How to Triple Your E-Commerce Sales Using Dynamic Retargeting Ads

1. Traffic Shoe, a discount shoe retailer and ecommerce website,
was looking to leverage dynamic retargeting ads on social
media to expand brand awareness and boost sales.
Traffic Shoe hired Pacific54 in order to amp up their social
media production and delivery, to truly make their brand identity
stand out from the crowd.
JUNE 2017
HOW TO TRIPLE YOU R ECOM M ER C E SA LES
USING DYNAM IC R ETA R GETIN G A DS
CASE STUDY
2750 NW 3rd Ave Suite 17, Miami, Florida 33127
Email: info@pacific54.com / Phone: 305.515.5473 / www.Pacific54.com

2. WHAT IS DYNAM IC RETARGET ING?
Have you ever added a product to your
shopping cart, rethought the purchase,
and abandoned the item?
The Facebook Pixel allows ecommerce
retailers to track that activity and show
your abandoned item to you again on
social media, increasing the chances of
you completing the purchase.
Dynamic ads are able to drive immediate
sales while building brand equity for
next-generation customers and evangelists.
Increase in Facebook
page likes
485%
Increase in website
visitors or pageviews
HERE IS WHAT WE ACH IEV ED BETWEEN Q1 OF 2 016 A N D
Q1 OF 2017 BY OPTIM IZIN G DYN A M IC A DV ER TISIN G
Increase in sales
(only 13.32% increase in ad spend).
301%17%
ARE YOU READY TO OPTIMIZE YOUR ADVERTISING AND
STEP UP YOUR WEB MARKETING GAME?
2750 NW 3rd Ave Suite 17, Miami, Florida 33127
Email: info@pacific54.com / Phone: 305.515.5473 / www.Pacific54.com