elastic.io’s primary motivation is to support large corporations and mid-size businesses alike in their digital strategy initiatives by helping them spend less time on gathering data together across the entire organization, and instead, have enough time and resources to focus on using this data to improve business operations or to develop new products and services. To make this a reality, the elastic.io integration platform makes use of the most modern technologies like microservices and serverless architecture to address the ever more pressing need for IT teams to connect the growing number of various, oftentimes disparate data sources, such as cloud-based systems of record or systems of engagement, IoT platforms, and legacy IT systems. The elastic.io iPaaS is a ready-made product delivered as a service. It can be implemented through a cloud provider of one's choice, outside or behind the firewall. Its specific features include integration management API and the white-labelling option for building new products and services on top of the platform.

1. Integration Platform as a Service
Cloud Platform for Integration of Applications and Services

2. INTEGRATE ONCE
CONNECT MANY
▪ First European iPaaS which infrastructure is based entirely in
Germany (hosted by T-Systems)
▪ Industry-first microservices-based integration platform as a
service ensuring logical isolation of resources
▪ Pre-defined and ready-to-use connectors enable an easy and
quick connection
▪ Industry-unique white-labelling option (host, deploy and run
the platform under own branding)
▪ High scalability in case of increased data volumes, can be
deployed both in the cloud and on-premise

3. Problem
“We have to type in our Customer Data
and Orders manually”
IT Director, Manufacturing Company
“We have tons of batch integrations
processes that run at 3am and it is hard
to keep track of them”
CTO, Large E-Commerce Retailer
“It takes 3 to 5 months to build a new
integration”
IT Architect, SaaS ISV
“Doesn’t matter how fast we deliver new
integrations, business always perceives as
too slow”
Head of Integration Department of large multinational
corporation

4. elastic.io iPaaS

5. Best-of-Breed Integration Platform
Popular features
▪ Using Java and Node.js SDKs with JSON-
based data exchange you can easily develop,
deploy and run custom components
▪ Support for other programming languages is
provided
Component Creation Kit
▪
▪
Standardized development, integration and
monitoring tools help optimize overall
application development and maintenance
Build and deploy application integration
faster and more cost-effective
Standardized Tools
▪ Pre-built connectors for cloud and on-premise
applications like Salesforce, Navision or
Shopware available for further development
▪ Mission-critical objects (e.g. customers, leads,
products) are delivered out-of-the box
Open-Source Connectors
▪
▪
The new platform is based on Apache Mesos
and Docker ensuring complete isolation of
resources
First microservices-based, multi-tenant iPaaS,
deployed in the cloud as well as on-premise
Container-Based Infrastructure
▪ System integrators can now use the platform fully under their
own branding and even host it in their own environment
▪ ISVs can integrate the platform straight into their software
Industry-Unique White-Labelling Option

6. Some of our customers…
Telecom Retail Technology

7. Fabric House S.r.l.
Problem “Fabric House S.r.l. is a
medium sized company with offices
in Italy and Germany. They are
using MS Dynamics ERP, MS
Dynamics CRM and Magento e-
commerce fronted, however
products, orders and customers are
not synchronised between these
systems”
Benefits when using elastic.io:
significant reduction of
transactional costs, improved
internal efficiency and future proof
processes.
Johannes Trischberger
Managing Director
Fabric House S.r.l.

8. Apora / Aplynk
Problem “Apora is a small reseller/system
integrator actively working in Exact, Zoho
and Oracle ecosystems. With over 350
SME customers they have a necessary
domain expertise and would like to scale
their business with recurrent high-margin
product revenues in contrast to low-
margin project revenues. Lowering the
costs of integration is essential to the
new go-to-market”
Benefits when OEMing elastic.io:
significantly lower costs of individual
integration, higher reusability via
component-based architecture, faster
time-to-market.Aniel Sriram
CEO & Cofounder
Apora NL

9. How it works

10. Limitless Connectivity

11. 4 Simple Steps
Code
Push
Connect
Monitor

12. • Use one of our 50+ existing
component kits
• Or create it from scratch using
multiple programming languages
• Ready-to-use SDKs for Node.js
and Java
• Other programming languages
are supported
Code

13. elastic.io Pre-defined Connectors
• eCommerce
• CRM
• ERP
• Finances
• Marketing
and more...

14. • Use industry standard ‘git’
to package and deliver
code artefacts to elastic.io
• Available on every platform
• Easy to use, encrypted
delivery
• Developer best practices
like continuous integration
are supported
Push

15. • Use graphical designer to
connect integration
components together
• Advanced visual data
transformation and mapping
via Drag&Drop
• Complex data
transformation with lookup
tables & custom JS code
snippets
Connect

16. • Reliable and elastically
scalable runtime based on
Docker micro-services
• Highest level of data and
resource isolation for Bulk,
ETL and CEP use-cases
• Logging information,
runtime metrics, detailer
error reporting
• Monitoring and alerting
Run / Monitor

17. • Industry first white-labelling
approach based on API-first
design
• Multiple options starting with
embedded integration store
up to the comprehensive
developer platform
• Powerful and scalable, multi-
tenant integration platform
under your own branding
• Single sign-on
White-Label

18. Connect the cloud and
on-premise

19. Cloud-to-cloud-to-ground

20. Security „made in Germany“
▪ Strong encryption of data and account credentials between
systems
▪ Log files and message attachments are also stored in
encrypted form
▪ Our systems are hosted in Germany on T-Systems
infrastructure with 99,9% availability and 24/7 monitoring
▪ Certified with ISO27001, ISO20000, ISO9001:2008,
SOX ISAE3402-Type2 and ISO14001/OHSAS18001
▪ A gapeless chain of ADV contacts
▪ A dedicated single-tenant hosting environment with flexible
VPN / Networking connectivity options for selected
customers
▪ elastic.io integration platform is complient with the
worldwide stricktest data protection regulations (BDSG)

21. Open Integration Hub
Problem “Public cloud solutions are
the represent the new chances for
SMEs, however missing
integration is a significant
impediment for cloud adoption”
Establishment of an open ecosystem
of cloud integration connectors on
top of CloudEcosystem e.v.
(currently 100 German ISVs). Main
partners are elastic.io GmbH,
CloudEcosystem e.v., Wice GmbH.
Associated partners (with LOI) are
DTAG, T-Systems International, 1&1
AG, Detusche Messe AG, etc.
Matthias Machnig
State Secretary
Federal Ministry for Economic Affairs and Energy

22. Competitive differentiation
Cloud-native, web-scale, microservices based
iPaaS
Highest performance and scalability with low
latency, perfectly suitable for CEP and IoT
use-cases
DevOps / LOB Developers friendliness and
openness
SDKs for multiple programming languages as
well as Docker-native runtime
API-first approach to integration platform
management
Highest level of data protection and
regulatory compliance

23. Last but not least,
a few key facts...

24. elastic.io –Company‘s Profile
2012
17 (Management, Marketing, Sales, Development) & hiring
Bonn
Over 50 years‘ overall experience in management and development in
companies like DHL, T-Systems, HSBC, Nokia, TCS, Talend/Sopera
4.000+
Cloud Computing
T-Systems, mVISE, Shopware,
- Strategic partnership with T-Systems
- Winner of the ALSO Start-Up Award 2015
- Revenue growth of 700%
- Acquired by mVISE Corporate Group
- Start of a two-year Germany-wide joint project supported by the Federal
Ministry of Economics and Energy
Founded:
Employees:
Headquarters:
Experience:
Number of users:
Industrial sector:
Main partners:
Key milestones
2015-2017:

25. Awards, Nominations, Press

26. Contact
elastic.io GmbH
Quantiusstrasse 21
53115 Bonn
+49 228 53 444 221
www.elastic.io
info@elastic.io