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Live Streaming
Checklist
Don’t start your next live stream without it!
Don’t push that button without our checklist!
GO LIVE
Let’s watch a quick overview video!
Step #1 - The Layout
Set up your live show layout. This
includes everything software
related to your show. Prepare a
manageable set of video assets
which can include: intro/outro
videos, titles, additional video
sources such as desktop capture
or websites, media such a jpg or
png files and/or other content.
Step #2 - Tuning your equipment
Lights - Before you start tuning your
camera (if needed) make sure all the
lighting you are planning to use is on
and ready for action.
Camera - Tune you camera to provide
a good contrast, luminance,
saturation and hue for your room. If
you are using a Green Screen with a
chroma key background pay special
attention to hues and contrast.
Setting your white balance
White Balance: Start with an auto-white
balance. This can be done by holding up a
white piece of paper and selecting the “one
push” white balance feature in any
PTZOptics cameras on screen display menu.
NOTE: Some software solutions also offer a
white balance feature. It’s best practice to
tune the image in your camera before
tuning with your software.
Tuning your focus
Focus: Obviously you want your talent to
be in focus but consider whether you
actually need to have auto-focus on. If your
talent is not going to be moving from their
chair your best choice is manual focus.
Setting the appropriate focus manually can
avoid unintended camera auto-focusing
from hand movements and body gesturing.
If your talent will be moving around a stage
or wide are your best choice is auto-focus.
TIP: Avoid swivel chairs and suggest seating
your talent on a stool or four legged chair
with a short back.
Tuning your Microphones
Microphones - Test your microphone
prior to any event. Tuning may only
need to be done periodically provided
that the microphones are in use in a
similar setting. You should hear a
wide range of highs and lows. Check
you audio meter and make sure your
levels are in a safe range without
peeking into the “red zone”.
Follow The One Third Rule
When using multiple microphones make sure the distance between each
microphone is 3x the distance from the microphone to the talent’s mouth.
Tuning your chroma key
Green Screens - Using chroma key
technology can challenging without
good lighting and a reflecting green
surface. Assuming you have an ideal
green background, select the exact
color your camera is outputting to
your software with the color picker
tool. You can now adjust your settings
until you are happy with your chroma
key. TIP 1: Using a dark background
will help hide any stray pixelation.
Step #3 - Testing Bandwidth
Try using our free Bandwidth Speed testing tool. Our server is located in
Scottsdale, Arizona. A great place for testing in the United States.
Optimizing Bandwidth
Optimize your bandwidth and make suggestions for remote guests joining via
a video conference call. Refer to our Live Streaming Bandwidth Checklist
here: http://ptzoptics.com/landing/live-streaming.html
Determine the maximum capabilities of your system and choose a video
resolution and audio compression streaming configuration
Step #4 - Establishing your live stream
Make sure to have your RTMP
Server and key information
ready. You will use this
information to start
streaming to your CDN
(Content Delivery Network)
Streaming PC
YOUTUBE
LIVE
Establishing a reliable connection
It’s best practice to start your live
stream at least 20-30 minutes before
any event. During this time you
should display a countdown timer
and some type “Streaming Soon”
display with background music. This
time before your event is also ideal
for giving viewers ample time for
receiving automated notifications for
your live show.
Streaming PC
Firewall
YOUTUBE
LIVE
Live Show
Step #4 - Final testing
Test your audio again, but this time listen
to the stream as if you were a viewer. Live
streams are known for introducing audio
syncing issues without rhyme or reason
randomly. The good news is that you can
add a audio delay to compensate for this
issue. If needed add 2000-3000
milliseconds (2-3 seconds) to your audio
delay until all syncing issues have been
ironed out.
Step #5 - Channel Management Tips
Don’t forget to set up a reasonable “channel blacklist”. This feature will
restrict a set of words from being displayed in the chat room.
Don’t forget to have your live stream displayed in the “schedule” system. You
can also configure settings in YouTube to promote your live event on other
videos.
Step #6 - General Tips
Don’t forget to share your live show on social media
Don’t forget to save time for Question and Answers from the chatroom. Best
practice is reserve a time specifically for Q&A.
The Outro - What are you business goals? Don’t forget to include a CTA (Call
to Action) for your viewers… Is it a free eBook or an upcoming webinar?
Maybe simply asking for a new subscriber!
Overview of process for getting started
1.Get the right equipment - There is nothing like wasting your time with poor
equipment… If you have an important message, use high quality equipment…
2.Branding - Make sure you have a plan for branding… Once you start making
videos, it’s important that your branding remains consistent and high quality…
3.Recordings - I always suggest recording in 1080p. It’s okay to live stream in
720p but it’s great if you have your important videos available in 1080p.
4.Streaming - Live streaming events is a great way to build your brand… Once
you have
Download this checklist in PDF Format!
http://ptzoptics.com/landing/checklist.html
Need help getting started?
http://ptzoptics.com/landing/coupons.html
Check out our Live Channel as an Example…
http://youtube.com/c/ptzoptics/live
Sounds like ALOT of work?
Consider hiring a part-time or full time employee.
Learn more about hiring a “Chief Streaming Officer” here:
http://ptzoptics.com/landing/CSO.html
Download our FREE guide!
Step by step guide for setting up a live streaming channel!
BONUS!
Complete Live
Streaming
Start Up Guide!
http://ptzoptics.com/landing/ebook.html
Double bonus!
Free Video
Asset Starter
Kit!
http://ptzoptics.com/landing/live-streaming-assets.html
Download our free guide here!
http://ptzoptics.com/landing/CSO.html

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Live Streaming Checklist

  • 1. Live Streaming Checklist Don’t start your next live stream without it!
  • 2. Don’t push that button without our checklist! GO LIVE
  • 3. Let’s watch a quick overview video!
  • 4. Step #1 - The Layout Set up your live show layout. This includes everything software related to your show. Prepare a manageable set of video assets which can include: intro/outro videos, titles, additional video sources such as desktop capture or websites, media such a jpg or png files and/or other content.
  • 5. Step #2 - Tuning your equipment Lights - Before you start tuning your camera (if needed) make sure all the lighting you are planning to use is on and ready for action. Camera - Tune you camera to provide a good contrast, luminance, saturation and hue for your room. If you are using a Green Screen with a chroma key background pay special attention to hues and contrast.
  • 6. Setting your white balance White Balance: Start with an auto-white balance. This can be done by holding up a white piece of paper and selecting the “one push” white balance feature in any PTZOptics cameras on screen display menu. NOTE: Some software solutions also offer a white balance feature. It’s best practice to tune the image in your camera before tuning with your software.
  • 7. Tuning your focus Focus: Obviously you want your talent to be in focus but consider whether you actually need to have auto-focus on. If your talent is not going to be moving from their chair your best choice is manual focus. Setting the appropriate focus manually can avoid unintended camera auto-focusing from hand movements and body gesturing. If your talent will be moving around a stage or wide are your best choice is auto-focus. TIP: Avoid swivel chairs and suggest seating your talent on a stool or four legged chair with a short back.
  • 8. Tuning your Microphones Microphones - Test your microphone prior to any event. Tuning may only need to be done periodically provided that the microphones are in use in a similar setting. You should hear a wide range of highs and lows. Check you audio meter and make sure your levels are in a safe range without peeking into the “red zone”.
  • 9. Follow The One Third Rule When using multiple microphones make sure the distance between each microphone is 3x the distance from the microphone to the talent’s mouth.
  • 10. Tuning your chroma key Green Screens - Using chroma key technology can challenging without good lighting and a reflecting green surface. Assuming you have an ideal green background, select the exact color your camera is outputting to your software with the color picker tool. You can now adjust your settings until you are happy with your chroma key. TIP 1: Using a dark background will help hide any stray pixelation.
  • 11. Step #3 - Testing Bandwidth Try using our free Bandwidth Speed testing tool. Our server is located in Scottsdale, Arizona. A great place for testing in the United States.
  • 12. Optimizing Bandwidth Optimize your bandwidth and make suggestions for remote guests joining via a video conference call. Refer to our Live Streaming Bandwidth Checklist here: http://ptzoptics.com/landing/live-streaming.html Determine the maximum capabilities of your system and choose a video resolution and audio compression streaming configuration
  • 13. Step #4 - Establishing your live stream Make sure to have your RTMP Server and key information ready. You will use this information to start streaming to your CDN (Content Delivery Network) Streaming PC YOUTUBE LIVE
  • 14. Establishing a reliable connection It’s best practice to start your live stream at least 20-30 minutes before any event. During this time you should display a countdown timer and some type “Streaming Soon” display with background music. This time before your event is also ideal for giving viewers ample time for receiving automated notifications for your live show. Streaming PC Firewall YOUTUBE LIVE Live Show
  • 15. Step #4 - Final testing Test your audio again, but this time listen to the stream as if you were a viewer. Live streams are known for introducing audio syncing issues without rhyme or reason randomly. The good news is that you can add a audio delay to compensate for this issue. If needed add 2000-3000 milliseconds (2-3 seconds) to your audio delay until all syncing issues have been ironed out.
  • 16. Step #5 - Channel Management Tips Don’t forget to set up a reasonable “channel blacklist”. This feature will restrict a set of words from being displayed in the chat room. Don’t forget to have your live stream displayed in the “schedule” system. You can also configure settings in YouTube to promote your live event on other videos.
  • 17. Step #6 - General Tips Don’t forget to share your live show on social media Don’t forget to save time for Question and Answers from the chatroom. Best practice is reserve a time specifically for Q&A. The Outro - What are you business goals? Don’t forget to include a CTA (Call to Action) for your viewers… Is it a free eBook or an upcoming webinar? Maybe simply asking for a new subscriber!
  • 18. Overview of process for getting started 1.Get the right equipment - There is nothing like wasting your time with poor equipment… If you have an important message, use high quality equipment… 2.Branding - Make sure you have a plan for branding… Once you start making videos, it’s important that your branding remains consistent and high quality… 3.Recordings - I always suggest recording in 1080p. It’s okay to live stream in 720p but it’s great if you have your important videos available in 1080p. 4.Streaming - Live streaming events is a great way to build your brand… Once you have
  • 19. Download this checklist in PDF Format! http://ptzoptics.com/landing/checklist.html
  • 20. Need help getting started? http://ptzoptics.com/landing/coupons.html
  • 21. Check out our Live Channel as an Example… http://youtube.com/c/ptzoptics/live
  • 22. Sounds like ALOT of work? Consider hiring a part-time or full time employee. Learn more about hiring a “Chief Streaming Officer” here: http://ptzoptics.com/landing/CSO.html
  • 23. Download our FREE guide! Step by step guide for setting up a live streaming channel!
  • 24. BONUS! Complete Live Streaming Start Up Guide! http://ptzoptics.com/landing/ebook.html
  • 25. Double bonus! Free Video Asset Starter Kit! http://ptzoptics.com/landing/live-streaming-assets.html
  • 26. Download our free guide here! http://ptzoptics.com/landing/CSO.html