Presented by Hans van der Linden, Policy Advisor, Department of Culture, Youth and Media, Flanders, Belgium, during the meeting held in virtual format entitled, "Culture & jobs: rescue, support, unleash" from 27-28 January 2021 as part of the CULTURE, CREATIVE SECTORS AND LOCAL DEVELOPMENT Policy webinar series. Providing evidence and guidance to cities and regions on ways to maximize the economic and social impact of culture and support the creative economy.

1. Digital leadership
for culture

2. How to stimulate digital transformation?
digital infrastructure digital content
digital innovation digital expertise

4. What did we ask for?
Generation of ambassadors
Balance between a generic and cultural focus
Active involvement of participants
Selection process

5. First iteration during academic year 2020-2021

6. Principles
Multiplicator effect
Sustainability
Hollistic approach
By and for the cultural sector
Community building
Customisation

7. Selection of participants
Profile
Management
Professionals in cultural sector (organisations)
‘early adopters’
Application
Clear commitment (time and registration fee)
Reflection about the own organisation
Self assessment digital maturity
Divers and recognisable group of 26 participants

8. The current corona crisis seems to have accelerated things,
but at the same time exposes a major pain point: our Flemish
museums still have a long way to go in formulating a vision
and managing digital processes.
I want to be able to position our digitization projects on CRM,
online ticketing and digital collection building as part of a
strategy, so that we can grow in a realistic way in the years
to come.
I want to obtain more insight into the impact of digital
innovations on the operation of (other) cultural
organizations, revenue models, the necessary competencies of
employees, new technologies and possible opportunities.

9. Zelfevaluatietool digitale maturiteit

10. Building blocks
Masterclasses: to strenghten competences and expertise
- context of digital transformation
- translate new developments into possible impact on cultural practice
- the business and management process of digital projects
Bootcamp: to develop a digital strategy
- digital strategy for the organization
- action plan to implement the digital strategy
- How to establish a strategy and fulfill the conditions
The boot camp is supported by individual coaching.

11. Required time investment
Meeting days 10 days for class days and other meetings
Online community Commitment to follow up online
communication at least once a week.
Assignment 5 days to work independently and with a
coach on an assignment

12. Timeline
29/09/2020 Kickoff + launch online learning platform
20/10/2020 Masterclass technology and impact
24/11/2020 Masterclass men and organisation
8/12/2020 Masterclass ecosystems
19/01/2021 Masterclass businessmodels in the cultural sector
26/01-16/02/2021 Deadline for defining personal assignment
23-25/02/2021 Bootcamp digital strategy
03/05/2021 Bootcamp digital strategy
24/05/2021 Deadline personal assignment
06/2021 Presentation

13. More information
www.digitaleleiders.be
an.vanlierde@cultuurconnect.be
hans.vanderlinden@vlaanderen.be