Telecom service providers know first-hand the impact of the digital revolt, as SMS and traditional voice services become increasingly replaced by IP-based voice and messaging apps such as Skype and WhatsApp.
2. Ken research announced its recent publication on Telco digital
transformation: Lessons from the world’s most powerful
digital companies. The report provides a comprehensive
overview on how Telco operators can learn from the most
powerful digital companies. report analyzes the growth drivers
of digital services, strategies of leading digital companies, as
well as case studies on the digital transformation of four major
telecom services providers.
3. It provides valuable insights about effective corporate
values, innovation programs, organizational strategies and
revenue models that can help service providers transform
their operational models and profit from the digital
opportunity. The report further provides real examples of
market approaches and strategies being employed by
leading telcos to build revenue opportunities in the digital
age, related to their internal organizations, their ecosystem
development and revenue creation.
Telecommunications industry has played a vital role in the
process of digitization across a range of other sector, from
retailers to financial services, firms depend on telecom
networks to provide customers with the online services.
4. They design mobile experiences to capture their interest and
compel them to come back. Telecom service providers know
first-hand the impact of the digital revolt, as SMS and
traditional voice services become increasingly replaced by
IP-based voice and messaging apps such as Skype and
WhatsApp. Telcos have been catalysts of the transformation
of mobile devices from communications tools to life
management hubs. .However this industry itself has been
unable to capitalize on this digital revolution. Their efforts
to transform the way it interacts with consumers to market,
sell, and support its products and services, have lagged far
behind. Consumers have become more aware of the
importance of digitization and have been equipped with
better technologies.
5. The race to be at the top has forced the companies to put
new digital technologies at the service of customers. It has
already transformed many industries, including media and
entertainment, financial services, retail, healthcare, and
utilities. Companies know that digitization is the best way to
lower costs, boost productivity, and offer delightful,
compelling, digital experiences across all channels, leading to
high growth. The world's leaders in market capitalization
show us how disruptive digital strategies can produce
remarkable growth opportunities for the business.
The inability to incorporate digitization in their model reflects
a missed opportunity for Telco operators. Customers in every
industry are now rapidly accustomed to digitization which
has transformed the shopping and support experience,
6. and hence expect the same level of convenience in dealing
with their telecom service providers. Operators who are
unable to provide the benefits of digitization risk losing out
on this critical opportunity entirely, and being reduced to
competing with one another on price alone, a source of
considerable danger for operators.To secure a profitable
slice of the new digital domain, telecom service providers
need to transform how they deliver services, content and
apps. Telco digital transformation begins with a digital
corporate culture to drive the discovery of new innovation
engines, disruptive business models and digitally-smart
customer relationship platforms. Telecom companies that
can turn the challenge of digital transformation into
profitable opportunities will prevail.
7. Companies Covered
Akamai Technologies, Alcatel-Lucent, Alibaba, Alphabet (Google),
Amazon, Amazon Web Services, AOL (Verizon), AppAnnie,
Appcoach, Apple, Ascenta(Facebook), AT&T, Baidu, Best Tone ,
BMW, Chaordix, China Telecom, China Unicom, Chinese All, Cisco,
CIRP, City of Marseille, DesignCrowd, Deutsche Telekom, DirectTV
(AT&T), Double Helix (Amazon), Emerson, Ericsson, Facebook,
General Electric, General Motors, Georgia Tech University, Google,
Groupama Banque, Groupon, Huffington Post, Hughes Telematics
(Verizon), Indiegogo, Instagram (Facebook), Kiva Systems
(Amazon), Linkedin, Microsoft, NBA, Oculus (Facebook), Onstar
(GM), Orange, Pebbles, Phoenix Publishing, Rockwell Automation,
Safeway, Sensity Systems, Singtel, Skype (Microsoft), Starbucks,
Sony, TechCrunch, Tencent, Time Warner, Twitch (Amazon),
Twitter, Udacity, University of Notre Dame, Verizon, Visa, Warner
Brothers, WeChat, Xinhuanet, Yahoo (Verizon)
8. Key Factors Considered in the Report
Global Telecommunication Industry
Technology And Telecom Industry Trends
Global Mobile Traffic Growth
Global Telco Industry Future Opportunities
Facebook R&D Expenditures
Google R&D Expenditures
Telco Digital Strategies
Global Digital Advertising Revenue
AT&T Digital Strategies
Digital Companies Market Share
Digital Companies Growth Strategies
9. For more information click on the link below
https://www.kenresearch.com/technology-and-
telecom/telecommunications-and-networking/telco-digital-
transformation-lessons/80161-105.html
Related links
https://www.kenresearch.com/technology-and-
telecom/telecommunications-and-networking/big-data-
analytics-telco-strategies/48953-105.html
https://www.kenresearch.com/technology-and-
telecom/telecommunications-and-networking/singapore-
embracing-smart-nation-telco-media/78618-105.html