7. In 2012, Foursquare
updated its mobile and
desktop apps with a
feature called Explore.
This created a new way
for users to find local
businesses... and for
businesses to reach
those customers.
8. How Can You Keep A
Great Foursquare
Profile For Your Local
Business?
10. Use the Local Updates
feature to share fresh
images and news about
your business.
Events, sales, new
products, and daily
specials can help get
your customers through
the door.
12. Photos are shown to
local users in their
Explore search.
Including them will help
your business stand out.
Images are also shared
to the customer's social
network when they
check in or share a
photo to your business.
14. Special offers can tell
local customers
something about your
business... And give
them a reason to buy.
Foursquare notifies
users of nearby
specials, so including
one on your profile helps
your business stand out.
16. When connected
customers check in,
your business is
promoted to their social
network.
Link your Foursquare
profile to your business'
Facebook and Twitter
accounts to show
customers where to find
you online.
17. Find Inspiration
Find out how businesses like yours and
businesses near yours are reaching
customers on Foursquare.
18. Perch is a free mobile
app designed for small
business owners.
Use it to find, view and
create a Watchlist of
other business social
media in your area.