Brandtzæg, P.B., & Heim, J. (2009). Why people use social networking sites. Proceedings of the HCI International. (pp. 143–152). In A.A. Ozok and P. Zaphiris (Eds.): Online Communities, LNCS. Springer-Verlag Berlin Heidelberg, San Diego, CA, USA, 19-24 July
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Why people use social networking sites
1. Why people use social networking sites HCI’09 USA, San Diego Petter Bae Brandtzæg, SINTEF and UiO Jan Heim, SINTEF RECORD (Telenor, NRK, VIF, Opinion, AHO and SINTEF) CITIZEN MEDIA Social change, EC IST FP6
8. SNSs is also an ”all-in-one-place-solution” SNSs typical examples of media convergence and ”mashup-solutions” that try to connect all media and services in to one single solution. Brandtzæg, P. B., & Heim, J. (2008). User loyalty and online communities: why members of online communities are not faithful. In Proceedings of the 2nd international Conference on intelligent Technologies For interactive Entertainment (Cancun, Mexico, January 08 - 10, 2008). ICST. Brussels, Belgium, 1-10. ACM digital library eMail Shopping News Mobile Photoalbum Chat/IM Blogging Gaming Video TV SNS
10. Trends in Social networking sites Entertainment Young people 12-17 People Text based communities Purpose Technology Anonymous Policies/ norms Older people Real identity Education, work business, politics Trender 3D, mobile, rich media. Examples Brandtzæg, P. B., & Heim, J. (2008). User loyalty and online communities: why members of online communities are not faithful. In Proceedings of the 2nd international Conference on intelligent Technologies For interactive Entertainment, Cancun
11.
12. In the US, MySpace, lost more than 1 million unique users to fall to 63.2 million in 2008
13. Reasons to stop using a SNS or using it less than before in % Brandtzæg, P. B., & Heim, J. (2008). User loyalty and online communities: why members of online communities are not faithful. In Proceedings of the 2nd international Conference on intelligent Technologies For interactive Entertainment (Cancun, Mexico, January 08 - 10, 2008). ICST. Brussels, Belgium, 1-10. ACM digital library
19. Overview over the user motivations in SNSs in % , number of counts = 1518 (N 1200)
20.
21.
22. “ I meet funnier people online than in my home district” (Boy, 18 years old) New relations Flirting Common interests Moving to a new district Lonely Living in rural area seeking likeminded
23.
24. “ It is difficult to keep in touch with friends when you live in a small rural area and are ‘shielded from the world.” (Female 16 years old). Friends Friends on the move Old school friends Friend contact on a new level Not seen often friends Long distance, rural friends