We have Strategies Built on Consumer Insights . An Advertising Agency which Deal with Strategies which are Goal Oriented like Social Media Marketing. Social media marketing is one of the most popular and effective types of marketing strategies. SEO. SEO simply refers to how you can get free and organic traffic to your website. PPC. Email Marketing. Content Marketing. As a Marketing Agency we also Deal With Graphic-design services Search Engine Optimization Search Engine Marketing Social Media Marketing Website Design & Lead Generation

1. Digital Marketing
by Countants
Email: connect@countants.com
call on: +91-9623179815

2. We are the ants of Countants, the professionals at making the best use of
technology to create result-oriented marketing strategy for your business. We will
assist you outline who your most profitable target audience is, develop content
that speaks to them directly.
Who are we?
Worked with
20+ Business
25+ Projects
undertaken

3. Countants is an end-to-end provider of digital marketing services backed with
technology and data. Whether you're looking for a turnkey managed strategy, an
independent audit, or services specific to a short-term campaign, our experience and
approach are sure to prove to be a valuable asset.
Our in-house services include:
1. Web Designing and Development
2. Social Media Marketing
3. Search Engine Optimization
4. Content Marketing
5. Branding and Online Reputation
6. Business Growth
7. Marketing Automation
8. Marketing Analytics and Dashboards
What we Offer?

4. 2.95 billion people interact with digital media daily and the
numbers are projected to grow to 3.4 billion by 2023
BENEFITS OF DIGITAL MARKETING
Detailed
Targeting
Real-time
Tracking
Easy
Communication
Cost
Effective
Be where your audience is!

5. Our team excels in various skills to generate best solutions for your
business and accelerate your business growth. We work tirelessly
to create intelligent data-driven digital marketing strategies for your
business and make your brand viral.
Growth
Execution alone is not enough. That’s why while executing all the
steps planned in the strategy, we closely analyze every activity and
response of the strategy and optimize it in order to achieve desired
results.
Optimization
Before starting the planning and execution, we perform detailed
research for your business which includes your competitors,
potential audience and future opportunities for your business.
Research
Once the research is done, we draft suitable strategy for your
business based on the insights of the research. The planning is
done keeping the key objective of your business, be it increasing
online presence or generating leads, we got you covered.
Planning
Scope of Work

6. Web Design & Development
Our web development team can help you build your brand's website from the ground
up. We concentrate on building websites that tell exclusive brand story while meeting
the expectations of today's most discerning consumers.
2.
1.
4.
3.
Website Structure
Designing
Website
Development and
Hosting
Website Audit
Website Content
Writing

7. Project Name: Countants website development
Objective: Design and develop a responsive and mobile friendly website
Execution process
● Performed extensive research and analysis on key players in the market, high search density keywords and
website structure. Designed user flow that is easy to navigate and provides useful information to all the
visitors.
● Created SEO enriched as well as convincing content for the website to be able to give clear information
about the services.
Week 5
● Testing and
debugging
Week 4
● Completion of
responsiveness &
Browser
Compatibility -
Week 2-3
● Page Creation as
per the site map
● Content upload on
the website
Week 1
● Competitors
research and
understanding
about the business
● WordPress and
Theme installation
Result: Responsive, mobile friendly and SEO enriched website ready to generate leads and to be used in
marketing campaigns.

8. Website link: https://www.countants.com/
The first look of website on
desktop and mobile

9. Horizontal slider for showcasing
work and integration
Contact form and newsletter
integration and storing data into
CRM

10. Project Name: 360Pyx Website Development and Lead generation
Objective: To design and develop a responsive website that can showcase 360 degree images (work) and
virtual tour of various properties created by 360pyx
Execution process
● Drafted website structure and selected suitable theme for it
● Drated website content structure and created SEO enriched content to make the website discoverable.
Week 4
● Testing and
debugging
Week 3
● Completion of
responsiveness &
Browser
Compatibility -
Week 2
● Page Creation as
per the site map
● Content upload on
the website
Week 1
● Competitors
research and
understanding
about the business
● WordPress and
Theme installation
Result: Responsive website ready to showcase 360 degree virtual tour and to be used for marketing
campaigns for lead generation. The website is yet to be published.
Website Link: http://staging-l360pyx.kinsta.cloud/

11. The first look of website on
desktop and mobile
Portfolio grid of showcasing 360
degree Virtual tours

12. Social Media Marketing
Our experienced social media specialists, however, research your industry, audience, and goals to
determine the best platforms for your business to grow organically. We make sure that your brand
presence is growing everyday by engaging your audience on social media. Our data driven approach
ensures that you simply understand the actual ROI of your social media efforts, and our team works
tirelessly to enhance the return on your investment in social media.
2.
1.
4.
3.
Social Media
Advertising and
Promotion
Community
Management and
Engagement
Profile Management
and Brading
Social Media
Marketing Strategy
Consultation

13. Project Name: Beacon Social Media Marketing
Objective: To generate leads and queries for services via Social Media Channels
Execution process
● Performed research for building potential audience sets and created multiple ad sets based on interest,
behaviour and profile of the audience.
● Distributed budget as per the size and estimated results of ad sets and run the campaign on Facebook
and LinkedIn
● Analysed and optimized the performance of the campaigns as per required.
Result: Acquired 19 leads in 2 weeks of campaign from LinkedIn and Facebook combined.
Breakdown of Leads
Channel No. of Leads Duration
Facebook 5 2 Weeks
LinkedIn 9 2 Weeks

14. Project Name: Countants Social Media Marketing
Objective: Increase online social media presence, create brand awareness and generate leads
Execution process
● Performed research & analysis to find out the prospects and competitors
● Based on the research, drafted a social media marketing strategy
● Created a social media content calendar based on the most active time of the audience.
● Create and curate content for social media channels
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Managing and replying to online queries and reviews
Result
● Increased number of followers/likes & Engagement
● Started getting inquiries

15. Project Name: Hotel Radisson Blu Indore - Social Media Profile Management
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors. Based
on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience, key events and
festivals.
● Creating social media performance analysis monthly reports
● Promoted special events and celebrations that were organized in the hotel.
● Managing and replying to online queries and reviews
Result
● Significantly increase in page likes and social engagement in 2 months
● Increase in digital presence on Facebook, Twitter and Instagram

16. Project Name: Hotel Courtyard Marriott Ahmedabad - Social Media Profile Management
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Created a social media content calendar based on the most active time of the audience, key events and
festivals.
● Strategize & executing different activities, events, CSR campaigns, packages on all social media platforms
● Daily posts about property, packages, food & service.
● Campaign designing and execution
● Promotion of services to increase sales and online reputation
● Promoted special events and celebrations that were organized in the hotel.
Result
● Significantly increase in page likes and social engagement in 2 months
● Increase in digital presence on Facebook, Twitter and Instagram

17. Project Name: The Bar Terminal Mumbai - Social Media Profile Management
Objective: Increase online presence on social media and generate engagement on social media profiles.
Promotion of in-house events and increased entries.
Execution process
● Perform Competitor research and analysis
● Created a social media content calendar based on the most active time of the audience, key events and
festivals.
● Curating and creating content for social media platforms
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Promoted in-house special events such as karaoke night, bollywood night, ladies night and much more.
Result
● Significantly increase in page likes and social engagement in 2 months
● Increased event entries

18. Project Name: Cafe Palette Indore - Social Media Profile Management
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors. Based
on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience, key events and
festivals.
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Promoted special events and celebrations that were organized in the cafe.
● Managing and replying to online queries and reviews
Result
● Significantly increase in page likes and social engagement
● Increased business online presence among local audience

19. Project Name: FoI Cafe Indore - Social Media Profile Management
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors. Based
on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience nd festivals.
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Promoted special events and celebrations that were organized in the cafe.
● Managing and replying to online queries and reviews
Result
● Significantly increase in page likes and social engagement
● Increased business online presence among local audience

20. Project Name: Park Plaza Noida - Social Media Profile Management
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors. Based
on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience nd festivals.
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Promoted hotel services, special events and celebrations that were organized in the hotel.
● Managing and replying to online queries and reviews
Result
● Significantly increase in page likes and social engagement
● Increased business awareness among the local audience
● Increased online booking queries

21. Project Name: Hotel Radisson Blu Goa- Social Media Profile Management
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Created a social media content calendar based on the most active time of the audience, key events and
festivals.
● Daily posts about property, packages, food & service.
● Moderating social media channels
● Promoted special events and celebrations that were organized in the hotel.
● Managing and replying to online queries and reviews
Result
● Significantly increase in page likes and social engagement
● Increased business awareness among the local audience
● Increased online booking queries

22. Project Name: Candolim Goa - Social Media Profile Management
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors. Based
on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience, key events and
festivals.
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Promoted special events and celebrations that were organized in the hotel.
● Managing and replying to online queries and reviews
Result
● Significantly increase in page likes and social engagement
● Increased business awareness among the local audience
● Increased online booking queries

23. Project Name: Me2Tech (Tech Facebook Page) - Social Media Marketing
Objective: Increase online presence, like and followers on social media profiles
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors. Based
on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience.
● Curated digital content; blogs, videos and images for social media channels
● Run Facebook campaign for increasing brand awareness, likes and followers
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Managing and replying to online queries and reviews
Result
● Significantly increase in page likes and social engagement in 1 month
● Facebook campaign results: 800 likes in 3 week (USA, UK and Australia region) CPL: $0.02

24. Project Name: 1ByOne - Social Media Profile Management
Objective: Increase online presence, like and followers on social media profiles
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors. Based
on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience, key events and
festivals.
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Design and drafting of digital content; blogs, videos and images for social media channels and website
● Managing and replying to online queries and reviews
Result
● Significantly increase in page likes and social engagement in 2 months
● Generated sales of products on website
● Facebook campaign results: 200 likes in 1 week (North America region) CPL: $ 0.025

25. Project Name: Mezza9-Social Media Marketing
Objective: To generate Leads and Manage social media channels
Execution process
● Creating social media calendar
● Creating content for social channels
● Creating strategies, analyzing and optimizing it according to the results
Result
● Increased social media following and engagement by 60%
● Increased Sales in the third month.
● Engagement: 3233/Ad, CPR - ₹ 0.34

26. Project Name: Anomaly Lounge & Café- Branding
Objective: To create awareness towards the brands
Execution process
● Strategizing & executing different activities, events, CSR
● campaigns, packages on all social media platforms in a storytelling & creative way
Result
● Increased engagement & footfalls.
● Engagement: 5054/Ad, CPR - ₹0.80

27. Project Name: Advertising Agency: Avail Advertising
Objective: To generate Leads and Manage social media channels
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors.
● Based on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience.
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Managing and replying to online queries and reviews
Result
● Got featured on Social Samosa
● Engagement: 12503/Ad, CPR - ₹ 1.25

28. Project Name: Smef’s Brick School-social Media Marketing
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors. Based
on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience.
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Managing and replying to online queries and reviews
Result
● Increased Awareness and Engagement

29. Project Name: Restaurant: Multispice Veg Restaurant-social Media Management
Objective: Setting up new social media profiles and daily postings about the different range of food,
service and ambience
Execution process
● Set up social media profiles
● Perform research to know the audience
● Create social media strategy & calendar
● Execute the strategies, analyze it & optimizing based on results
Result
● Increased number of good reviews & engagement
● Engagement: 1200/Ad, CPR - ₹ 3.25

30. Project Name: Healthcare Industry : Cliplab-cytel- Social Media Marketing
Objective:To generate leads and get inquiries through social channels
Execution process
● Performed research & analysis to find out the prudential audience and the activity of competitors.
● Based on the research, drafted a social media marketing strategy for organic brand awareness.
● Created a social media content calendar based on the most active time of the audience.
● Executed the drafted strategy, analyzed and optimized it as per the insights.
● Managing and replying to online queries and reviews
Result
● 2-3 inquiries from social media platforms in a week.

31. Project Name: Courtyard By Marriott Pune Chakan- Branding And Social Media Marketing
Objective: Handling social media channels and increase engagement
Execution process
● Daily posts about property, packages, food & service.
● Strategize & executing different activities, events, CSR campaigns, packages on all social media platforms
in a storytelling & creative way
● Respond to comments and messages in case of inquiries
●
Result
● 2 awards, Increased engagement & recognition in the newspaper
● Engagement: 105025/Ad, CPR - ₹ 0.52

32. Project Name: Real Estate Industry: Atpr- Social Media Marketing
Objective: Increase online presence on social media and generate engagement on social media profiles
Execution process
● Created a social media content calendar based on the most active time of the audience, key events and
festivals.
● Creating marketing quiz for social media
● Daily posts about property, real estate events
● Strategize & executing different activities, events, CSR campaigns, packages on all social media platforms
Result
● Increased number of followers/likes & Engagement

33. Search Engine
Optimization
Billions of internet browsing sessions begin with a search query every day. With over a billion
websites competing for the highest spot in search results, it is difficult to drive traffic to your site
from search engines. At , we specialize in an innovative approach to SEO that uses white-hat tactics
to put your website at the top of your target audience's searches.
2. 4.
3.
Basic SEO
Advance SEO SEO Audit
Technical SEO
5.
1.
SEO Strategy and
Consultation

34. Project Name: Countants Website and Blogs SEO
Objective: Improve On-page and Off-page SEO in order to
Execution process
● Research and understand the business, competitor and potential audience
● Draft On-page and Off-page strategy
● SEO enriched content distribution on high domain authority sites
● Initiate conversations and participate in online forums and communities
Result: Website search engine results improved
Website ranking on 1st page - 1 number after
ads on google search for keyword Scalable
Customized Cloud Solutions
Blog ranking on 1st page - 4 number on google
search for keyword AI in Fashion Industry

35. Content Marketing
Content is considered a strong business tool because it has the power to interact users and drive
them to conversion. As a result, content marketing has become an important part of the digital
marketing strategy for any business. An effective plan features as an economical , yet reliable
approach to fetch traffic and new leads for the business. It also has the capacity to grab reader
interest and build the business into a brand. Creating compelling online content could be a challenge
indeed as you've got to catch the pulse of online readers. Getting it around through the correct online
marketing channels could be a bigger challenge.
2.
1.
4.
3.
Digital Content
Strategy
SEO Copy Writing Content Distribution
Content Auditing

36. Project Name: Countants Content Marketing
Objective: To generate leads and queries for services using content marketing
Execution process
● Define Buyer Personas
● Create a content schedule
● Hold a brainstorming session to outline topics for a given timeframe
● Create a content outline
● Determine the best distribution channels
● Optimize around high-performing content
Result: Acquired 78 leads and collateral downloads in 10 months
Breakdown of Leads
Source Action No. of Leads
Website Contact form Business Query 48
Website Collateral Download 21
Facebook Group Business Query 1
LinkedIn Group Business Query 1
Direct Call Business Query 1
Direct Email Business Query 6

37. Branding & Online
Reputation
Developing a strong yet authentic brand and delivering it consistently is the very first step upon which
every successful business is built. And we can help you lay that foundation. We’ll help you uncover
what makes you special, differentiates you from the competition, and defines who you are. The
development of this brand will be essential to consistently delivering the right message to the right
people to create just the right reaction
2.
1.
3.
Branding Strategy
and consultation
Brand Management
Online Reputation
Building &
Management

38. Project Name: Wajid Khan Artist Brand Building and Profile Management
Objective: To build and manage online branding
Execution process
● Understanding of profile and drafting a brand building strategy
● Promotion of all art activities and workshops on social media
● Increase engagement on facebook and instagram
● Managing community conversations
Result: Successfully increased online presence and get the Facebook profile verified.

39. Project Name: GigIndia Brand Building, and Profile Management
Objective: To increase online presence and online brand building
Execution Process
● Social media content calendar creation and management
● Creating social media performance analysis monthly reports
● Social media strategy creation and execution for app installs
● Creation of weekly contents on app to manage user retention and increase engagement
● Collaborated with graphic designer to create content for social media
● Collaborated with operations team to understand the client’s need and create strategy to get the Gigs done
on the app
● Content creation for app and notifications
● Optimization of content, gigs and content on the app
Result:
● Increase in app install by 30%
● Increase App user retention by 20%
● Increase in online presence
● Increase in brand identification and increased collaborations

40. Business Growth
At Countants, we help you expand your multiple business functions within and outside the
organization with our end-to-end Digital Marketing Solutions. Right from creating digital marketing
strategies, online brand presence and generating leads by digging deep into the analytics we take
care of all your marketing needs so that you concentrate on critical business decisions for a greater
ROI. You can confidently rely on our uninterrupted marketing approach to compete and grow in the
changing market environment.
2.
1.
4.
3.
Email Marketing
Lead Generation Business Growth
Strategy
Management
Business Growth
Consultation

41. Project Name: Countants Traffic Generation
Objective: To generate relevant traffic on website
Execution process
● Created content strategy for acquiring traffic. It includes blog content structure, marketing collaterals and
On-page SEO.
● Created SEO enriched blogs and data enriched marketing collaterals. Distributed the content on relevant
sources to attract more traffic.
● Analyze and optimize the content strategy time to time in order to achieve quality results
Result: Acquired accelerated growth in traffic
Breakdown of Traffic
Date Users Sessions
29 April- 30 Jun 1868 2020
1 Jul 19 - 30 Sep 19 2019 2544
1 Oct 19 - 31 Dec 19 2955 4066
1 Jan 20 - 31 Mar 20 5352 6366

42. Project Name: Nivedita Saboo Couture; Business Growth Consultation
Objective: To provide business growth suggestions and strategy
Execution process
● Ecommerce web design & strategy
● User experience review and/or planning
● Marketing, sales and backend production on a single platform
● Ensure customer satisfaction and a memorable brand experience
● Help retain existing customers to maximize efficiencies and reduce the cost of acquisition
Result: successfully provided consultation and research information for ecommerce design and CRM
implementation

43. Marketing Analytics
& Dashboards
With Countants, your marketing analytics dashboard reports will take all your data into account –
allowing you to see, analyze, and combine all of your data sources to gain a deeper knowledge of
how you acquire leads, opportunities and customers. With all your marketing key performance
indicators in one easy-to-read dashboard, you’ll immediately see opportunities to optimize your
campaign strategy and make your mark!
2.
1.
4.
3.
Track all your
marketing key
metrics
Leverage all the
open opportunities
Make data-driven
decisions
Make smarter sales
moves

44. What is Included?
1. Data Management Services: ETL, storage, access to raw data, process monitoring, data quality, data
integration with multiple sources
2. Dashboard and Insights: Web and mobile based live Dashboards on Google Sheets (exported to excel),
Google Data Studio, Power BI
3. Insights and reports on Email : Scheduled reports and Insights on Email
4. Troubleshooting and Support: Quick response times to issues with data quality and reports
5. Statistical modeling to derive statistical significance, segments, cohorts and attribution
Execution Process:
1. Based on the list above please select relevant services that you would like to try during the trial period
2. We will get back to you with the relevant terms to initiate the trial period
3. Upon agreement of the terms, the trial period is commenced
4. Our team will reach out to scope out the requirements in details with create a clear plan for deliverables
5. Upon completion of deliverables, the team will address any open gaps and issues with deliverables
during the trial period
6. Based on the feedback, a customised SOW and Pricing plan can be created for next steps

45. Project Name: Men’s Warehouse Marketing Analytics Dashboard and Reports
Objective: Need for a holistic view of customer behavior by tracking various product and marketing
initiatives
Execution process
Create Scalable
Dashboards and
automated
Dashboards
based on
user needs
Step 5
Added Custom
Data Sources
specific to the
company
Step 4
Create Scalable
Automation for
ETL, with Job
Monitoring,
Scheduling and
Notification
Systems
Step 3
Add Marketing
Vendor Data
and
External Data
Sources
Step 2
Implement
Cloud data
warehouse and
Cloud storage
for clickstream
data
Step 1
Result:
● Improved Operational Efficiency by saving 30% of organization time
● Increased Responsiveness
● Faster Turnaround Time

46. Project Name: Pixion Games Cloud based Business Intelligence Reporting Analytics
Objective: Cloud Based BI reporting ,analysis and data consolidation.
Execution process
● Extract data from Facebook campaigns and load into Google BigQuery
● Facebook Campaign Reporting using the following Metrics and Dimensions
● Evaluate,identify and specify appropriate data sources, metrics, dimension and business logic to report on
business
● Utilize technical and scientific analysis to surface new analysis
● Identify data gaps in current tracking of the Mobile Application.
● Send weekly updates on the Key Metrics
● Support in identifying additional areas of BI automation
Result:
● BI reports on Google Data Studio for the list of reports listed in the Proposed List
● Saved Queries for the reports
● Connected Facebook Data to Google BigQuery and extracted historical and ongoing data

47. Conversion Rate Dashboard Marketing Performance
Dashboard
Traffic Tracking Dashboard Sales Performance Dashboard

48. Conversion Rate Dashboard Marketing Performance
Dashboard
Traffic Tracking Dashboard Sales Performance Dashboard

49. In today's digital business world, you would like a partner who can assist you make the most of
marketing opportunities across a range of channels in real-time. Combines a data-driven approach with
knowledge gained by using latest technologies and from years of experience in delivering outstanding
results to our clients.
We believe in data and all our actions are backed up by data. We create marketing strategies for your
business only after doing deep research and analytics using the latest technologies. We like facts and
figures, and the content with value.
Our creative and disciplined team includes experts in PR, design, advertising, media, and all things
digital. We build your specialized strategy on our integrated marketing philosophy of sincere, authentic
relationship building and setting manageable and measurable goals. It's simple - we mean what we
say, and we deliver what we promise.
About Us

50. Our Achievements
Best Data Infrastructure &
Custom Analytics Solutions
Provider India, by Technology
Innovator Awards 2020
Best Customized Solutions
Provider 2019, by Business
Elite Awards
Have a query? Write to us at: connect@countants.com frilluvia@gmail.com
Give us a call on: +91-9623179815
Meet our team virtually: Schedule a call