1. CONTENTS
SEARCH
3FALL 2009
SUBSCRIBE SHARE
enter keyword here
Great golf eyewear starts by taking visual
acuity seriously. Every model in the Callaway
Eyewear line features groundbreaking Neox
lens technology or the next-generation Neox
NX9 lenses that feature a darker lens and
gradient mirror. Both provide maximum
clarity of vision, comfort and pro-
tection from the sun’s damaging
rays. Combined with the ergonomic
Callaway Integrated Fit, this is eye-
wear that’s designed to provide every golfer
a competitive edge by letting them see the
course with a whole new perspective.
ENHANCED
EYE PROTECTION
INCREASES
DEPTH PERCEPTION
BETTER
DISTANCE VISION
SUPERIOR
CLARITY
NOW AVAILABLE AT
Shop.CalawayGolf.com
SHOP NOW
upfront
update
PERFORMANCE
EYEWEAR

2. CONTENTS
SEARCH
3FALL 2009
SUBSCRIBE SHARE
enter keyword here
Great golf eyewear starts by taking visual
acuity seriously. Every model in the Callaway
Eyewear line features groundbreaking Neox
lens technology or the next-generation Neox
NX9 lenses that feature a darker lens and
gradient mirror. Both provide maximum
clarity of vision, comfort and pro-
tection from the sun’s damaging
rays. Combined with the ergonomic
Callaway Integrated Fit, this is eye-
wear that’s designed to provide every golfer
a competitive edge by letting them see the
course with a whole new perspective.
ENHANCED
EYE PROTECTION
INCREASES
DEPTH PERCEPTION
BETTER
DISTANCE VISION
SUPERIOR
CLARITY
ENHANCED
EYE PROTECTION
Neox lenses block harm-
ful blue light rays and
actively support the
eye’s own natural sun
blockers for long-term
ocular health. By filter-
ing out the wavelengths
that place the great-
est demand on the eye’s
primary vision center,
Neox enhances the eye’s
defense against the
development of degener-
ative eye conditions that
can damage your vision
on and off the course.
NOW AVAILABLE AT
Shop.CalawayGolf.com
SHOP NOW
upfront
update
PERFORMANCE
EYEWEAR

3. CONTENTS
SEARCH
3FALL 2009
SUBSCRIBE SHARE
enter keyword here
Great golf eyewear starts by taking visual
acuity seriously. Every model in the Callaway
Eyewear line features groundbreaking Neox
lens technology or the next-generation Neox
NX9 lenses that feature a darker lens and
gradient mirror. Both provide maximum
clarity of vision, comfort and pro-
tection from the sun’s damaging
rays. Combined with the ergonomic
Callaway Integrated Fit, this is eye-
wear that’s designed to provide every golfer
a competitive edge by letting them see the
course with a whole new perspective.
ENHANCED
EYE PROTECTION
INCREASES
DEPTH PERCEPTION
BETTER
DISTANCE VISION
SUPERIOR
CLARITY
INCREASES
DEPTH PERCEPTION
Neox lenses are engineered
to adjust to the decreased
depth of field caused by
most sunglasses. They
also counteract the opti-
cal displacement caused by
many wraparound lenses.
The patented, three-part
Neox formula involves lens
shape, tint and Callaway’s
own special optics. This
technology allows the eye
to work more naturally to
focus, supported by pro-
prietary tint for improved
contrast.NOW AVAILABLE AT
Shop.CalawayGolf.com
SHOP NOW
upfront
update
PERFORMANCE
EYEWEAR

4. CONTENTS
SEARCH
3FALL 2009
SUBSCRIBE SHARE
enter keyword here
Great golf eyewear starts by taking visual
acuity seriously. Every model in the Callaway
Eyewear line features groundbreaking Neox
lens technology or the next-generation Neox
NX9 lenses that feature a darker lens and
gradient mirror. Both provide maximum
clarity of vision, comfort and pro-
tection from the sun’s damaging
rays. Combined with the ergonomic
Callaway Integrated Fit, this is eye-
wear that’s designed to provide every golfer
a competitive edge by letting them see the
course with a whole new perspective.
ENHANCED
EYE PROTECTION
INCREASES
DEPTH PERCEPTION
BETTER
DISTANCE VISION
SUPERIOR
CLARITY
BETTER
DISTANCE VISION
Average sunglasses block
85 percent of all light rays
at essentially the same
level across the visible
spectrum. In contrast,
Neox lenses block 100 per-
cent of harmful blue light
rays only – while letting
more of the visible spec-
trum pass through. Quite
simply, your eyes need to
make less of an effort to
see clearly.
NOW AVAILABLE AT
Shop.CalawayGolf.com
SHOP NOW
upfront
update
PERFORMANCE
EYEWEAR

5. CONTENTS
SEARCH
3FALL 2009
SUBSCRIBE SHARE
enter keyword here
Great golf eyewear starts by taking visual
acuity seriously. Every model in the Callaway
Eyewear line features groundbreaking Neox
lens technology or the next-generation Neox
NX9 lenses that feature a darker lens and
gradient mirror. Both provide maximum
clarity of vision, comfort and pro-
tection from the sun’s damaging
rays. Combined with the ergonomic
Callaway Integrated Fit, this is eye-
wear that’s designed to provide every golfer
a competitive edge by letting them see the
course with a whole new perspective.
ENHANCED
EYE PROTECTION
INCREASES
DEPTH PERCEPTION
BETTER
DISTANCE VISION
SUPERIOR
CLARITY
SUPERIOR
CLARITY
Neox lenses deliver
the sharpest and most
accurate vision you can
get for your game, with a
glare-reduction process
for crystal-clear vision.
So you’ll see the angles
and lines with greater
sharpness and accuracy
than you will with any
other non-prescription
pair of sunglasses.
NOW AVAILABLE AT
Shop.CalawayGolf.com
SHOP NOW
upfront
update
PERFORMANCE
EYEWEAR