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Foursquare
+ The Local Business
Why Should A Local
Business Use Foursquare?
Your Customers Are On
Foursquare
At the end of 2012, the service had 10.4
million monthly users and surpassed its 3
billionth check-in.
Foursquare Powers
Location Apps
By providing venue data to thousands of
consumer mobile apps, Foursquare literally
puts your business on the map.
Foursquare Connects
Local and Mobile
Foursquare users are nearly 100% mobile--
They are on the go and looking for
businesses nearby.
More Than Check-Ins:
It's A Local Business
     Search Engine
In 2012, Foursquare
updated its mobile and
desktop apps with a
feature called Explore.

This created a new way
for users to find local
businesses... and for
businesses to reach
those customers.
How Can You Keep A
  Great Foursquare
Profile For Your Local
      Business?
Share What's
Happening Now
Tell customers what's new and give them
a reason to come back.
Use the Local Updates
feature to share fresh
images and news about
your business.

Events, sales, new
products, and daily
specials can help get
your customers through
the door.
Think Visually
Including photos shows customers what
they can expect from your business.
Photos are shown to
local users in their
Explore search.
Including them will help
your business stand out.

Images are also shared
to the customer's social
network when they
check in or share a
photo to your business.
Reward Your
Customers
Use specials for repeat visits and visibility in
your customers’ social networks.
Special offers can tell
local customers
something about your
business... And give
them a reason to buy.

Foursquare notifies
users of nearby
specials, so including
one on your profile helps
your business stand out.
Connect Your Social
Networks
Increase your local visibility by including
links to your business profile on Facebook,
Twitter and the web.
When connected
customers check in,
your business is
promoted to their social
network.

Link your Foursquare
profile to your business'
Facebook and Twitter
accounts to show
customers where to find
you online.
Find Inspiration
Find out how businesses like yours and
businesses near yours are reaching
customers on Foursquare.
Perch is a free mobile
app designed for small
business owners.

Use it to find, view and
create a Watchlist of
other business social
media in your area.
Get Perch Now
  Visit perchapp.com.

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Foursquare for the local business

  • 2. Why Should A Local Business Use Foursquare?
  • 3. Your Customers Are On Foursquare At the end of 2012, the service had 10.4 million monthly users and surpassed its 3 billionth check-in.
  • 4. Foursquare Powers Location Apps By providing venue data to thousands of consumer mobile apps, Foursquare literally puts your business on the map.
  • 5. Foursquare Connects Local and Mobile Foursquare users are nearly 100% mobile-- They are on the go and looking for businesses nearby.
  • 6. More Than Check-Ins: It's A Local Business Search Engine
  • 7. In 2012, Foursquare updated its mobile and desktop apps with a feature called Explore. This created a new way for users to find local businesses... and for businesses to reach those customers.
  • 8. How Can You Keep A Great Foursquare Profile For Your Local Business?
  • 9. Share What's Happening Now Tell customers what's new and give them a reason to come back.
  • 10. Use the Local Updates feature to share fresh images and news about your business. Events, sales, new products, and daily specials can help get your customers through the door.
  • 11. Think Visually Including photos shows customers what they can expect from your business.
  • 12. Photos are shown to local users in their Explore search. Including them will help your business stand out. Images are also shared to the customer's social network when they check in or share a photo to your business.
  • 13. Reward Your Customers Use specials for repeat visits and visibility in your customers’ social networks.
  • 14. Special offers can tell local customers something about your business... And give them a reason to buy. Foursquare notifies users of nearby specials, so including one on your profile helps your business stand out.
  • 15. Connect Your Social Networks Increase your local visibility by including links to your business profile on Facebook, Twitter and the web.
  • 16. When connected customers check in, your business is promoted to their social network. Link your Foursquare profile to your business' Facebook and Twitter accounts to show customers where to find you online.
  • 17. Find Inspiration Find out how businesses like yours and businesses near yours are reaching customers on Foursquare.
  • 18. Perch is a free mobile app designed for small business owners. Use it to find, view and create a Watchlist of other business social media in your area.
  • 19. Get Perch Now Visit perchapp.com.