The presentatipn contained some of the general but best ideas for new entrepreneurs to build a business in the concept of green economy...

1. Prepared By-
Nirav Kruplani, Sem-
3,
M.Sc CCIM,
Gujarat University.
SUSTAINABLE ENTREPRENEURSHIP &
GREEN ECONOMY: OPPORTUNITIES
FOR ENTREPRENEURS

2. Sustainability &
Entrepreneurship
 ability or capacity of
something to be
maintained or to
sustain itself. It’s about
taking what we need
to live now, without
jeopardising the
potential for people in
the future to meet their
needs.
 Or Equal profit
between
1.Society,2.Economy,
3.Environment

3. (Contd.)
 The capacity and
willingness to develop,
organize and manage,
a business venture
along with any of its
risks, in order to make a
profit Eg.- start a new
business etc...
 So, at last Sustainable
entrepreneurship
means,
 Sustainable business,
or green business, is an
enterprise to be that
has minimal negative
impact on the global or
local environment,
community, society, or

4. Green Economy
 an economy that results in improved human well-being
and social equity, while significantly reducing
environmental risks and ecological scarcities. It can be
seen as a means to achieve a resilient economy that
provides a better quality of life for all within the ecological
limits of the planet.

5. Opportunities for
Entrepreneurs
 Sustainable entrepreneurship and Green economy are the tools
to achieve practically the concept of green growth and
development.
 For almost half a century, environmentalists have been
advocating for big businesses to incorporate sustainability
principles into their practices. Yet even ten years ago, it was rare
to hear of any business with dedicated green, environmental, or
sustainability initiatives but recent studies shows that the Govt. &
private sector is placing on environmental outcomes, including
the growth of the market for green building materials and reports
that a high percentage of consumers are purchasing
environmentally friendly products that helps to creating a
"tremendous potential” for the green economy in the future.
 For Eg.-major corporations like Walmart and Clorox are leading
the way with sustainability initiatives and the development of
successful green products that are less toxic and reduce impacts
on human and environmental health. Google and Intel launched
the Climate Savers Computing Initiative, which brings industry

6. (Contd.)
 Today, most of countries are affecting from economic
as well as environmental challenges like
unemployment and Global warming & Climate
change and its various impacts.
 The Green economy can solve both sets of problems.
It has the potential to drive innovation and stimulate a
sustainable economic recovery that changes the
environmentally harmful “business as usual” practices
of the past. Where other people might see problems
and crises, innovative green business leaders see
opportunity.
 Thus, In many ways, small business owners and
entrepreneurs will be key to solving the economic and
environmental challenges we face.
 Here, some of the opportunity options was described.

7. The local healthy food movement
 offering healthy food grown locally
without the chemicals and
pesticides that can damage
human and environmental health.
Helps to promote local economy,
community health & reduce
greenhouse gas emissions. For
Ex.-
 Café or Coffee Cart: Sell organic,
fair-trade coffee and tea at y café
or from a cart at local events
Roast and sell local, organic
coffee.
 Urban farm or garden
 Community Supported
Agriculture (CSA) program:
grow healthy food and sell in
membership
 Organic restaurant and catering
service

8. Renewable Energy Alternatives
 Helps for better economic rewards and reduce carbon
footprint. For Ex.-
 Solar Installation: Install solar panels or solar water
heaters.
 Wind Turbines: Distribute or install small wind turbines.
 Expand Access to Renewable: Develop an innovative
business model that increases access to renewable-energy
technologies.
 Energy Audits and Renewable consultant ehich provide
alternatives to low income communities .

9. Green transport
 Reduces green house gas emissions For Ex.-
 Electric bike and Scooter dealership
 Refurbishing Bikes and Bicycles and sell used bikes.
 Community Bike share programme
 Green cab company which allows use of hybrid fuels like
ethanol & etc.
 Car Sharing programmes

10. Green products & consumer
goods
 For innovation and selling of natural consumer goods for
Ex-
 Organic Clothes: production of clothes by using
sustainable material like organic cotton and natural dyes.
 Online retail: like Flipkart, amazone and snapdeal,
Alibaba etc.
 Marketing and manufacturing of natural make up goods
and body care.

11. Become part of reuse
revolution
 Reuse recycle and reduce revolution. Ex-
 Salvage: Become a salvage expert, removing, selling,
and installing used building materials for a profit.
 Furniture: Make furniture out of scrap materials, or
refurbish old furniture to be sold as improved.
 Clothes: Design and produce clothes from recycled or
used fabrics.

12. Green landscape and buildings,
retrofits
 Help property owner protect the environment, conserve
water, and have beautiful gardens.
 Native plant nursery: grow and sell drought resistant
native plants.
 Green garden and lawn retail: offer eco friendly garden
care products
 Green roofing
 Green plumbing: use low flush toilets and solar water
heater
 Green and energy efficient buildings.

13. References
 Green For All CAP Green Business Content. pdf
file
 www.epa.gov/sustainability/basicinfo.htm
 sustainability entrepreneurship.com
 www.unep.org/greeneconomy/
 Google image search