3. Cinekid MediaLab
Convergence: between film, television and new media
Innovation: art, technology and science
Innovation: art, technology and science
Innovation: art, technology and science
• 10-day annual International Festival for kids 4-14 in Amsterdam
• Film + Television + New Media Program
• Professionals Conference!!
Mission Statement:
Media Literacy
• How can we learn kids to understand media/deconstruct/ contextualize
• Empowerment
• Quality & Inspiration

4. QuickTime™ and a
decompressor
are needed to see this picture.

9. Three different learning
era’s
1. Apprenticeship
2. Schooling era
3. decentralized/Life-long
learning

10. Digitization has changed the world
1. We need new (problem solving) skills
2. Learning takes places at different locations
3. More responsibility towards the family
4. Just-in-case learning vs just-in-time learning

11. • Innovative applications
• Games
• Workshops

12. • Intuitive interfaces, distinction between the body and the digital is fading
• Stronger connection between the physical and virtual
• Enhancing an active pro-active attitude: empowerment
• To tickle their imagination and curiosity

14. Chick’nRun

16. QuickTime™ and a
DV - PAL decompressor
are needed to see this picture.

18. QuickTime™ and a
DV - PAL decompressor
are needed to see this picture.

21. QuickTime™ and a
decompressor
are needed to see this picture.

25. QuickTime™ and a
decompressor
are needed to see this picture.

26. QuickTime™ and a
decompressor
are needed to see this picture.

28. QuickTime™ and a
decompressor
are needed to see this picture.

31. QuickTime™ and a
decompressor
are needed to see this picture.

39. QuickTime™ and a
decompressor
are needed to see this picture.