Designers: Guilty By Association We are known for our stylistic gestures and whimsical, indulgent ideas, often created whilst wearing black polo necks. Taxi drivers think I design shoes for living. Most designers do. They design apps to help up find pizza faster and design sexy products that help us wake up on time. We deserve better. I'm one of many designers who are trying to reformulate the role design can play in the world. Using the design process to tackle many of the complex and serious problems facing our society. Some call it social design, service design or design activism. BUT the labels don’t matter. What does matter is the HOW. How does this kind of design actually work and what does this mean for our future? Judging by the speed and enthusiasm with which design students are signing up for newly created courses on experience design, social and humanitarian design, more design activists and provocateurs will emerge in the future. It’s time to get responsible.

1. Hello bristol
You look nice

2. Lauren Currie

3. @redjotter

4. I BELIEVE
IN BETTER

5. DESIGNER

6. DESIGNER. DOER.
BUSINESS OWNER.
STARTER. TEACHER.
LEARNER. VISUALISER.
CONNECTOR.

7. THE EVER EXPANDING
UNIVERSE OF DESIGN

8. WHY WE ARE ALL GUILTY BY
ASSOCIATION

9. WHAT DO WE DO NEXT?

13. INFLUENCE

22. empathy
co-design
prototyping
visual

23. Sarah Drummond | #sdingov | @wearesnook

25. Know Sugar

33. “I believe we can change the
world if we start listening to
one another again.
Simple, honest and human
conversation”
Margaret Wheatley

46. “Letters are an irreplaceable
way of expressing our
thoughts and emotions.
I commend you for
encouraging us to do just that
in relation to Scotland itself”
Fiona Hyslop, Cabinet Secretary

50. Hello Manchester
You look nice
THE EVER EXPANDING
UNIVERSE OF DESIGN

51. SOCIAL INNOVATOR.
HYBRID RESEARCHER.
CODER. CEO.
ENTREPRENEUR.
BUSINESS DESIGN

54. HOW MIGHT WE
DESIGN DESIGNERS?

56. 01
www.hyperisland.com

57. “The illiterate of the 21st
century will not be those who
cannot read or write, but
those who cannot learn,
unlearn and relearn.”
ALVIN TOFFLER

62. HOW MIGHT WE SUPPORT
PARENTS AND CHILDREN TO
PLAY BETTER TOGETHER?

68. HOW MIGHT WE EDUCATE
THE MASSES ON OPEN DATA?

70. HOW MIGHT WE MAKE
IT EASIER TO LIVE ON MARS?

76. HOW MIGHT WE BECOME
BETTER VERSIONS OF OURSELVES?

79. WHAT DO WE DO NEXT?

80. “you can’t be what you can’t see”

81. write

82. show your work

83. think bigger

84. don’t complain fix

86. no
longer

87. fucking
amazing

88. mind
blowingly
brilliant

89. ONE THING
YOU WILL DO NEXT
#NOTGBA

91. Hello Manchester
You look nice
bye bristol
You still look nice

92. let’s be friends
myredjotter@gmail.com
@redjotter