Friday, 26 October 2012
  • 3. Number One Sound Platform on the Web Friday, 26 October 2012
  • 4. Over 20 Million Users Growing at 1.5 million a month Friday, 26 October 2012
  • 6. Engaging Audiences Online With Radio • Distribution • Curation • Creation • Crowd Source Friday, 26 October 2012
  • 8. Distribution - Radio France • All stations on SoundCloud • Distribute to all social channels and embed on site Friday, 26 October 2012
  • 9. Distribution - Radio France Friday, 26 October 2012
  • 10. Distribution - Radio France Friday, 26 October 2012
  • 11. Distribution - Radio France Friday, 26 October 2012
  • 12. Distribution - Radio France Friday, 26 October 2012
  • 13. Distribution - Radio France Friday, 26 October 2012
  • 14. Distribution - Radio France Friday, 26 October 2012
  • 15. Distribution - Radio France Friday, 26 October 2012
  • 16. Distribution - CNN Friday, 26 October 2012
  • 18. Distribution - BBC Friday, 26 October 2012
  • 19. Distribution - BBC Friday, 26 October 2012
  • 21. Curation on NEXT SoundCloud Friday, 26 October 2012
  • 23. Creation of Audio Friday, 26 October 2012
  • 24. Creation of Audio Friday, 26 October 2012
  • 25. Creation of Audio Friday, 26 October 2012
  • 26. Creation of Audio - Al Jazeera Friday, 26 October 2012
  • 27. Creation of Audio Friday, 26 October 2012
  • 28. Crowd Source Audio Friday, 26 October 2012
  • 29. Crowd Source Audio Friday, 26 October 2012
  • 30. Crowd Source Audio Friday, 26 October 2012
  • 31. Crowd Source Audio Friday, 26 October 2012
  • 32. Crowd Source Audio Friday, 26 October 2012
  • 33. Measure Audio Friday, 26 October 2012
  • 37. Thanks! @benfawkes ben@soundcloud.com soundcloud.com/benfawkes Friday, 26 October 2012
  • 38. Rencontres RADIO 2.0 Paris – Latino Rencontres RADIO 2.0 Paris – Latino Radio Hacktive & ‘Smart’ Radios Rencontres RADIO‘Smart’ Radios Radio II Rencontres – Latino Hacktive2012 Paris RADIO 2.0 Paris – Latino & 2.0 Rencontres Oct. Radio 2.0 Paris Radio Hacktive2012 in 2011, Radios Oct. Spain next‘Smart’ Nicolas Moulard & Rencontres & Following 2 Jornada Radio 2.0 in Barcelona & 1 Rencontres Nicolas Moulard & nd st Xavier Filliol present two consecutive events in FranceRencontres Following 2 Jornada Radio 2.0 in Barcelona & 1 Engagement & Valorisation & in October. will be two consecutive events in Oct. Spain technical & advertising businesses: from & in 2012 nd st Following 2 Jornada Radio 2.0 in Barcelona & 1 Rencontres Radio 2.0 Paris in 2011, 2 specific themespresent developed by professionalsFrancepublishers, next October. Xavier Filliol nd st Rencontres Radio 2.0 Paris in 2011, Nicolas Moulard & 2 specific themespresent developed by professionals from publishers, next October. Radio Hacktive will be two consecutive events in France & in Spain technical & advertising businesses: Xavier Filliol 18 Oct. 2012 @ Ina Paris How connected Hacktive will be developed by professionals from publishers, technical & advertising businesses: 2 specific themes engaging audio experiences and empower e-listeners communities? Radio Radios offer Activism, collective actions, social links, freedom of speech, responsible communication, ethic… How connected Hacktive engaging audio experiences and empower e-listeners communities? Radio Radios offer Activism, collective actions, social links, freedom of speech, responsible communication, ethic… “Smart”connected Radios offer engaging audio experiences and empower e-listeners communities? How radios When radio is getting “smart” on the Networks: freedom of speech, responsible communication, ethic… Activism, collective actions, social links, open API, metadata, rich media, audio visualization, timeline, “Smart” radios open data, crowdsourcing, holistic marketing, social intelligence… When radio is getting “smart” on the Networks: open API, metadata, rich media, audio visualization, timeline, “Smart” radios open data, conferences – holistic marketing, social intelligence… crowdsourcing, Workshops – radio is gettingdemos – keynotes – networking - livemetadata, project pitches with 30+ expertstimeline, When “smart” on the Networks: open API, streams - rich media, audio visualization, Workshops – conferences – demos – marketing, networking - live streams - project pitches with 30+ experts open data, crowdsourcing, holistic keynotes – social intelligence… >> Engaging connected audio tribes << Page Radio 2.0 >> Engaging connected audio tribes << Workshops – conferences – demos – keynotes – networking - live streams - project pitches with 30+ experts @Radio_20 Radio 2.0 Paris Page Radio 2.0 >> Engaging connected audio tribes << #radio_20 @Radio_20 Radio 2.0 Page Radio 2.0 Organizers / contacts : (Spain) Actuonda / Nicolas Moulard - Paris #radio_20 Latino Page Radio 2.0 moulard@actuonda.com : @Radio_20 Radio 2.0 Page Radio 2.0 Organizers / contacts (Spain) Actuonda / Nicolas Moulard - Paris #radio_20 Latino (France) Les Editions de l’Octet / Xavier Filliol - moulard@actuonda.com Page Radio 2.0 Organizers / contacts : (Spain) Actuonda / Nicolas Moulard - Latino200 professionnels / 40 intervenants / 10 keynotes / 2 tables rondes / 7 workshops xavier@octet.tv (France) Les Editions de l’Octet / Xavier Filliol - moulard@actuonda.com xavier@octet.tv (France) Les Editions de l’Octet / Xavier Filliol - Présentation du Livre Blanc IAB France -Geste sur les formats publicitaires de la Radio 2.0 xavier@octet.tv moulard@actuonda.com xavier@adsradios.com Pagina Radio 2.0 Paris @Radio_20 Pagina Radio 2.0 (Latino) #radio20