CH1 Chester BID Company board members outline th case of Business Improvement District in Chester city centre

2. I support the Business Improvement
District initiative because I believe it
will improve economic performance of
our local marketplace and help local
businesses maximise their potential.
Paul Daniels
CH1 Chester BID Board Chairman
ch1chesterbid.co.uk

3. WHAT IS
A BID?
A BID IS A BUSINESS-LED
AND BUSINESS-FUNDED COMPANY,
FORMED TO IMPROVE THE
ECONOMIC PERFORMANCE OF
A DEFINED COMMERCIAL AREA.

4. WHY
A BID?

5. ch1chesterbid.co.uk
• Improve our economic performance
• Response to business opinion
• Collaboration of intellect, knowledge and
resources
• Business model that delivers sustainable
growth
WHY A BID?
• Reverse the current decline from it’s current
position of 59th

6. UK TOWNS
AND CITIES
HAVE BIDs.
170

7. BUSINESSES
CONTRIBUTE
TO BID LEVY.
55,000

8. PRIVATE SECTOR
INVESTMENT
RAISED
THROUGH
BIDs.
£91m

9. BID funding
reinvested
directly and
exclusively into
City Centre.

10. HOW DOES
A BID WORK?

11. ch1chesterbid.co.uk
• BID ballot
• BID levy
• BID levy set at one of the lowest in the UK
• Nil charge for businesses RV < 18,000
• BID levy will generate > £2.5m over 5 years
• BID levy does not replace CWaC statutory services
• Investment decisions are made by businesses in
BID area.
HOW DOES A BID WORK?

12. WHAT WILL A
BID DELIVER
FOR US?

13. ch1chesterbid.co.uk
• Single Independent Private Sector Company
• Delivering dedicated marketing campaigns
• Adding new and quality events to our calendar
• Making our city centre cleaner and safer
• Delivering a greener and more attractive city centre
• Delivering real cost savings for businesses
• Increasing footfall, average spend and profitability
WHAT WILL A BID DELIVER FOR US?

14. WHO IS
SUPPORTING
THE BID?

15. ch1chesterbid.co.uk
WHO IS SUPPORTING THE BID?

16. WHAT
HAPPENS
NEXT?

17. ch1chesterbid.co.uk
WHAT HAPPENS NEXT?
PHASE 1 Funding
PHASE 2 BID Board, Team and CCM
PHASE 3 Commercial initiatives
PHASE 4 Communication: events, website, social media
PHASE 5 BID ballot
PHASE 6 Deliver business plan
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18. OUR CITY
OUR FUTURE

19. JUNE 2014
VOTE YES

20. SUPPORT THE BID
CH1ChesterBID.co.uk