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Piyush Chhabra
Mobile: + 91 9925766999 E-mail: piyushchhabra1978@gmail.com
Address: A-202 Gokul Flats, Near Mira Ambika School, Ankur Cross Road, Narayanpura Ahmedabad, Gujarat.
13+ years of comprehensive experience in Sales & Marketing
Of Consumer Durable, Telecom and FMCG Industry
PROFESSIONAL SNAPSHOT
 13+ Years of experience in all facets of Sales and marketing management.
 Currently handling annual turnover in excess of 100 Crs.
 Successfully driven brand growth, thereby increasing market share within the category.
 Innovative and effective strategic planning skills with ability to do things differently with great success.
 Result oriented with excellent inter-personal and communication skills; competent to work in highly diverse
environments; popular team worker with leadership traits and an empathetic attitude.
 Ability to communicate effectively and maintain good rapport with peers with stress on upwards and
downward loyalty.
 Currently leading operations of “Samsung India Electronics Pvt. Ltd.” as “Sales Manager”.
 A strategist cum implementer with recognized proficiency in spearheading operations/ business with an aim
to accomplish corporate plans and goals successfully.
 Holds the distinction of leading and managing the operations and contributed higher rate of organic growth.
Demonstrative excellence in conceptualizing and implementing various business strategies.
 Proficient in leading dedicated teams for running successful business operations and experience of
developing procedures and service standards for business excellence
WORK EXPERIENCE
 Organization : Samsung India Electronics Pvt. Ltd. Global Leader in Consumer Electronics.
 Designation : Sales Manager – Gujarat
 Period : March 2010 - till date
CAREER PROGRESSION
 Samsung India Electronics Pvt Ltd - Gujarat - March 2010 onwards
Sales Manager – Gujarat Handling Regional Retail and Exclusive Brandshops with complete responsibility of
Sell In and Sell out creation of All Consumer Electronics products of Samsung.
 Philips Consumer Life Style – Baroda (Gujarat) - August 2007 – March 2010
Deputy Manager Sales - Taking care of all channels including Distribution, Direct Dealers, Key Accounts and
Philips Exclusive Outlets.
 Bharti Hexacom Ltd(Airtel) – Kota (Rajasthan) - May 2005 -August 2007
Territory Manager – Distribution and Key Account Management - Post Paid Sales Division
 Philips Electronics Ltd – ( Western Rajasthan ) - July 2003 - May 2005
Sr. Executive Sales - Consumer Electronics Division
 Indo National Ltd – (Nippo Batteries) (Mumbai) - July 2002 - July 2003
Marketing Officer– Retail & Corporate Division
KEY ACHIEVEMENTS
 Got Rank#1 for 2015 performance in the branch and got highest rating in the branch.
 Got Rank#1 for 2014 performance in the branch and recommended for Korea for 3 years executive course.
 Posted a growth of 78% for the given channel in 2014 highest in the branch.
 Got 2 Promotions in last 6 years
 Handling Biggest Regional Retail Chain of Gujarat namely Sales India Pvt Ltd and Sales Corner Pvt Ltd.
 Taking care of Biggest Samsung Exclusive Brandshops of Gujarat with annual turnover in excess of 6 Crs.
 Having experience of all profile of this industry i.e. Handling Regional Retails, Modern trade, Distribution,
key Account handling and Exclusive Chains Etc.
 Opened one Flagship store and 4 Samsung Plaza’s for Samsung in Ahmedabad. Roped in new franchisees and
worked alongside them to make all the stores successful.
KEY RESULT AREAS AND JOB RESPONSIBILITY
 STORE OPERATIONS for RETAIL EBO’s - Store operations management and ensuring staff adherence to
operational SOPs and non-negotiable checklists, Proper Stock Management for easy replenishment, Category
level planning based on sell-through and available inventory for the value channel, Visual merchandising
maintenance in stores with a special focus on instore communications & VM changes, New store opening
support to ensure non-negotiable compliance and business readiness on opening
 Arranging regular seminars across channels to make them completely armed with Samsung USP and Product
Knowledge.
 Providing sales /technical training and support to associated business partners and their Sales Managers.
 Network Management: - Enlistment, Appointment, Development & Management of channel members.
 Brand Promotion: - Brand Promotion by organizing campaigns for Samsung exclusive showrooms, Market
Analysis & Monitoring Competitor Activities.
 Monitor the performance of Brandshops & take corrective actions to increase their turnover.
 Team Handling: Ensure Secondary placement & target achievement for product range of all product
categories through Company’s Sales Force and Dealer Sales Representatives; continuously provide On-Job-
Training to Store Managers and their sales team to improve upon Shop floor conversion and Sell Out.
 Monitor product placement, supply chain and logistics to cater market effectively.
STRENGTH
 Good command over Hindi and English
 Brimming over with creative ideas.
 Excellent interpersonal skills with people from all levels of corporate and management
 Results driven and aggressive with high personal and career goals.
 Possess lots of initiative and self-motivation with highly objective and result driven mindset
 Ability to function as an effective team member across the job Profiles.
ACADEMICS / PROFESSIONAL COURSES
 MBA (Marketing) from Institute of Technology &Management, Navi Mumbai, with First class in 2002
 M.COMM (Previous) from Pt. Ravi Shankar University, Raipur Chhattisgarh, with 62%in 2000
 B.COMM from Pt. Ravi Shankar University, Raipur Chhattisgarh, with 65%in 1999
COMPUTER COURSES
 Completed Diploma in Information Technology of C-DAC, from First Computers covering basic skills of ms-office.
 Excellent Knowledge of Ms Excel.
 Hands on experience on SAP-Sales & Distribution Module.
PERSONAL DETAILS
Permanent Address:Block- 9/12, Priyadarshani Parisar (E), Supela, Bhilai Nagar, Chhattisgarh - 390023
Date of Birth : 16th March, 1985
Marital Status – Married

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Piyush Chhabra-1

  • 1. Piyush Chhabra Mobile: + 91 9925766999 E-mail: piyushchhabra1978@gmail.com Address: A-202 Gokul Flats, Near Mira Ambika School, Ankur Cross Road, Narayanpura Ahmedabad, Gujarat. 13+ years of comprehensive experience in Sales & Marketing Of Consumer Durable, Telecom and FMCG Industry PROFESSIONAL SNAPSHOT  13+ Years of experience in all facets of Sales and marketing management.  Currently handling annual turnover in excess of 100 Crs.  Successfully driven brand growth, thereby increasing market share within the category.  Innovative and effective strategic planning skills with ability to do things differently with great success.  Result oriented with excellent inter-personal and communication skills; competent to work in highly diverse environments; popular team worker with leadership traits and an empathetic attitude.  Ability to communicate effectively and maintain good rapport with peers with stress on upwards and downward loyalty.  Currently leading operations of “Samsung India Electronics Pvt. Ltd.” as “Sales Manager”.  A strategist cum implementer with recognized proficiency in spearheading operations/ business with an aim to accomplish corporate plans and goals successfully.  Holds the distinction of leading and managing the operations and contributed higher rate of organic growth. Demonstrative excellence in conceptualizing and implementing various business strategies.  Proficient in leading dedicated teams for running successful business operations and experience of developing procedures and service standards for business excellence WORK EXPERIENCE  Organization : Samsung India Electronics Pvt. Ltd. Global Leader in Consumer Electronics.  Designation : Sales Manager – Gujarat  Period : March 2010 - till date CAREER PROGRESSION  Samsung India Electronics Pvt Ltd - Gujarat - March 2010 onwards Sales Manager – Gujarat Handling Regional Retail and Exclusive Brandshops with complete responsibility of Sell In and Sell out creation of All Consumer Electronics products of Samsung.  Philips Consumer Life Style – Baroda (Gujarat) - August 2007 – March 2010 Deputy Manager Sales - Taking care of all channels including Distribution, Direct Dealers, Key Accounts and Philips Exclusive Outlets.  Bharti Hexacom Ltd(Airtel) – Kota (Rajasthan) - May 2005 -August 2007 Territory Manager – Distribution and Key Account Management - Post Paid Sales Division  Philips Electronics Ltd – ( Western Rajasthan ) - July 2003 - May 2005 Sr. Executive Sales - Consumer Electronics Division  Indo National Ltd – (Nippo Batteries) (Mumbai) - July 2002 - July 2003 Marketing Officer– Retail & Corporate Division KEY ACHIEVEMENTS  Got Rank#1 for 2015 performance in the branch and got highest rating in the branch.  Got Rank#1 for 2014 performance in the branch and recommended for Korea for 3 years executive course.  Posted a growth of 78% for the given channel in 2014 highest in the branch.  Got 2 Promotions in last 6 years  Handling Biggest Regional Retail Chain of Gujarat namely Sales India Pvt Ltd and Sales Corner Pvt Ltd.  Taking care of Biggest Samsung Exclusive Brandshops of Gujarat with annual turnover in excess of 6 Crs.
  • 2.  Having experience of all profile of this industry i.e. Handling Regional Retails, Modern trade, Distribution, key Account handling and Exclusive Chains Etc.  Opened one Flagship store and 4 Samsung Plaza’s for Samsung in Ahmedabad. Roped in new franchisees and worked alongside them to make all the stores successful. KEY RESULT AREAS AND JOB RESPONSIBILITY  STORE OPERATIONS for RETAIL EBO’s - Store operations management and ensuring staff adherence to operational SOPs and non-negotiable checklists, Proper Stock Management for easy replenishment, Category level planning based on sell-through and available inventory for the value channel, Visual merchandising maintenance in stores with a special focus on instore communications & VM changes, New store opening support to ensure non-negotiable compliance and business readiness on opening  Arranging regular seminars across channels to make them completely armed with Samsung USP and Product Knowledge.  Providing sales /technical training and support to associated business partners and their Sales Managers.  Network Management: - Enlistment, Appointment, Development & Management of channel members.  Brand Promotion: - Brand Promotion by organizing campaigns for Samsung exclusive showrooms, Market Analysis & Monitoring Competitor Activities.  Monitor the performance of Brandshops & take corrective actions to increase their turnover.  Team Handling: Ensure Secondary placement & target achievement for product range of all product categories through Company’s Sales Force and Dealer Sales Representatives; continuously provide On-Job- Training to Store Managers and their sales team to improve upon Shop floor conversion and Sell Out.  Monitor product placement, supply chain and logistics to cater market effectively. STRENGTH  Good command over Hindi and English  Brimming over with creative ideas.  Excellent interpersonal skills with people from all levels of corporate and management  Results driven and aggressive with high personal and career goals.  Possess lots of initiative and self-motivation with highly objective and result driven mindset  Ability to function as an effective team member across the job Profiles. ACADEMICS / PROFESSIONAL COURSES  MBA (Marketing) from Institute of Technology &Management, Navi Mumbai, with First class in 2002  M.COMM (Previous) from Pt. Ravi Shankar University, Raipur Chhattisgarh, with 62%in 2000  B.COMM from Pt. Ravi Shankar University, Raipur Chhattisgarh, with 65%in 1999 COMPUTER COURSES  Completed Diploma in Information Technology of C-DAC, from First Computers covering basic skills of ms-office.  Excellent Knowledge of Ms Excel.  Hands on experience on SAP-Sales & Distribution Module. PERSONAL DETAILS Permanent Address:Block- 9/12, Priyadarshani Parisar (E), Supela, Bhilai Nagar, Chhattisgarh - 390023 Date of Birth : 16th March, 1985 Marital Status – Married