SlideShare una empresa de Scribd logo
1 de 9
Google Search for
Business/Brand Name
● Check your mentions in search
results
● Track your Online Reputation
● Find what they are saying about you
Tip #1
Respond to
Customer Reviews
• Respond Quickly but politely to negative reviews
• Address Criticism
• Don’t get into online arguments
• Accept if something went wrong
• Don't be on the defensive front completely
• Thank your customers for posting positive reviews
• Ask your happy customers to post positive reviews
wherever possible
Tip #2
Create a Solid Online
Web Presence
● Buy your domain name
● Add your business listings
● Create social media profiles and claim
them
● Link your profiles to your website
Tip #3
Develop & Distribute
Great Content
● Use keyword optimized content on your
website
● Make catchy titles and headings
● Add good images and optimize them
● Offer valuable information, fresh content
● Blogs, Articles, guest posts and press releases
Tip #4
Get Social
● Be consistently active on social media sites
like G+, Twitter, LinkedIn, Facebook,
Pinterest, Foursquare, Tumblr etc.
● Monitor your social media accounts
regularly
● Customize URls with your Brand/Business
name
Tip #5
Build Credibility
• Be honest & Look involved
• Build your personal and professional
networks
• Think before you speak online
• Add customer reviews, testimonials,
portfolio to your website. If you don't have
testimonials, make an effort to collect them
in future
• Give your clients a feeling of security
Tip #6
Invest if Necessary
● If your company is suffering from serious
damage, take immediate steps
● Hire professional services for reputation
damage repair
● Talk to experts and effectively manage your
online reputation
● Invest some time & money
Tip #7
7 Proven Tips to Protect your Online Business Reputation

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7 Proven Tips to Protect your Online Business Reputation

  • 1.
  • 2. Google Search for Business/Brand Name ● Check your mentions in search results ● Track your Online Reputation ● Find what they are saying about you Tip #1
  • 3. Respond to Customer Reviews • Respond Quickly but politely to negative reviews • Address Criticism • Don’t get into online arguments • Accept if something went wrong • Don't be on the defensive front completely • Thank your customers for posting positive reviews • Ask your happy customers to post positive reviews wherever possible Tip #2
  • 4. Create a Solid Online Web Presence ● Buy your domain name ● Add your business listings ● Create social media profiles and claim them ● Link your profiles to your website Tip #3
  • 5. Develop & Distribute Great Content ● Use keyword optimized content on your website ● Make catchy titles and headings ● Add good images and optimize them ● Offer valuable information, fresh content ● Blogs, Articles, guest posts and press releases Tip #4
  • 6. Get Social ● Be consistently active on social media sites like G+, Twitter, LinkedIn, Facebook, Pinterest, Foursquare, Tumblr etc. ● Monitor your social media accounts regularly ● Customize URls with your Brand/Business name Tip #5
  • 7. Build Credibility • Be honest & Look involved • Build your personal and professional networks • Think before you speak online • Add customer reviews, testimonials, portfolio to your website. If you don't have testimonials, make an effort to collect them in future • Give your clients a feeling of security Tip #6
  • 8. Invest if Necessary ● If your company is suffering from serious damage, take immediate steps ● Hire professional services for reputation damage repair ● Talk to experts and effectively manage your online reputation ● Invest some time & money Tip #7