3. Bank:
A bank is financial institution whose primary activity is to act as
payment agent for customer and to borrow and lend money.
HDFC BANK : HDFC (Housing Development Finance Corporation Limited) is Indian
financial services company based in Mumbai, that was incorporated in august, 1994 and
founded by Hasmukhbhai Parekh.
In 2016, HDFC Bank was the first largest Bank by Market Capitalization.
HDFC Bank was the First Bank who launched the International Debit
Card.
Times bank limited was merged with HDFC Bank Limited on Feb. 26,
2000.
This was first time that two private banks got merged.
4. BUSINESS STRATEGY
• Increasing Market share in India’s Expending Banking.
• Delivering High Quality Customer Services.
• Delivering more products to more Customers.
• Maintain Current High Standards for asset quality.
5. PRODUCT AND SERVICES
• Credit Card
• Traveller cheque
• Home Loan
• Personal Loan
• Mutual fund
• Insurance
6. NETWORK OF BANK
• HDFC Bank Has more then 12,000 ATMs, and more then 4,500 branches all over the
India.
• HDFC Bank Have its Branches in more then 2,500 cities.
• It also have the representative offices in Hong Kong, Singapore, London, and New York.
• The Branches are OLRT Connected.
7. SWOT ANALYSIS
• Strength- This Is one of the Leading new age
Private sector bank.
• Weakness- Rural Penetration is low, and have
less no. of branches when compare to its
competitors.
• Opportunities- Venturing into rural areas, and
more complex products.
• Threats- Competitors, Foreign Bank that
offers more complex products.
