Almost 100%...!?!?!? Who doesn't want to improve Sales Conversion Rates by 97%? This is the power of prioritization! Based on a stunning study by Velocify and brought to you by Pipeliner CRM, Sales people using a prioritized list of leads and activities are able to: 1. Work more leads 2. Boost engagement 3. Add more revenue On average, salespeople who use prioritization had 15% higher contact and conversion rates than those who didn’t use prioritization. And their average conversion rate was 97% higher. Read this slideshare and learn the power...!

1. The Power of
Prioritization
Based on research from a sales optimization study by Velocify

2. The key is not to prioritize what’
s on your schedule, but to
schedule your priorities.
“
Stephen Covey
American educator, author, businessman, and keynote speaker

3. The Premise

4. Salespeople using a prioritized list
of leads and activities are able to:
1. Work more leads
2. Boost engagement
3. Add more revenue

5. The Results
You should know that this was a large study of
400+ companies and a million leads.
The numbers are solid.

6. Salespeople who use prioritization
to determine their daily sales activities
are able to manage more leads.
1

7. The leads they do manage also
get more attention—as seen by
the number of actions and contact
attempts and total talk time per lead.
2

8. Salespeople using prioritization took
22% more actions per lead.
3

9. The number of contact attempts
per lead was 33% higher for
salespeople who used
automated prioritization.
4

10. Salespeople using prioritization were
able to take 37% more actions,
make 49% more contact attempts,
and increase their talk time by 88%.
5

11. Salespeople working off
of a prioritized list were 19% more
likely to call new leads in less than
five minutes and 26% more likely to
call new leads in less than one hour.
6

12. Faster speed-to-call times result in far
higher contact and conversion rates
for users of prioritization.
7

13. On average, salespeople who use
prioritization had 15% higher contact
and conversion rates than those who
didn’t use prioritization.
8

14. The average conversion rate
was 97% higher.
9

15. Companies whose salespeople used
prioritized lists more than 70%
of the time had conversion rates
that were 29% greater than average.
10

16. Companies whose salespeople used
prioritized lists almost exclusively
enjoyed conversion rates that were
49% greater than average.
10

17. Read the blog post by James Obermayer.
Get your own copy of the study.
Want more data?

18. Many thanks to...
James W. Obermayer
@SalesldMgmtAssn
Dan McDade
@PointClearPD
Jorge Jeffery
@Velocify

19. Presentation created
by Pipeliner CRM
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