What we do? Who we are? We can answer all of your questions if you check our introduction.

1. Introduction

2. About us
We are true enthusiast in mobile marketing, having
professionals onboard with years of experience from the
heart of mobile marketing.
www.planetoftheapps.com

3. We contribute in
www.planetoftheapps.com
Counseling
We make sense of the complex, fast-paced
world of mobile to increase sales, and
conversion rates.
We help you to reach your product’s
business goals.
02
Executing
Our team of professionals are here to help
your app grow , we treat your app’s
success as our own.
03Business
01

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Consultancy
&
Business Strategy

5. Application audit
www.planetoftheapps.com
We make apps successful by providing more than just
development advices. We help to turn your application into
an efficient, high profile product, that reaches it’s business
goals. We analyze, scale, and improve your original app idea.
We analyze the already existing, and the planned to be
applications in terms of product development, monetization,
marketing and sales strategy as well as store performance.
Let's work together to turn your application into a well
performing product.
Business & Technical
consultancy to make
your app rewarding
Store Analytics,
ASO consultancy,
Conversion rate
increasing
Monetization

6. Mobile Strategy
www.planetoftheapps.com
Application Store
Optimization to
maximize your
product’s visibility
UX, UI analytics to
test your product in
terms of usability
Competitor
analysis to identify
business
opportunities and
threats
Mobile strategy serves as a road-map for the business
model, mobile deployment and mobile marketing.
We investigate the business needs to designate the USPs, and
economize the efforts to work mobile products efficiently.
We are determined to develop customer engagement and
enhance productivity.

7. Audience segmentation
www.planetoftheapps.com
Audience segmentation is a key part of marketing
communication.
We help you defining your concrete target group by a careful
analysis process, and develop your product to satisfy your
users, and advertise it on the most suitable channels.
App Marketing
Examining user profiles
and usage helps to
communicate better to
the potential users.
Data Collection
Mobile Devices provide
a wide range of
personalized information
User retention
We make your
audience loyal to
your app

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Implementation methods

9. Mobile Tracking
www.planetoftheapps.com
Revenue Channels
Thorough monitoring
activity, we select the best
performing ways to acquire
and engage users
ROI
Tracking helps to
evaluate the efficiency
of the product
development
Conversion
rate
Continuous
monitoring of
ongoing
activities
Mobile tracking reveals the story of the user before. It helps
to qualify advertising channels, to optimize spend and to
define the target group.
Advertising on Mobile is a complex task. Since the available
data is more granular about every customer than ever
before, the complete mobile industry could develop to make
sense of this Data.
Mobile Tracking is the enabling technology of creating a
connection between the advertising budget spent and the
acquired users.

10. Behavior Analytics
www.planetoftheapps.com
Mobile BI
We gain business insights
through information analysis
Big Data
All the information you
have, all the answers
you need is hidden
within
Development
With continuous
user behavior
monitoring we
can validate the
ideas of future
development
Understanding the user’s behavior is the key of success. We
collect data and focus on user interactions to define your
application’s future.
Big Data is a realm of possibilities and opportunities— and at
the same time it’s an incredible challenge. We know how to
filter and use it for good.
Our mission is to help you make better decisions by
effectively leveraging Big Data.

11. Retargeting
www.planetoftheapps.com
Retargeting strategy is an upcoming tool, that turns your
already existing or new users into loyal ones.
The enthusiasm in mobile retargeting ads is reasonable, since
sales conversions grows higher than in any other platform.
We help our clients to optimize their retargeting mobile
campaigns to reach their on-the-go browsing customers.
Retargeting
Advertisement
driven by the level of
user engagement.
Negative
Targeting
Closing out all those who
got the message
previously
Target Group
Users who might
be interested

12. In-App and Push Messaging
www.planetoftheapps.com
Call-to-Action
It is proven that Push
Notification works with the
highest opening rate and has
the shortest Call-to-Action
Dynamic
Segmentation
Programmatic filtering
option for your audience
based in behavior
Personalization
Push doesn’t mean
pushy, User
configure his
preferences
As we see it, sending a message directly into the pocket of
each individual user is the most effective marketing tool ever
made.
Push notifications will help not only to send out what’s new,
but through targeted and optimized analytics, you can send
out notifications that are relevant to the customer at the most
appropriate times.
We undertake to deliver a well portioned, smart push
notification strategy, that will put your application back to
the map.

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Thank you for your attention!
For further information please contact Balázs Álmos
0036 30 630 0386